enterprise mobile: say goodbye to the standard
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Enterprise Mobile: Say Goodbye to the StandardTexas Technology Summit
Stanton Jones, Vice President & Chief Information Officer, TPIApril 20, 2011
Q: why is there an Android device on this list?
A: the era of standardization is over
Mobile: the “Unstoppable Force”
Mobile Shipments Outpacing PCs
2010 2011 20120
100
200
300
400
500
600
700
Desktop + Notebook PC Smartphone + Tablet
Source: Top Mobile Internet Trends Matt Murphy / Mary Meeker – 2/10/11 http://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011
Glo
bal U
nit S
hipm
ents
(MM
)
Q4 ‘10: Smartphone + Tablet > Total PCs
Mobile Operating Systems Expanding
Source: asymco.comhttp://www.asymco.com/2011/02/19/the-lives-and-deaths-of-mobile-platforms/
Eight new mobile OSs introduced in four years
Mobile Data Traffic Growing Exponentially
2010 2011 2012 2013 2014 20150
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
Terabytes per Month
.24 EB.6 EB 1.2 EB
2.2 EB
3.8 EB
6.3 EB
92% CAGR 2010 - 2015
Source: Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2010–2015http://www.cisco.com/en/US/solutions/collateral/ns341/ns525/ns537/ns705/ns827/white_paper_c11-520862.html
Mobile Displacing Traditional Products
Traditional Product Displaced ByLandline Phone 3G / Skype / Google Voice
Cable TV Netflix, XBox, iTunes
Camera & Video Camera Embedded Camera
GPS Embedded GPS
Satellite Radio Pandora, Spotify, TuneIn
More coming…
IT Standardization: the “Immovable Object”
Corporate IT Standardization
Scalability, Security & Savings
The Standard Mobile Worker Toolkit (2000 – 2010)
+ +
The Standard Mobile Worker Toolkit (2011 - ?)
+ +
Will this be the model for the next decade?
The Standard Mobile Worker Toolkit (2011 - ?)
+
Or will it be this?
Bring Your Own
Phone & Tablet
Bring Your Own
Computer(BYOC)
Virtual PC Image Virtual Mobile Image
Forces are Colliding – IT Organizations Responding in Different Ways
X YComprehensive set of controls
Close supervision
Hierarchical structure
Theory X and Theory Y: McGregor
Self control
Accept responsibility
Shared decision-making
OR
Theory X Response
Fear
Uncertainty
Doubt
Leads to blocking, ignoring or all-out surrender
41% of those employees who admit breaking IT policy say they do so in order to do their jobs
Source: Cisco® Connected Technology World Report http://newsroom.cisco.com/dlls/2010/ts_101910.html
Theory Y Response
“…find a way to make this work”
“…trust our employees to do the right thing”
“…free us up to work on more important projects”
iOS users ask for about 50% less help than Blackberry users
Source: my team!
Embracing “Flexible Standardization” Presents New and Significant Challenges
Compliance
CostSecurity
Assure my clients & auditors?
Predict and manage my costs?
Protect my company?
If I Relax My Standards, How Do I…
Education
PolicyTechnology
Awareness & employee responsibility
Revising to reflect current trends
Virtualization & mobile management platforms
By Re-evaluating Approaches On…
Why Embrace Flexible Standardization?
It’s going to happen with or without you
Makes employees happy
Creates unexpected productivity gains*
* Use caution with perceived productivity gains; notoriously difficult to quantify
Recommendations and Next Steps
Carve out time & budget to try new stuff
Encourage open (i.e., social) conversations
Engage legal and HR
Let users propose ways to solve problems
Find out what others are doing
