05/04/09

Company & Product Overview July 2010

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InnovationInnovation Pioneer of Infrastructure-as-a-Service World’s first IaaS product (since 2004/5) 100% focused on enabling Service Providers

to deliver cloud computing benefits to customers

MaturityMaturity Third-generation architecture Release 3.3 generally available

ECP SPE – Service Provider Edition ECP HAE – High Assurance Edition

LeadershipLeadership Global cloud deployments Extensive analyst and media coverage Strategic partners

France Telecom

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Business Drivers for Service ProvidersBusiness Drivers for Service ProvidersService Providers are seeing…

• Greenfield opportunities – build cloud revenue within your existing customer base, and win new customers

• Revenue leakage – some customers are switching to cloud solutions, from competitors

Service Providers tell us they want a cloud platform…• That is reliable, massively scalable, and secure• That leverages low-cost components• That provides the ability to differentiate themselves (from

Amazon and others)• That maximizes their revenue opportunities

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Enomaly ECP – Driving Your Cloud BusinessEnomaly ECP – Driving Your Cloud Business

Empowering simplicity• Intuitive self-service• Highly automated

Lowest cost to launch and operate• Low-touch operational model• Use commodity hardware, without a costly SAN• Lowest cost per IOP, lowest cost per VCPU• Delivers 60% gross profit, 20% monthly compound growth

Maximum revenue opportunities• Leading IaaS capabilities – with HA, high security, etc.• Value-added system templates via our integrated App Store• Layered solutions: VDI, RaaS, …

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Enomaly’s Elastic Computing PlatformEnomaly’s Elastic Computing Platform“Cloud-in-a-box” for Service Providers

Create your own revenue-generating cloud computingservice (IaaS) in your own Data Centers

Complete solution• Customer-facing service elements• Infrastructure management elements• Back-office integration

Compelling capabilities for your customers• Leading IaaS capabilities, App Store, layered solutions

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Enomaly ECP – Key AttributesEnomaly ECP – Key Attributes• Simple Design• Low Buildout Cost• Low Operating Cost• Differentiated Solution• Broad Feature Set• Secure Platform• Mature Technology

Simple, Powerful Customer Self-Service

Maturity, Reliability, Scalability & Security

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Enomaly ECP SPE Features & CapabilitiesEnomaly ECP SPE Features & CapabilitiesInfrastructure

• Multi-tenant with hard quotas• Scale-up as well as Scale-out• Supports RHEL and CentOS hosts w/ Xen, KVM, & VMWare hypervisors• Supports all i386/x64 guest OS’s• Back-office integration (administrative REST APIs)

• Billing, Provisioning, Operational Monitoring & Management

Customer Interface• Self-Service Customer Portal - simple & powerful, brand-able, App Store• Customer-facing REST API

Security & Support• HA capability with customer workload recovery• Strong security capabilities including fine-grained ACLs, VLANs• High Assurance Edition

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Monetization and DifferentiationMonetization and DifferentiationDifferentiated Service Offerings

• ECP enables SPs to create unique, differentiated IaaS services

Classes of Service Tailored by the Service Provider• Multi-tiered environment, class-of-service driven:

• Selection of virtual hardware templates• Selection of VM images / applications• VLAN access• Quotas for VM, CPU, memory, storage

Billing & Usage• Billing and management interface• Opportunity to additionally monetize App Center• Fully internationalized / multi-language

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•City Network, the leading Northern European hosting provider, sought to enter the cloud services market, in order to establish a new line of business and protect itself from revenue erosion.

•City Network required a solution with a compelling feature set for their customers, which would also be easy to deploy, manage, and integrate with their back-office systems

•City Network needed to compete effectively with cloud service providers such as Amazon, which were beginning to erode their business.

Solution•Enomaly provided the easy to use self service portal and flexible architecture City required.

•Enomaly was chosen over 3Tera, VMware VCloud, and Eucalpytus.

Results

Public cloud IaaS service launched January 2010

Thousands of paying customers on the platform

Increased cloud size twice in 60 days

“Enomaly had the right feature-set to help me beat Amazon”

– Johan Christensen CEO of City Network

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VM Management and Status•Manage virtual machine

status• Running• Stopped• Paused

•Delete, Clone and Resize VMs

•Drill down for detailed VM management

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Quota Management – Usage tab

•A real-time view of a customer's cloud deployment relative to their purchased capacity

•VMs, memory, CPUs, and storage

•Provides real-time insight into their private cloud

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VM Creator Menu

•Create new VM from System templates and Hardware templates

•Select additional storage

•Choose a network for the machine

•Available options are filtered by the customer’s CoS

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Remote Console•Access any VM

using ECP’s remote console capability

•Remote console does not depend on any guest OS support, and is available from the beginning of the boot process

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•One-click shortcut for creating a new VM

•Virtual machine operational status

•Detailed audit logs of system activities

Status Dashboard

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Applications and OS Templates – App CenterApplications and OS Templates – App Center

•Service Providers can publish pre-built cloud applications directly to their customers

•Optional charge for VM subscription

•Customers can directly provision any VM from the app store onto the cloud

•Available options are filtered by the customer’s Class of Service

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Screen Shots

Enomaly ECP

High Assurance Edition

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Enomaly ECP High Assurance EditionEnomaly ECP High Assurance Edition

Can you trust the server you’re running on?

This question doesn’t come up in a conventional datacenter.

