entertainment & media
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![Page 1: Entertainment & Media](https://reader033.vdocuments.mx/reader033/viewer/2022061106/5445288aafaf9fdb2b8b46f9/html5/thumbnails/1.jpg)
July 2005
Entertainment & Media
An Unfolding Opportunity
![Page 2: Entertainment & Media](https://reader033.vdocuments.mx/reader033/viewer/2022061106/5445288aafaf9fdb2b8b46f9/html5/thumbnails/2.jpg)
July 2005
India - An Overview
Market and Growth Potential
Players
Opportunities
Why India?
Contact in India
Entertainment & Media
![Page 3: Entertainment & Media](https://reader033.vdocuments.mx/reader033/viewer/2022061106/5445288aafaf9fdb2b8b46f9/html5/thumbnails/3.jpg)
July 2005
Entertainment & Media
Population
States/UTs
Geographical Area
Languages recognised
Business language
Per Capita Income**
GDP**
Over 1 bn
35
3.3 mn sq kms
22
English
US$ 534
US$ 650 bn**(at factor cost & at current prices)
1USD=43.54 INR (as on July 4, 2005)
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July 2005
India - Fast pace Growth
Largest democracy
4th largest economy by PPP index
6th largest energy consumer
ForEx reserves skyrocket from US$ 42 bn (2001) to
US$ 133 bn (February, 2005)
GDP growth to continue between 6-8%
3rd largest economy by 2050: Goldman Sachs
Leading in IT & BPO
Oil & Gas and Biotechnology sunrise industries
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July 2005
India - Leading the world
Hero Honda - largest manufacturer of motorcycles
Moser Baer - among the top three media manufacturers
in the world
Pharmaceutical Industry - 4th largest in world
Walmart, GAP, Hilfiger sources more than
USD 1bn worth apparel from India
100 Fortune 500 have set R&D facilities in India
including GE, Delphi, Eli Lilly, HP, Heinz and Daimler
Chrysler
![Page 6: Entertainment & Media](https://reader033.vdocuments.mx/reader033/viewer/2022061106/5445288aafaf9fdb2b8b46f9/html5/thumbnails/6.jpg)
July 2005
India - An Overview
Market and Growth Potential
Players
Opportunities
Why India?
Contact in India
Entertainment & Media
![Page 7: Entertainment & Media](https://reader033.vdocuments.mx/reader033/viewer/2022061106/5445288aafaf9fdb2b8b46f9/html5/thumbnails/7.jpg)
July 2005
The Entertainment & Media Industry
Size US$6900 mn
Estimated growth rate
over next 5 years 14% CAGR
One of the fastest growing sectors of the Indian economy
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July 2005
Films Wing
Directorate of Film Festivals
Ø National Film Development Corpn Ø Central Board of Film Certification
Broadcasting Wing
Ø Prasar Bhartio
AIR o
Doordarshan
Information Wing
Press Council of
India
Press Information Bureau
Ministry of Information & Broadcasting
Key Institutional Framework
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July 2005
Constituents
Indian Entertainment & Media Constituents-2004
Films18%
Radio1%
Print38% Music
2%
TV41%
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July 2005
The Changing FaceFilms Television Radio Media MusicE&M Sector
Content Commercial (Hindi & Regional) Cinema
Art MoviesCartoon Movies
Commissioned Programs
News & Current Affairs
Commissioned Programs
News & Current Affairs
News & Current Affairs
Fiction/Non Fiction Articles
Film MusicPrivate Albums
Delivery Cinema HallsHome Videos
(Video Cassettes, VCDs, DVDs,)
CableTerrestrial
DTH
Public BroadcasterFM Channels
NewspapersMagazines
Books
CassettesCDs
MobilePhones
Internet
---------- Straight line denotes Traditional Delivery Mechanisms
- - - - Dotted line denotes Converged Delivery MechanismsSource:PwC Analysis
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July 2005
R e v e n u e G r o w t h o f I n d i a n F i l m I n d u s t r y
1 , 2 5 61 , 4 8 2
1 , 7 4 82 , 0 6 3
2 , 4 3 4
2 , 8 7 2
-
5 0 0
1 , 0 0 0
1 , 5 0 0
2 , 0 0 0
2 , 5 0 0
3 , 0 0 0
3 , 5 0 0
2 0 0 4 2 0 0 5 2 0 0 6 2 0 0 7 2 0 0 8 2 0 0 9
U S DM n
Filmed Entertainment
Current Size US$ 1256 mn
Estimated growth rate over next 5 years 18% CAGR
Source: Industry estimates & PwC Analysis
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July 2005
Filmed Entertainment-Key Growth Drivers
Emergence of crossover films
High Return on investment
immense
international appeal
low costs of production
In 2004 alone, estimated five Bollywood releases generatedmore than US$ 2 million each in the UK and US.
