stephens brian mobile_presentation

Download Stephens brian mobile_presentation

Post on 10-May-2015

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This is a short slide show that goes throught the history of cell phone technology and how it has progressed through the mobile marketing stage into the machine it has become.

TRANSCRIPT

  • 1.Cell Phones
    • 1960

1978 InventedIn Sweden Available To The Public In The US Info Retrieved from :http://en.wikipedia.org/wiki/History_of_mobile_phones Flag of Sweden Retrieved from:http://www.mapsofworld.com/flags/sweden-flag.html Ame rican Flag: http://www.crwflags.com/fotw/flags/u s.html 2. Photo Retrieved from:http://www.techpin.com/cell-phone-history/ http://dekhomobile.blogspot.com/2011/11/la test-glass-mobile-phone-latest-mobile.html http://tech.fortune.cnn.com/2009/11/05/dr oid-vs-iphone-the-reviews-are-in/ 1978 Now (2012)Future 34 Years Of Progress 3. The TabletCell phone Stats Retrieved from:http://reviews.cnet.com/8301-13970_7-10454065-78.html Ipad photo retrieved from:http://www.ubergizmo.com/ 2011/03/ipad-2-review/ The Graphics Tablet (1979) The Ipad Three (2011) 4. How many actually owned a Tablet ?

  • 2010 was when the revolution began.Apple sold 14.8million iPads worldwide that year alone.
  • They have a 75% share of the notepad market.

Inromation Retrieved from: http://en.wikipedia.org/wiki/IPad 5. Worldwide

  • According to AndroidPolice.com, there are right around 300 million Tablets floating around out there, or about 0.3 percent of the 7 billion people alive on earth.

Inromation Retrieved from:http://www.androidpolice.com/2011/03/04/only-0-3-of-the-global-population-owns-a-smartphone-andor-tablet-but-there-are-over-5-billion-mobile-subscribers/ 6. Tablet Growth In The U.S.Information & graphicretrieved from:http://na.isobar.com/2011/forrester-predicts-huge-tablet-growth-%E2%80%93-what-that-means-for-designers/ 7. Mobile Market World Wide Information & Graphics Retrieved from:http://www.smartinsights.com/mobile-marketing/mobile-marketing-analytics/mobile-marketing-statistics/ 8. How Do They Access The Web?Information & Graphics Retrieved from:http://www.smartinsights.com/mobile-marketing/mobile-marketing-analytics/mobile-marketing-statistics/ 9. How Has Mobile Affected Web Design?

  • You cant design for just one size of screen
  • Vertical Design Vs. Horizontal
  • We are forced to minimize the amount of text and graphics
  • Contextual and global navigation

Graphic Retrieved from:http://www.sitepoint.com/designing-for-mobile-web/ Informatin references retrieved from:http://www.uxmatters.com/mt/archives/2011/03/10-wa ys-mobile-sites-are-different-from-desktop-web-sites.php 10.

  • HTML 5
  • Mobile Device Detection

Technologies?graphic retrieved from: http://www.dreamstime.com/stock-photo-man-with-empty-speech-bubble-image10884400 Information retrieved from: http://notnotmobile.appspot.com/ What technologies can be used to make websites accessible on all devices? 11. NotMobile Friendly Monoface.com This is an advertising company that has created a Flash based app to change the features of the face.It would be to their advantage to appeal to the Iphone and Ipad market.

  • Photo and info retrieved from :http://www.mono-1.com/monoface/main.html
          • http://www.intel.com/museumofme/en_US/r/ index.htm

The Museum of Me The museum of me is a social website very similar to the Facebook experience butcreated by Intel.Once again, Flash based, so its not compatible with Iphone or Ipad. 12. Yes!Mobile Friendly Fandango.com This is one of my favorite sites.It actually takes my location into account and shows me what theater Im closest too with very simple navigation.Photo and info retrieved from :http://www.weather.com/ http://www.fandango.com / Weather.com I check Weather.com almost daily. It actually has an app that stays right on the desk top.When I go to the site it prompts me, Do you want to use your current location? It has very simple navigation as well. 13. My Recommendation Capturedbybrian.net The page showsfull screenwheather on a computer interface or mobile.photos retrieved from:http://www.capturedbybrian.net 14. My Recommendation Recommendation #1 Use Mobile Detection toredirectto a mobile friendly site.photos retrieved from:http://www.capturedbybrian.net 15. My Recommendation Recommendation #2 Use Mobile Detection toredirectto a mobile friendly site.photos retrieved from:http://www.capturedbybrian.net 16. My Recommendation Recommendation #3 Change Up The Menu. I would put the menu in a vertical format.Make it larger and more readable.photos retrieved from:http://www.capturedbybrian.net 17. My Recommendation Recommendation #4 Make the site social.When people are on the cell phone they love to connect toFacebookandTwitter . 18. My Recommendation Recommendation #5 Use anopt-in .There is nothing more valuable than to keep in touch with your fans.Add the opt-in using yourMailChimp.comaccount.photo retrieved from: http://blog.mailchimp.com/tag/iphone/page/2/ Referenced : Mailchimp.com