But in the cloud:

• Software, including the hypervisor and the cloud stack, has total control over the customer’s workload

• If these layers are compromised, all bets are off for security

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Enomaly ECP High Assurance EditionEnomaly ECP High Assurance EditionCloud servers you can trustEnomaly ECP HAE provides the user with

reliable proof, at run time…• That the hypervisor and cloud

management layers have not been compromised

• That a system administrator has not added a malicious backdoor

• That the entire platform is bit-for-bit identical to a reference certified and accredited by the customer’s own security team

Support• Intel TXT, LTSX, and TPM on certified

platforms (eg: Xeon 5600 in HP DL 360 G6)

Enhanced Security Features• Trust Agent / Verifier (desktop and

CLI)• Full-Stack Integrity Verification• Continuous Security Validation• Protected Cryptographic key

storage

Security Benefits• Prevent unwanted hardware

modification• Prevent unwanted hypervisor

modification• Prevent introduction of hostile

applications within the cloud• Prevent unwanted duplication of

customer data or VMs

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Enomaly ECP High Assurance Edition

•Cloud integrity verification, Enomaly SPE High Assurance Edition

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Enomaly ECP High Assurance Edition

•Cloud integrity violation detected, Enomaly SPE High Assurance Edition

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Screen Shots

Enomaly ECP

Administrative Interface

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Global Dashboard & Transaction Monitor

•View cloud status and resource availability at a glance:

• Global CPU availability• A 1-5-15 min Load report• Global Storage utilization• Global Memory utilization

•Access detailed audit logs of all operations within the cloud.

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•Create and prepare bootable virtual system images, from existing physical machines, virtual machine containers, or distribution ISO images.

•Install unmodified operating system images such as Microsoft Windows or Linux. Installs can be completed using the ECP remote console.

VM Package Creator

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•Manage and monetize VM images (bare operating systems, or full application stacks).

•Publish VM images into the SPE customer portal’s App Store.

VM Repository Management

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Virtual Infrastructure Management

•Assist customers with VM troubleshooting

•Change the state of a VM

•Use ‘Settings’ to:• Map VMs to physical nodes• Manage individual VMs• Access remote console

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•Provision images of virtual machines for future Customer use

•Images provisioned here will appear under the Infrastructure option within the Virtual Infrastructure tab

Provisioning Management

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•Define networks within your cloud to provide unique addresses to users

•Assign VLAN accessibility by Class of Service or to individual customers or system images.

Virtual Network Manager

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• Define User & Groups

• Manage fine-grained access control lists to define Classes of Service:

• Assign VM template Read privileges

• Assign usage Quotas

• Define application visibility within the App Store

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Fine-Grained Security Management

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Enomaly ECP

Deployment Architectures

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Deployment Architecture – Basic

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Deployment Architecture – Advanced

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Deployment Architecture – Carrier Class

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Data Center Integration

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Today: ECP Service Provider Edition 3.3 released June 2010Additional features and enhancements include:• Storage pools• Guest OS specific optimizations (server flags)• Enhancements to REST API calls• Enhancements to GUI VMCreator • Additional real/virtual disk usage tracking in Admin UI graphs to accommodate sparse images• Billing delegates can now be created to allow non-admin users to access metering information

Roadmap

High Assurance

Edition

Service Provider

Edition 3.5

Cloud Enabler

Edition

• Support for VMware •End-iuser product•Integrates with SP clouds

Q2 2010

• Continuous Security

Validation• Cryptographic Key Storage• Full-Stack Integrity Validation

Q3 2010 Q4 2010

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Why Enomaly?Simplicity

• Easy implementation for you, ease of use for your customers

Lowest Build Cost & Lowest Operating Cost• No costly prerequisites, designed for massive scale with low touch

Maximum Cloud Revenue Opportunities• Feature and function rich• App store and layered solutions

Compelling and Differentiated Offering• Class of Service and branding capabilities enable you to differentiate your

offering in the market

Security• Enomaly’s platform delivers two levels of enhanced security to provide the

assurance customers need to adopt the cloud

Platform maturity• Third-generation architecture for reliability, scalability, security

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Gartner Group – Anatomy of a Cloud 'Capacity Overdraft': One Way Elasticity Happens (May 14, 2009)

NetworkWorld – 10 cloud computing companies to watch (May 18, 2009) Cloud

Light Reading – Telcos Aim for the (June 2009)

MIT Technology Review – Key Players in Cloud Computing (July/Aug 2009)

Light Reading – Enomaly company profile (Sept 2009)

Yankee Group - Cloud Thought Leadership (January 2010)

InformationWeek – Startup of the Week (Nov 15, 2008)

Light Reading – Cloud Computing: The Fog Begins to Lift (Feb 2009)

Gartner Group – Cool Vendors in Cloud Computing System and Application Infrastructure (April 6, 2009)

451 Group – Enomaly company profile (Apr 27, 2009 & Jan 2010)

Gartner Group – Three Levels of Elasticity for Cloud Computing Expand Provider Options (May 13, 2009)

CRN.com - Top 20 Cloud Computing Platform

… plus thousands more…

Selected Analyst & Media Coverage

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Reuven Cohen, Founder & CTOOften regarded as inventor of IaaS. Founder of Cloud Computing Interoperability Forum, Founder of Cloud Camp

ruv@enomaly.com +1 (416) 848-6036 x102

George Bazos, Founder & CFOExperienced Finance professional; manages and oversees all business operations

B.A., MBA Finance, University Denver

Dr. Richard Reiner, Chairman & CEOFounder and CEO/CTO of Assurent Secure Technologies (Acquired by Telus)

Board and advisory board roles including Veracode, NetClarity, Virma, Stonewall Software, Fonolo

rr@enomaly.com +1 (416) 848-6036 x105

Justin Groen, VP of SalesAccomplished Sales, Business Development & Partner Channels Executive

B.S. Economics, MBA Marketing, York

justin@enomaly.com +1 (416) 848-6036 x108

Lars-Erik Forsberg, Founder & VP DeliverySeasoned I.T. professional responsible for management of all Enomaly development and service delivery

Enomaly Team

www.enomaly.com