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July 2005
Increasing importance of regional cinema
International cinema dubbed in Indian languages
Growth of multiplexes
Growth in cinema advertising
Merchandising/Promotional
Material Revenues
Filmed Entertainment-Key Growth Drivers
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July 2005
Television
India Third largest television
market in the world
Estimated growth rate of 18% CAGR
TV industry on an overall
basis for next 5 years
Total No. of TV households over 119 mn
Total No. of TV channels over 350
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July 2005
TV Industry Revenue Break-up
2,8603,237
3,747
4,421
5,330
6,556
1,667 1,9002,223
2,668
3,308
4,201
1,067 1,195 1,362 1,566 1,8012,089
127 142 162 188 221 266-
1,000
2,000
3,000
4,000
5,000
6,000
7,000
2004 2005 2006 2007 2008 2009
US
D M
illio
n Total TV
TVSubscriptionTVAdvertisingTVSoftw are
Source: Industry estimates & PwC Analysis
Television Industry- Revenues
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July 2005
Pay Revenues - primary growth driver for
subscription revenues
Growth in number of TV households
Low penetration of multi-channel colour TVs in rural
areas
Growth in the television software segment
Television-Key Growth Drivers
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July 2005
Music Industry
Revenues of Indian Music Industry
149153
158
163
168
173
135
140
145
150
155
160
165
170
175
2004E 2005F 2006F 2007F 2008F 2009F
US
$ m
illio
n
Source: Industry estimates & PwC AnalysisF- Forecast;E-Estimate
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July 2005
Growth in non-film albums and music videos
Talent Nurturing
FM radio synergies
Shortening shelf life of music
Organised music retailing
Unbundling of the album concept
Product expansion
Overseas potential
Music Industry- Key Growth Drivers
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July 2005
Radio Industry
Radio Industry Revenues
5361
7290
113
144
0
20
40
60
80
100
120
140
160
2004E 2005F 2006F 2007F 2008F 2009F
US
$ m
illi
on
Source: Industry estimates & PwC Analysis F- Forecast;E-Estimate
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July 2005
Local Advertising
Lower share of Adspend
Satellite Radio
Community Radio
Radio Industry-Key Growth Drivers
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July 2005
Print Media
Total Print Media Industry - Revenues
2,369 2,524 2,680 2,840 3,005 3,171
238 254 269 285 300 315
0500
1,0001,5002,0002,5003,0003,5004,000
2004E 2005F 2006F 2007F 2008F 2009F
US
$ m
illi
on
Newspaper Magazine
Source: Industry Estimates & PwC Analysis
F- Forecast;E-Estimate
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July 2005
Newspaper Industry
Total Newspaper Industry
926 1,004 1,081 1,160 1,242 1,323
1,443 1,520 1,599 1,680 1,763 1,848
0
500
1000
1500
2000
2500
3000
3500
2004E 2005F 2006F 2007F 2008F 2009F
US
$ m
illi
on
Advertisements Subscriptions
Source: Industry Estimates & PwC Analysis
F- Forecast;E-Estimate
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July 2005
Magazine Industry
Total Magazine Industry
170 183 196 210 223 236
68 71 73 75 77 79
0
50
100
150
200
250
300
350
2004E 2005F 2006F 2007F 2008F 2009F
US
$ m
illi
on
Advertising Subscriptions
Source: Industry Estimates & PwC Analysis
F- Forecast;E-Estimate
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July 2005
Booming Indian economy
Content
Government initiatives
Emerging Digital Technologies
Newspaper and Magazine Publishing IndustryKey Growth Drivers
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July 2005
India - An Overview
Market and Growth Potential
Players
Opportunities
Why India?
