eight amazing shows - bbc good food show | food festivals| … · 2016. 11. 21. · location:...
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Eight amazing Shows
The BBC Good Food Shows are the UK’s most established food and drink events with
25 years heritage. Attracting over 300,000 food enthusiasts throughout the year, the BBC
Good Food Shows feature celebrity chefs, demonstrations and the finest food and drink
producers and brands from around the UK and the world.
The BBC Good Food Shows attract over 300,000 food enthusiasts across the country.
Over 1,000 unique exhibitors and sponsors took part in 2015.
We reach 10 million through our associated Marketing and PR campaigns.
Over £27 million spent at the Shows in 2015
Culinary hero's such as Mary Berry, Paul Hollywood, John Torode, James Martin, Tom
Kerridge, Michel Roux Jr. and the Hairy Bikers all appear regularly across the portfolio
of BBC Good Food Shows.
Location: Olympia, London
Date: 11 – 13 November 2016
25,000** visitors expected in 2016
In depth Acorn analysis available
*BBC Good Food Show Summer & BBC Gardeners’ World Live are co-located
Location: NEC, Birmingham
Date: 15 – 18 June 2017
90,000* visitors expected in 2017
Location: SECC, Glasgow
Date: 4 – 6 November 2016
19,000 visitors expected in 2016
Location: NEC, Birmingham
Date: 24 – 27 November 2016
80,000 visitors expected in 2016
Location: HIC, Harrogate
Date: 5 – 7 May 2017
15,000 visitors expected in 2017
Location: Hampton Court Palace
Date: 27 – 29 August 2016
15,000 visitors expected in 2016
Our Portfolio
Location: Hampton Court Palace
Date: 9 – 11 December 2016
12,000 visitors expected in 2016
Location: Belfast Waterfront
Date: 14 – 16 October 2016
12,000 visitors expected in 2016
Some of the brands
we’ve worked with in
2015…
Who are our audience?
A marketing & PR
reach of 10 millionNet promoter score
of + 36
Average
Household
Income of
£56,000
A marketing & PR
reach of 10 million
78% ABC1
Over 460,000 Facebook
followers
£103 average
spend per visitor
Over 104,000
Twitter followers
Be part of it…
• Celebrating 25 years of BBC Good Food Shows, be part of the UK’s
biggest line up of food and drink consumer exhibitions!
• Build brand awareness, the Shows are a great platform to meet new
customers
• Boost sales
• Launch new products - A great opportunity to gain valuable customer
feedback and build brand and product awareness
• Reach a highly engaged foodie audience and communicate with visitors
in a fun and vibrant atmosphere
• Build on your connections and client database
• Media and Marketing coverage – each Show is supported by a
comprehensive marketing and PR campaign
Around the Shows…
The Supertheatre is at the heart of all 10 Shows. It is
the home of the biggest line-up of the hottest chefs
and culinary stars cooking live in front of up to 3,000
people at any one time.
The Bakes & Cakes Village is dedicated to all things
baking. With a mix of both established baking brands
and small specialist companies, the Village will be
full with passionate baking enthusiasts at every Show.
The BBC Good Food Kitchen gives our visitors the
chance to enjoy fine dining with dishes inspired by
Good Food. There will even be a chance to dine at the
Chefs table.
The Winter / Summer Kitchen features seasonal
dishes presented by renowned and up and coming
chefs and culinary experts who are passionate about
using the freshest and most seasonal ingredients to
create perfect dishes.
The VIP Experience continues to sell out at the
Shows. This “first class” ticket option gives visitors
exclusive benefits such as their own lounge with a
full timetable of talks and demos, complimentary
refreshments and a goody bag.
The Producers’ Village is a huge speciality food
market at the heart of the show, packed with small
artisan producers who pride themselves on the
quality and provenance of their produce. It is the
perfect place for our visitors to try some of the
freshest seasonal foods that are hard to find on the
High Street.
Wine tasting and Beer Tasting sessions give the
audience an unrivalled chance to really discover
more about their chosen tipple.
The Interview Stage puts our favourite TV chefs
into the hot seat for an intimate chat. Both the host
and the audience provide the questions to get some
truly unique insights.
The Restaurant Experience in London gives our
visitors the ultimate celebration of gourmet food
and street food by bringing the opportunity to
sample signature dishes from a selection of the
finest local eateries.
The English Tea Garden provides a special
experience to enjoy a relaxed afternoon tea within
the atmospheric surroundings of the Show.
Every one of the BBC Good Food Shows has a hugely varied number of ways
for our visitors to spend their day.
Marketing & PR opportunities
What does my stand include?
•Shell scheme
•Fascia board
•Carpet
•Stand cleaning
•Showguide & website listing
•A limited number of complimentary tickets
• Feature on our exhibitor list on each website
• Free listing in our Showguide
• Potential to feature within emails to visitors
• Be featured within our social media campaigns
• Support our Ambassador scheme and directly
market your products to our most loyal visitors
• Highly ranked SEO websites
• Donate product to be sent to
key press and bloggers in the
run up to the Show
• Host a talk in our VIP lounge
to our most affluent visitors
• Place products/samples in
our press lounge at the Show
• Access to ticket offers
and codes to send to
your clients
• Access to a limited
number of complimentary
tickets for competitions
and giveaways
To be part of our amazing portfolio of unmissable food and
drink Shows run by the experienced team at River Street
Events, call or email us today to ask about stand availability
and the best options for you to get involved.
020 3405 4285bbcgoodfoodshow.com
facebook.com/bbcgoodfoodshows
@bbcgoodfoodshow
To get just a hint of the excitement, visit:
youtube.com/BBCGoodFoodShows