EMPIRE FITNESS CLUBRodney Bettcher

Matt Schwitz

Steve Clancy

MISSION STATEMENT

Empire Fitness Club is dedicated to building championship caliber athletes by improving their sport specific ability and their physical attributes in order to succeed at the highest level

Goals: To improve athletic ability for the serious athlete in their sport

Target area athletes in the sports of basketball, football, baseball, softball, soccer, volleyball, and swimming

Combine sports specific training with speed and acceleration training, weight lifting, and injury prevention

WHAT WE OFFER

Weight room

2 basketball courts

2 racquetball courts

Indoor turf field

Olympic size pool

Full size indoor track

Multi-use rooms

Spa

Locker room

SELECTING A SITE

Carmel, In

Indoor facility Support cold weather environment

Located north of 465 Major highway

Easy to get to

Open area Lots of land for building and parking

COST ANALYSIS

Total cost: $23 million

Yearly utility cost: $15,000

25 employees $13/hour-$25/hour

Liability insurance: $3 million

Property taxes: $250,000

CONSTRUCTION PROCESS

4 phases of construction planning

Meet legal and environmental regulations

Construction Management style

MAINTENANCE PLAN

Gymnasiums Last up to 40-80 years

Clean the floor daily

Mats outside gym to clean shoes

Recoat the floor annually

Same process for racquetball courts

MAINTENANCE PLAN CONT.

Turf field Weekly maintenance

Brush the turf

Drag brushes are most common Attached to back of tractor units

Swimming pool/spa Daily

Skim surface

Vacuum

Adjust the chemicals

Backwash the filter

MAINTENANCE PLAN CONT.

Weight room Free weights

Metal cleaning solution used regularly

Machines Moving parts taken out and greased regularly

Check wires to make sure they are stable

Metal/plastic cleaning solution

Locker rooms/rest of building Swept and mopped on a regular basis

EMERGENCY PLAN

Fire Know locations of fire equipment

Have instructions posted by equipment

Severe weather Identify where in the building to go in case of emergency

EMERGENCY EXIT PLAN

In case of emergency there are exits located in all corners of the building

Stairs located on all corners of upstairs track

Fire alarms

Exit building by following arrows posted on the walls

ADA REGULATIONS

Wheelchair accessibility

Handicap parking

Elevator

Handicap bathrooms/locker rooms

Guardrails on stairs and ramps

SWOT ANALYSIS

Strength Sustainable business

Consistent customer business

Multi-purpose facility

Great reputation

Year round revenue

SWOT ANALYSIS

Weakness Expensive start up costs

Equipment replacement

High utility cost

Opportunity Great potential for growth

Possible franchise

Emerging markets

New services

SWOT ANALYSIS

Threats Injuries and lawsuits

Competition from other businesses

Bad economy