entrepreneurial vision. vision vision is considered to be the foundation of entrepreneurship...
TRANSCRIPT
Entrepreneurial Vision
Vision
• Vision is considered to be the foundation of entrepreneurship
• If the entrepreneur has a vision and is able to surround him or herself with a stellar team that vision can come to fruition
• The founder’s vision without a doubt is the most important thing
• Everything flows from that vision
What is vision?
• A long term view that defines the desired or intended future state in terms of its fundamental objective and/or strategic direction
• Is a source of inspiration • Provides clear decision-making criteria
Features of an effective vision statement include
• Clarity and lack of ambiguity• Vivid and clear picture• Description of a bright future• Memorable and engaging wording• Realistic aspirations• Alignment with organizational values and
culture
Examples of vision statements of well-known organizations
• Wal-Mart: "To give ordinary folk the chance to buy the same thing as rich people."
• 3M: "To solve unsolved problems innovatively."
• Walt Disney: "To make people happy."
Advantages of a vision
• Versatility• Cost effectiveness• Practicality
Thank you