efficient big data solutions: how to maximize results with less effort and lower costs


Do you know who this is?


Big Data Today


Agenda – Big Data v Complexities of Terabyte Storage

v Storage Array Networks

v Ultra-Fast Networking Requirements

v Data Warehouse Basics

v Analytics Tool Recommendations – Hadoop?

v Ad-hoc Reporting

v Back-up Strategies


v Complexities of Terabyte Storage

v Storage Array Networks

v Ultra-Fast Networking Requirements

v Data Warehouse Basics

v Analytics Tool Recommendations

v Ad-hoc Reporting

v Back-up Strategies

Agenda – Big Data

stop thinking like a geek


For Production

From Consumption

Our Focus needs to be on Information Consumption



We exist to help others make better decisions.



Real vs. Perceived Value

If we just provide the INFORMATION…

v Do we care if the message is received?

v Do we care if the message is understood?

v Do we care if the proper action is taken?

v Are we JUST providing information or are we helping the business to achieve a result?


What is our

Delivering Information CONDUIT

COMMUNICATOR

PARTNER

Describing a Situation

Guiding the User

Knowledge

Information

Wisdom


What is our

Delivering Information CONDUIT

COMMUNICATOR

PARTNER

Describing a Situation

Guiding the User

Knowledge

Information

Wisdom Better Relationship between Business & IT


Seems Logical…��but it’s just not that easy



Impediments to Success v Statistics

v Attention

v Perception

v Motivation

v Extreme Speed

v Information Overload


Compelling Influences


Statistics of Statistics v Who has taken a statistics class?

v Who has applied the scientific method at work?

v Who wishes their staff would?

v Who has recently done a Chi-squared test?

v Who has recently peformed a t-test?

v Who has done a correlation analysis?

v Who has done a regression analysis?


A man is described as meek, shy, tidy and helpful…


A man is described as meek, shy, tidy and helpful…

Is he more likely to be a librarian or a farmer?


Statistics FAIL


Statistics FAIL

Don’t Assume the People with the Statistics Understand Statistics


Statistics Success v Large Global Insurance Firm

v Large Investments/Improvements in Network

v Perceived Network Sluggishness by Users

v Sr. Management Getting Negative Feedback

v We Executed a Large Statistical Analysis

v Compared Technical Data & User Surveys

v Suprising & Statistically Significant Finding!


Attention?


Paying Attention?

In our distracted world, people often miss critical changes


What Letter Is This?


What Letter Is This?

C T


Are you sure?

C T T E


Are you sure?

C T T E

CONTEXT is VERY IMPORTANT


Motivation

Distractions CONFLICTS Choices



In 60 Seconds… v  1 new definition in urban dictionary

v  1600+ reads on Scribd

v  13,000+ hours of music streaming on Pandora

v  12,000+ new ads posted on Craigslist

v  370,000+ minutes of voice calls on Skype

v  98,000+ Tweets

v  320+ new Twitter accounts

v  100+ new LinkedIn accounts

v  1 new associatedcontent article published

v  6,600+ new pictures uploaded on Flikr

v  50+ WordPress downloads

v  125+ WordPress plugin downloads

v  695,000+ Facebook status updates

v  79,364 Facebook wall posts

v  510,040 Facebook comments

v  1,700+ Firefox downloads

v  694,445 Google search queries

v  168 million emails are sent

v  60+ new blogs

v  1,500+ new blog posts

v  70+ domains registered

v  600+ new YouTube videos

v  25+ hours of duration of new YouTube videos

v  100+ questions asked on the Internet

v  40+ questions answered on the Internet

v  13,000+ iPhone applications downloaded

v  20,000+ new posts on Tumblr


Which one would you read?


The Pace of Business is Incredibly Fast


It’s all about

processing the Past INFORMATION

predicting the Future

Observing the Present KNOWLEDGE

WISDOM The VELOCITY of Information is Increasing

CONTEXT facilitates consumption DELIVERY method favors speed


All Efficient Systems/Processes want Matching Velocities


Don’t let Precision��Slow You Down


Information Velocity

is a function of

ACCURACY, CONTEXT

and DELIVERY


Information Overload


Multi-Tasking?


Our Changing World


The Real Deal?


Training vs. Frequency

TRAI

NING

FREQUENCY OF EXECUTION


Zombie Systems


500mph?


In-Race Adjustments


v A simple business process is running a race

v A simple metric is the distance x(t) you cover

v To measure success you need to know your position at time t

v In order to improve you need to know distance and time… which gives you velocity v(t) = δx/δt

v And if you take that one step further you get acceleration a(t) = δv/δt

v This is great because changes in acceleration are an early warning system – Predictive Analytics!

WARNING! Calculus Content


Context, Context, Context Business Processes & Time, Location, etc.

Interpret & Present Visually Interpret Results & Reveal Change!

It’s all about TIME Velocity, Accuracy & Half-Life

Split Times & Training Information that is useful DURING the race

CLEAR

EASY

RELEVANT

ACTIONABLE


Technology alone does not provide context CONTEXT is the product of

Environment & Information

Right TIME, Right PLACE, Right PERSON



Inside Sales - Quoting

Accounts Receivable Clerk

Customer


The focus should be on the business processes��NOT the Technology

v Do you have a written inventory of key business processes?

v Do you know expected completion times?

v Do you collect any split-times?

v Do you benchmark against others?

v Do you benchmark internally?


Split-Times are the Key to

RESULTS


Annur & Panel – SPOT ON!

People

Process

Technology


Context, Context, Context Business Processes & Time, Location, etc.

Interpret & Present Visually Interpret Results & Reveal Change!

It’s all about TIME Velocity, Accuracy & Half-Life

Split Times & Training Information that is useful DURING the race

CLEAR

EASY

RELEVANT

ACTIONABLE


Big Data Pattern Quiz

v 12 Days

v 32 Years

v 32,000 Years


Big Data Pattern Quiz

v 12 Days ≈ 1 Million Seconds

v 32 Years ≈ 1 Billion Seconds

v 32,000 Years ≈ 1 Trillion Seconds


$100


$10,000


$1 Million


$100 Million


$1 Billion


$1 Trillion


Our National Debt