• Google is the number 1 search engine, followed by YouTube and Bing, respectively.

• An algorithm is just a mathematical formula used by the search engines to determine who will come at the top of the search result.

• The purpose of a search engine is not to promote your company, but to give the best possible result for a particular keyword search.

• Google changes its algorithm constantly.

• In the last 12 or 18 months, there were three algorithm updates from Google: Panda, Penguin and Hummingbird.

• There’s over 200 input signals to the Google algorithm and they are constantly being tweaked to get the best possible result for people conducting a search.

• Google rewards pages that frequently publish original content.

• Search engines do spidering wherein Googlebot searches for a specific keyword in the internet starting from one page crawling to the next page through the use of backlinks.

• Googlebot is short for 'Google robot', a software trained to search for certain keywords and updates in a website.

• Google's structure is simple. On top of the page, you will see Sponsored Links, followed by Organic Results, and then more Sponsored Links.

• Sponsored links are paid content shown Google's top page of results with obvious markings.

• Organic results are not paid for, but the search engine sees it as a domain authority for a particular keyword.

• Google's structure is simple. On top of the page, you will see Sponsored Links, followed by Organic Results in the middle, and then more Sponsored Links at the bottom.

• Sponsored links are paid content shown Google's top page of results with obvious markings.

• Organic results are not paid for, but the search engine sees it as a domain authority for a particular keyword.

• On a desktop, there are 7 organic results.

• On a mobile phone, there are only 4 organic results.

• 85% of users never look at page 2 of Google results.

• There are two ways you get on page 1:– Either by Adwords (sponsored or paid results)– Or be in the organic results (not paid results)

• Google gives extensive advice to webmasters on what they should do to optimize their pages for Google to find it and return a valid result.

• You need to have good content.– original, fresh, published frequently

• You must comply with the 200 signals. – Fast, coded, searchable, etc.

• There is absolutely no reason why you can’t produce your own videos or have your family do them for you.

• If you have the means and the skills to do the interview, you can definitely do it on your own.

• There's no secret in what we do. You just have to follow Google's advice.

• If you violate SEO rules in publishing content, Google will punish your page and will be ranked poorly.

• Your domain will be blacklisted and Google will ignore your page.

• Once blacklisted, it will be difficult to regain good rankings again for the same domain.

• Our packages cost $770 and not more than a thousand dollars is because most of our staff work in the Philippines.

• We're a media company and our main production facility is in the Philippines.

• Philippines has a low cost economy and we’re able to produce it very economically.

• The guarantee that SEO Bites can give:– If you’re not happy with what we create, don’t use it.– If you don't use it, then don’t pay for it. – We do not publish artifacts without your approval.– We safekeep your account login details.– We don’t do SEO for the other 200 signals, we just provide

content.