ethos pathos logos worksheet...
TRANSCRIPT
Name:_________________________
Rhetorical Devices: ETHOS - PATHOS - LOGOS
Fall 2013 Humanities POL - Civil Liberties Debates - Stoll
ETHOS: Definition:
____________________________________________________________________________________________
Effect on Audience: ___________________________________________________________________________________________________________________
How to Use it: ___________________________________________________________________________________________________________________
Ways to Develop (list at least 3 ways)
__________________________________________________________________________________________________________________________________________
PATHOS: Definition:
____________________________________________________________________________________________
Effect on Audience: ___________________________________________________________________________________________________________________
How to Use it: ___________________________________________________________________________________________________________________
Ways to Develop (list at least 3 ways)
__________________________________________________________________________________________________________________________________________
LOGOS: Definition:
____________________________________________________________________________________________
Effect on Audience: ___________________________________________________________________________________________________________________
How to Use it: ___________________________________________________________________________________________________________________
Ways to Develop(list at least 3 ways)
__________________________________________________________________________________________________________________________________________
ARTICLE #1: Old Spice What are the different ways in which the speaker convinces you to buy Old Spice? What does he say?_________________________________________________
How does he say it?________________________________________________
Why should we believe him? _______________________________________
ARTICLE #2: Dick’s Sporting Goods (Ethos) How does the ad build credibility and trustworthiness? __________________________________________________________________ __________________________________________________________________
ARTICLE #3: Geico (Pathos) How does the ad activate our emotions? __________________________________________________________________ __________________________________________________________________
ARTICLE #4: Cover Girl (Logos) How does the ad use reasoning and logical evidence? __________________________________________________________________ __________________________________________________________________
ARTICLE #5: Google Chrome How does this ad use ETHOS? __________________________________________________________________ __________________________________________________________________
How does this ad use PATHOS? __________________________________________________________________ __________________________________________________________________
How does this ad use LOGOS? __________________________________________________________________ __________________________________________________________________
Fall 2013 Humanities POL - Civil Liberties Debates - Stoll