edited by ted verity, the mail on · edited by ted verity, the mail on sunday delivers...

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2. 54 Who? AVERAGE AGE 58 ABC1% 65% Why? Edited by Ted Verity, The Mail on Sunday delivers ground-breaking, investigative journalism and incisive debate. Incorporating award-winning supplements, YOU and EVENT and must-read features, it keeps readers entertained and informed, often setting the news agenda for the week ahead. IN THE MARKET +35% more likely to want to buy a new car in the next 12 months BIG SPENDERS +62% more likely to spend £2500 or more on holidays in last 12 months WEALTHY £41,500 Average savings and investments of The Mail on Sunday readers (£13,000 more than GB avg) What? ABC CIRCULATION 1.05 WEEKLY READERSHIP MILLION MILLION Where? 480k SOUTH EAST 399k MIDLANDS 298k LONDON 325k EAST ENGLAND 274k SOUTH WEST 201k NORTH WEST 184k YORKSHIRE 149k SCOTLAND 110k WALES 125k NORTH EAST GENDER 53% 47% Did you know? THE MAIL ON SUNDAY REACHES MORE ABC1 ADULTS THAN ANY OTHER SUNDAY TITLE TIME SPENT READING 67 MINS SOURCE: *Average Age taken from AA/QO, TGI Clickstream Q4 2018, PAMCo Oct 17 – Sept 18, ABC Jun – Nov 18

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Page 1: Edited by Ted Verity, The Mail on · Edited by Ted Verity, The Mail on Sunday delivers ground-breaking, investigative journalism and incisive debate. Incorporating award-winning supplements,

2. 54

Who?AVERAGE AGE

58ABC1%

65%

Why?

Edited by Ted Verity, The Mail on Sunday delivers ground-breaking, investigative journalism and incisive debate. Incorporating award-winning supplements, YOU and EVENT and must-read features, it keeps readers entertained and informed, often setting the news agenda for the week ahead.

IN THE MARKET

+35%more likely to want to buy a new car in the next 12 months

BIG SPENDERS

+62%more likely to spend £2500

or more on holidays in last 12 months

WEALTHY

£41,500Average savings and

investments of The Mail on Sunday readers

(£13,000 more than GB avg)

What?ABC CIRCULATION

1.05WEEKLY READERSHIP

MILLION MILLION

Where? 480k

SOUTH EAST

399k

MIDLANDS

298k

LONDON

325k

EAST ENGLAND

274k

SOUTH WEST

201k

NORTH WEST

184k

YORKSHIRE

149k

SCOTLAND

110k

WALES

125k

NORTH EAST

GENDER

53%47%

Did you know?THE MAIL ON SUNDAY REACHES MORE ABC1 ADULTS THAN ANY OTHER SUNDAY TITLE

TIME SPENT READING

67 MINS

SOURCE: *Average Age taken from AA/QO, TGI Clickstream Q4 2018, PAMCo Oct 17 – Sept 18, ABC Jun – Nov 18