ekaterina fedotova , project director ph international (project harmony, inc)
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Ekaterina Fedotova , Project Director PH International (Project Harmony, Inc) [email protected]. Your Course: Digital Literacy. ycdl.ph-int.org. Internet Access in Russia Summer of 2010. 142 mln. 3 8 % (44 mln) online. Internet Penetration. The Networked Readiness Index. - PowerPoint PPT PresentationTRANSCRIPT
Ekaterina Fedotova,Project DirectorPH International (Project Harmony, Inc)[email protected]
ycdl.ph-int.org
Your Course: Digital Literacy
142 mln
38 % (44 mln) online
Internet Access in RussiaSummer of 2010
Internet Penetration
The Networked Readiness Index
Place Country Index
1 Denmark 5,85
2 Sweden 5,84
3 USA 5,68…
73 Kazakhstan 3,79
74 Russia 3,77
75 Dominican Republic 3,76…
134 Chad 2,44
All-Russian Initiative Your Course
•Unites all Microsoft educational programs for various stakeholders with one entry point
• Digital Literacy Centers, IT-Academies, CPLS, and online courses
•3 years – 1 million people
www.tvoy-kurs.ru
Labor Market in Russia
6,9% unemployed
5,5 mln people
1,5 persons / vacancy
Job Search
Where to get free IT skills?
School
State Employment
Service
PC operator (72 hrs)
Profession without IT
(72 hrs)
Students Unemployed Employed
WORK
Job Search
Where to get free IT skills?
School
State Employment
Service
PC operator (72 hrs)
Profession without IT
(72 hrs)
Students Unemployed Employed
Re-training
WORK
Job Search
Where to get free IT skills?
School
State Employment
Service
Tvoy Kurs Computer Literacy Centers
PC operator (72 hrs)
Profession without IT
(72 hrs)
Basic e-skills Basic e-skills (15-20) hrs(15-20) hrs
WORK
Retraining
Students Unemployed Employed
Job Search
Where to get free IT skills?
School
State Employment
Service
Tvoy Kurs Computer Literacy Centers
PC operator (72 hrs)
Profession without IT
(72 hrs)
Basic e-skills Basic e-skills (15-20) hrs(15-20) hrs
WORK
Retraining
Students Unemployed Employed
Job Search
Where to get free IT skills?
School
State Employment
Service
Tvoy Kurs Computer Literacy Centers
PC operator (72 hrs)
Profession without IT
(72 hrs)
Basic e-skills Basic e-skills (15-20) hrs(15-20) hrs
WORK
Retraining
Students 15% Unemployed 35% Employed 50%
Владимир
27 500 trained27 500 trained
62 regions/79 cities/120 centers62 regions/79 cities/120 centers
Who can join?• Libraries• Universities, colleges, etc.• NGOs• Training Centers• City Administrations• State Employment Services• Enterprises
Success Factors• E-skills training is an urgent issue in the country in
view of employability and e-government development– Governments need to address the issue and do it efficiently– Employers need skilled workers but do not have funds for their
training– Local training providers need standardized curriculum and the
credible program acknowledged by employers and students– Local organizations need to stay upfront in the newest trends to
fight for the funding, support and recognition– Students (beneficiaries) need training for their work and life
Success Factors• Flexible Participation for Students and Partners
– Combination of in-class and online training– ANY organization with an existing infrastructure can join – Two major levels of involvement (associated members and
authorized centers) – Transparency– Experience sharing encouraged but not imposed
Success Factors• Network of centers
– Sense of belonging to an All-Russian initiative– Standardized curriculum– Program certification with the logo– Prestige of participating in an international program with reputable
partners– Capacity building for local organizations– Training events– Bonus system– Knowledge sharing and exchange of ideas through various means– Many of the organizations participated in PH’s previous programs and
trust/respect what we do
Success Factors• Big PR campaign (center launches, mass media
coverage)– Raising awareness of the program and the issue– Visibility for ALL partners– New partnerships / ways of collaboration– Recruiting trainees– Finding new partners
Success Factors• Involvement of Microsoft regional employees
– Advocating for the program– Regional experts / local contacts – Identifying potential center partners– Facilitating contacts and partnerships– Coordinating public events / center launches– Involvement in the life of community– Involvement in the center activities
• Involvement of Microsoft regional employees – Advocating for the program– Regional experts / local contacts – Identifying potential center partners– Facilitating contacts and partnerships– Coordinating public events / center launches– Involvement in the life of community– Involvement in the center activities
Results• In 79 cities people learned about an easy/free way to learn e-
skills• 120 organizations have improved their capacity• 365 new tutors are facilitating digital literacy training• 27,500 people took trainings and/or were certified in basic e-
skills• 66% of the trainees polled reported considerable changes in
their lives (employment, promotion, extra income, job retaining, etc)
• Only 5% polled reported no changes in their work situation
8 months of the program 3 staff members+1 website+Msft Russia team=
Your Course: Digital Literacy
PH International (Project Harmony, Inc)Moscow Russiatel. +7 (495) 953 [email protected]
ycdl.ph-int.org