email: [email protected]@mattsdavidson.com tel. 1-800-353-8867, 1-914-220-6576 fax...

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Email: [email protected] Tel. 1-800-353-8867, 1- 914-220-6576 Fax 1-914-696-0029 www.mattsdavidson.com TIPS FOR SELECTING EFFECTIVE ‘SEO’ KEYWORDS

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Page 1: Email: info@mattsdavidson.cominfo@mattsdavidson.com Tel. 1-800-353-8867, 1-914-220-6576 Fax 1-914-696-0029  TIPS FOR SELECTING EFFECTIVE

Email: [email protected] Tel. 1-800-353-8867, 1-914-220-6576Fax 1-914-696-0029www.mattsdavidson.com

TIPS FOR SELECTING EFFECTIVE ‘SEO’ KEYWORDS

Page 2: Email: info@mattsdavidson.cominfo@mattsdavidson.com Tel. 1-800-353-8867, 1-914-220-6576 Fax 1-914-696-0029  TIPS FOR SELECTING EFFECTIVE

SEO???

Search Engine Optimization means populating your website with hand-picked keywords that describe your business, and that someone might search for on Google.

Page 3: Email: info@mattsdavidson.cominfo@mattsdavidson.com Tel. 1-800-353-8867, 1-914-220-6576 Fax 1-914-696-0029  TIPS FOR SELECTING EFFECTIVE

#1: Get Suggestions from all Stakeholder

• Suggestions from everyone• Keep in mind the variations and

phrases related to the business.

Page 4: Email: info@mattsdavidson.cominfo@mattsdavidson.com Tel. 1-800-353-8867, 1-914-220-6576 Fax 1-914-696-0029  TIPS FOR SELECTING EFFECTIVE

#2: Think Local

• Use neighborhood-specific keywords• Include city, country, state and

neighborhood in the keyword where the business is located.

Page 5: Email: info@mattsdavidson.cominfo@mattsdavidson.com Tel. 1-800-353-8867, 1-914-220-6576 Fax 1-914-696-0029  TIPS FOR SELECTING EFFECTIVE

#3: Consider Long Tail Keywords

• Include long tail keywords may be good idea

• Try combination of product or service name with a Location Industry brand and other important details about the

business.

search engine

optimization new york

Long tailKeyword