emcien push analytics for sku intelligence

8/14/2019 Emcien Push Analytics For SKU Intelligence

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Slide 2 Emcien Confidential Information

OrderEntry

ORDERS

To Supply chain CUSTOMERS

-The orders data contains intelligence-True Voice of Customer-Based on buying behavior


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Order

EntryORDERS

To Supply chain

CUSTOMERS

SKU

Intelligence

-Faster quote-to-order-Recommend configuration-Increase Sales Productivity- Self-serve with best configurationrecommendation

-Improve Order Fulfillment-Lead time compression- Reduce Inventory

- Reduce Obsolescence- Reduce expedite freight

Higher Demand Response

at Lower CostEasy to do Business With


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Challenge Manufacturer offers very large number of configuraons High mix volality in demand causes poor mix forecast Very high parts inventory cost, High excess and obsolete inventory

Reduced profits

Solu,on Manage product mix based on buying behavior Package product based on popular choices Offer quick ships with popular bundles improve lead me Guide customers to popular choices higher margins Improve forecast to reduce inventory waste reduce cost


Case study presented with sample data from ACME Computer Corp.


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E.g.

88% of the orders have 10/100Ethernet networking choice

The average margin on unitswith this choice is $112.70

Av. order to delivery is 3 days

1st Order Cluster = Percentage of orders with a parcular choice.

E.g. DVD player. (Also called 1st order take rate)

Screen shot from EmcienMix


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E.g.

88% of the order have 10/100 Ethernet networking choice + 1yr warrantyThe average margin on units with this choice is $112.70

2nd Order Cluster = Percentage of orders with 2 choices choice.

E.g. DVD player + Sound card. (Also called 2nd order take rate)


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E.g. 66% of the orders have these 12 choices

Highest popularity of choices

Cluster = Highly prevalent combined group of features/ choices

indicang customer buying behavior

Screen shot from EmcienMix


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Query & Reports

Data modelbased on context

Createsintelligence

User alertsPush Analycs(Like RSS feeds)

Recommenduser acon basedon alerts

Tie into businessfuncons

Business

Reporting

Analytics Proactive

AnalyticsRecommendations

(Analytics + BusinessApplications)



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Is Video card and Model GX most

popular?

Is GXC Networking and Video card

most popular?

Is sopak op sys. And GXC

Networking most popular?

Is 2yr warranty and sopak op

sys. most popular?

Online sales, 2yr warranty with gaming

machines popular?

2x2.3 CPU with online sales, 2yr warranty

with SMB machines popular?


Millions of choice combinations!!!


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AlertsYOU

on the TOPSELLING Choices

and TRENDS



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Challenges With Old Method NO Time For endless querying, No extra staff for endless querying Too much human interpretaon leading to error

Value of New Method Intelligence pushed out to users, Fast and mely decisions Connect to Operaonal Decision making Sustainable value

Emcien Confidential Information

Slide 11

Gaming machines with 2.3CPU, XCvideo,

Blue tooth and 160GB are selling in NY

Stock 2,000 units in New York Store


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PUSHAnalycs with SKU

Intelligence

Alerts you on what

is selling

Forecasting - Improve Asset Utilization

- What are the part kits?-What is the parts mix for inventory

Optimize Product Mix

- What SKUs should we offer?-Improve product availability

Guided Selling/ Spec Builder

-Complete customer choice/spec-Recommend product at point of sale


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Emcien delivers business applications that leverage PUSH Analytics


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As Easy as 1, 2, 3 Please call us for a free trial

Quickly learn how your customers are buying Value

Improve your product offering Improve customer buying experience Reduce supply chain cost


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www.emcien.com

[email protected]

emcien push analytics for sku intelligence

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