el porto shark pitch deck - seed funding
TRANSCRIPT
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Your Shark Forecast for the California Coast
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About 90% of the world's sharks have been wiped out through overfishing
and culling
Without sharks, there is a meltdown in the
ecosystem that influences the release of carbon
People intentionally kill sharks “for fun”
Shark Finning Shark Culls
ProblemYour Shark Forecast for the California Coast
11,417 sharks killedby humans per hour
For every human that a shark kills, humans kill
200 million sharks
Vending machines kill 13 people every year,more than twice as many that are killed by sharks
3SolutionYour Shark Forecast for the California Coast
Tool with predictive model for shark sightings that inform interested parties as to the probability of seeing sharksShark Sighting Tool
Our tool educates the public on the importance of shark sightings and conservationImportance of Sharks
Sharks now...algorithm can be used for any ocean-dwelling speciesData Visualization
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CloudServer
TechnologyYour Shark Forecast for the California Coast
Predictive Model Website END USER
Data aggregated through Web Scraping, Natural Language processing (NLP) and New Sightings
NLP
williseeashark.com
5ProductYour Shark Forecast for the California Coast
w w w . w i l l i s e e a s h a r k . c o m
6Reliable DataYour Shark Forecast for the California Coast
Images and Videos of Shark Sightings
California Coastal Shark Sighting Data
since 2003
Shark Sighting Videos
Water Quality Measurement
Fishing & whale watching charter
observations
Temperatures and tides
7MarketYour Shark Forecast for the California Coast
80%58%
56%
People surveyed are afraid ofsomething in the ocean
People surveyed that say they would use a shark forecast tool
Shark sightings from surfers
129,000,000 Visits to Southern California beaches annually
1,300,000 Marine Biologists in the world
3,288,000 Surfersin California
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Surfers, beachgoers and the public create free
accounts and then can subscribe to paid alerts
Universities Government Agencies
Researchers
Give back to shark and marine science charities
through awareness, service and $
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Business ModelYour Shark Forecast for the California Coast
9Launch StrategyYour Shark Forecast for the California Coast
Paid Media
Personal/ professional email list blast
PR Blitz Word of the Mouth
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Apryl DeLanceyFounder
Mary MillsFounder
FoundersYour Shark Forecast for the California Coast
About AprylBS/MS in Marine Science/Statistics8 years marine science experience
SCUBA diver/surferData Scientist
About MaryBA/MA English and Law DegreeLA City Attorney/ACLU experienceSurf writer/bloggerAvid surfer
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Launch Marketing
NeedYour Shark Forecast for the California Coast
SEED FUNDING
$250,000TeamInfrastructure
12Contact UsYour Shark Forecast for the California Coast
https:/ /www.facebook.com/ElPortoShark
@elportoshark
http:/ /elportoshark.tumblr.com/
@elportoshark
We blend tech, data science and a love for the ocean to promote safety, conservation and scientific research. And
fun. Don't forget fun!
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“The sea, once it casts its spell, holds one in its net of wonder forever.”
~Jacques Yves Cousteau