Contact in India
Entertainment & Media
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July 2005
Players Production Distribution Exhibition
Zee Telefilms a a
Adlabs Films a a a
AVM Productions a a a
Mukta Arts a a X
Rajshri Productions a a X
Shringar Group X a a
PVR Cinemas X a a
Pritish Nandy Communications
a a X
Indian Film Industry
a
a Present
X Not present
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July 2005
Indian Television Industry
CNBC-TV 18
Discovery
ESPN Star Sports
Hathway Cable
MTV India
Key Players
STAR India
TEN Sports India
Walt Disney
Turner International
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July 2005
Indian Television Industry
Doordarshan
Balaji Telefilms
Eenadu TV
NDTV
Nimbus
Padmalaya
Key Players
Sahara India
Sony Entertainment
Sun Television
UTV Software
Zee Telefilms Limited
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July 2005
Indian Music Industry
Universal Music India
Saregama India (HMV)
Venus Records
Sony Music Entertainment
BMG Crescendo
Virgin Records
Magnasound
Key Players
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July 2005
Radio
All India Radio (AIR)
• Planned, developed & operated by Ministry of I & B.• Network of 214 broadcasting centres• covering 24 languages• covering 91.37% of the area• serving 99.13% of the Indian populace
Private FM Broadcasters
• Entertainment Network India • Radio Today • Radio City• Radio Mid – Day West• India FM Radio
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July 2005
Print Media
Times of India
Hindustan Times
The Hindu
The Telegraph
Indian Express
Mid-Day
Key Players
India Today
Readers Digest
Outlook
Femina
Filmfare
Stardust
Newspapers Magazines
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July 2005
India - An Overview
Market and Growth Potential
Players
Opportunities
Why India?
Contact in India
Entertainment & Media
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July 2005
Cable TV Households50 Million
TV Households119 Million
Total No. of Households200 Million
Source: Industry Estimates & PwC Research
Cable TV Households- untapped potential
Low Cable penetration levels indicate huge untapped potential
Rural areas to spur growth
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July 2005
Television
Television Subscription
Current size US$ 1667 mn
Television Advertising
Current size US$ 1067 mn
TV Advertising - revenues
10671195
13621566
18012089
0
500
1000
1500
2000
2500
2004E 2005F 2006F 2007F 2008F 2009F
US
$ m
illi
on
Source: Industry Estimates & PwC Research
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July 2005
Growth of multiplexes
Platform to screen movies
appealing to niche audience
Have brought back Indian film
viewers to movie halls
Smaller screening options
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July 2005
India - An Overview
Market and Growth Potential
Players
Opportunities
Why India?
Contact in India
Entertainment & Media
![Page 37: Entertainment & Media](https://reader033.vdocuments.mx/reader033/viewer/2022061106/5445288aafaf9fdb2b8b46f9/html5/thumbnails/37.jpg)
July 2005
Expanding Indian Economy
The India Advantage
Demographic Advantage – 30 to 40 million people joining middle class every year
Strong job creation in new economy sectors
Change in consumer mindset due to global exposure
Untapped rural potential
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July 2005
2001 Industry status to Films
The Policy Advantage
2004 Announcement of Broadband Policy
2001 Announcement of DTH guidelines
Reduction in import duties
Move towards Co - production treaties
Key Government Initiatives
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July 2005
436 401
96
702
338 308
171
844
0
200
400
600
800
1000
NorthZone
WestZone
EastZone
SouthZone 2003
2004
Number of Seizures
351,790
884,418
221,002
1,475,632
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
MusicCassettes
CDs
Un
its
Number of raids conducted
Source: Indian Music Industry
Enforcement efforts against music pirates
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July 2005
Advertising & Film Sector Upto 100% on automatic route
FDI Policy
Print Media - Upto 74% in Indian entities publishing scientific/ technical & speciality magazines/periodicals/journals
- Upto 26% in Indian entities publishing news & current affairs newspapers & periodicals
Broadcasting Sector No restriction on foreign equity in proposals related to software production, marketing of TV rights, air times, advertisements etc.
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July 2005
India - An Overview
Market and Growth Potential
Players
Opportunities
Why India?
Contact in India
Entertainment & Media
![Page 42: Entertainment & Media](https://reader033.vdocuments.mx/reader033/viewer/2022061106/5445288aafaf9fdb2b8b46f9/html5/thumbnails/42.jpg)
July 2005
Contact in India
Office of the Minister for Information & Broadcasting
Shastri BhawanNew Delhi 110 001
Tel 0091 11 2338 4782/2338 4340Fax 0091 11 2378 2118
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July 2005
Contact in India
Secretary, Ministry for Information & Broadcasting
R.No. 655, A Wing, Shastri BhawanNew Delhi 110 001
Tel 0091 11 2338 2639Fax 0091 11 2338 3513
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July 2005
Contact in India
Confederation of Indian Industry (CII)
The Mantosh Sondhi Centre23, Institutional AreaLodi RoadNew Delhi 110003IndiaTel: + 91 11 2462 9994-97Fax:+ 91 112461 5693Email: [email protected]