episerver update and roadmap 2012
Post on 19-Oct-2014
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DESCRIPTION
EPiServer and Intergen spoke to attendees about what’s new with the latest version of the EPiServer CMS Content Management System as well as their other offerings for Commerce and Communities. This session is designed as an update for any existing non-technical EPiServer customers or anyone interested in looking at the EPiServer offerings. EPiServer in Australia/New Zealand: Developments in the past year, the team, purchase of Media Chase, corporate growth, new EPiServer.world and community for editors What’s new with EPiServer Software: EPiServer as a platform, EPiServer CMS 7 release, CMO, Google Analytics, SEO, Find, Commerce, Relate, Social Pack, Mobile (short demo & slides) Upgrade to EPiServer CMS7: What’s involved and why you should consider it Upcoming events: EPiServer Customer Day 2013, seminar/webinar seriesTRANSCRIPT
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Andreas Stjernström
EPiServer update
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Agenda
• EPiServer Overview
• Customer Partner Day
• New CMS 7
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EPiServer Company Quick Facts
• Founded in 1994 in Sweden
• 220+ employees
• Offices in US (Chicago, DC, LA),
Sweden, Norway, UK, Denmark,
Finland, the Netherlands,
Australia (Sydney, Melbourne,
Brisbane), South Africa, Vietnam,
India and the Ukraine
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The Eco System
• 130,000 Editors
• 17 500 + members on
EPiServer World
• 4,700 customers
• 30 000 Websites
• 590 Partners
• EPiMore Partners
• 140 + Extras addons
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EPiServer Partner/Customer Day
• March 2012
• Sydney
• EPiServer Awards
– Partner of the year
– Site of the year
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Online Center
CMS
Community Commerce
Marketing/Mobile/Social
Integration
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The User Journey
Get Engaged • Rich media
• Context driven
• Mobile
Get In Touch • E-mail
• Social
• Personalized
Get Converted • Registrations
• Transactions
• Memberships
• Customer care
Get visible • Organic Search
• Paid Search
• Display Ads
• Social
• Mobile
Get social • Ratings and reviews
• Blogs and polls
• On site or public
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EPiServer 7 CMS
• Solves the core problem of content management
• Creates a consistent customer experience across markets and channels
• Makes mobile and tablet first class citizens
• Takes care of SEO and guides to better rankings
• Fulfills enterprise needs, yet let them be agile by the use of add-ons
• Lets marketers optimize content based on analytics insights
• Drives traffic through social
• Targets content based on user behavior, context and business rules
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Demo
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Google Analytics
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CMO
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EPiServer Mobile Pack
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Social Reach
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Other modules
We still have the “old” modules
• MS CRM Connector
• MS SharePoint Connector
• MS Salesforce Connector
• EPiServer Mail
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“EPiServer 7 CMS gives
you more impact with
less work”
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User Experience
Minimalistic
User centric
Content in focus
Attention to details
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Content
1 way to handle content
Context aware
Drag and drop
Search
Don’t break the web
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Content Features
Shared draft
Responsive elements
Multi-file upload
Local time
Video streaming
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Seamless Experience
Re-use
Instant preview
Control
Automatic layout
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Multi-screen
Mobile
Tablet
Desktop
Instant preview
Responsive
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SEO
Meta data
Keyword analysis
GA insights
Permanent links
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Add-on Store
One click install
Certified Add-ons
Enterprise Store
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Analytics & Optimization
Insights on page
Overview
Cross channel
Conversions
A/B test
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Social Media
All channels, one place
Personalized
Real-time statistics
Google Analytics
Control
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Enterprise
Multi-lingual
Multi-site
Load balancing
Mirroring
Lucene search
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Integration
Content Providers
Web Services
Microsoft SharePoint
Microsoft Dynamics CRM
SalesForce
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Platform
Strongly typed models
Blocks
Multiple renderers
MVC and Web Forms
Testability
Visual Studio plug-in
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Web Solution Toolkit
Best practice templates
Html5
Responsive Design
Deployment
SDK
NuGet Add-ons
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Summary 8 amazing things that 7 does
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EPiServer 7 CMS
• Solves the core problem of content management
• Creates a consistent customer experience across markets and channels
• Makes mobile and tablet first class citizens
• Takes care of SEO and guides to better rankings
• Fulfills enterprise needs, yet let them be agile by the use of add-ons
• Lets marketers optimize content based on analytics insights
• Drives traffic through social
• Targets content based on user behavior, context and business rules
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EPiServer 7 One platform. Several products.
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EPiServer 7
CMS
Relate
Find
Add-ons
Commerce (coming soon)
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“To innovate does not
necessarily mean to
expand; very often it
means to simplify”
M. Russel Ballard
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New Add-ons
• InRiver (PIM)
• Apptus (Behaviour merchandising)
• Imagevault (DAM)
• SiteAttention (SEO)
• Soon Add-on-Store