enterprise 2.0 summit - internal value propositoins for uptake
TRANSCRIPT
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@Oliver marks: olivermarks.com
Enterprise Advocates: http://blog.enterpriseadvocates.com/
ZDNet Collaboration: blogs.zdnet.com/collaboration
www.enterprise2strategy.com
Selling the Case for Accelerating Business Performance with Enterprise Collaboration and 2.0 Technologies
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Level Playing Fields
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100 Years of History
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Coming Of Age Fashions
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Life In The Trenches
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Fit Is Usually An Issue
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An Enterprise 2.0 Strategic Journey: from Incep:on to Launch
Designing the Execu:ve Pitch
Realis'c Business Value Proposi'ons What’s In It For Me? Poli'cs & Culture Requirements Gathering Contextual Framing Governance, Risk Mgmt, Compliance Legal Scoping Out Vendor Op'ons Making the Transi'on: Switch Costs Expect The Unexpected
Execu:on Planning
Requirements GatheringScoping Out Vendor Op'onsPragma'c PlanningUnderstanding Scale
GeCng Execu:ves on Board
Requirements Gathering Elements of a winning proposal to
management The Pitch
Launch
Requirements GatheringLaunch StrategyGoing LiveDriving Adop'on
Develop and Deploy
The Big Idea
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Don’t Shoot
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Switch Costs
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Always focus on
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Discussion
@Oliver marks: www.olivermarks.comEnterprise Advocates: http://blog.enterpriseadvocates.com/ZDNet Collaboration: blogs.zdnet.com/collaborationwww.enterprise2strategy.com