TURBO CHARGE YOUR MAGAZINE
DESIGNSUSE THESE CODES AND CONVENTIONS
TO IMPROVE YOUR GRADE
ADJUST THE TRACKING OF THE LETTERS IN COVERLINES AND MASTHEADS
The space between letters is called
TRACKING.
Reducing or increasing it changes the
meaning from the design of the word.
S P A C E D O U
T
ADJUST THE TRACKING OF THE LETTERS IN COVERLINES AND MASTHEADS
ADJUST THE LEADING OF INDIVIDUAL LETTERS IN COVERLINES
USE COLOURED SHAPES WITH
COVERLINES TO ADD STYLE AND ANCHOR
TEXTSkyline
background
Coverline
backgroundsSide colours
PUT SECONDARY IMAGES IN BOXES OR SHAPES SO THEY DON’T “FLOAT” AROUND THE
PAGE
USE COLOURED SHAPES TO PLACE YOUR PUFF PROMOS LIKE BADGES
SIMPLE COLOUR SCHEMES OFTEN WORK BEST
Red, white, black with
yellow flashes to highlight
key areas
GIVE MASTHEADS AND COVERLINES DEPTH USING
STROKE OUTLINES AND DROP SHADOWS
BE OBVIOUS AND BOLD WITH THE MAIN COVERLINE - IT
SHOULD BE CLEARLY ANCHORED TO THE IMAGE