econais at open coffee athens lxx - iot (feb 27, 2015)

©Econais 2014 -1-

Dimitris Leonardos

Open Coffee – February 27th 2014

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How big is expected to be?

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Even cows will have sensors!!!

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Problem #1: IoT is difficult for the developers

Pro

gre

ss %

Time (months)

3 6 9 12 15 24 …….

Actual

Production (?)

Bugs – Bugs – Bugs / HW not yet ready

Re-spin / BETA B SW release

RF optimization / BETA A SW release

Re-spin of HW / ALPHA SW release

Working Demo on EVK

Evaluation and Selection of Basic

Components

Target

Production

Re-Spin Pilot Run

First HW prototype /

BETA release

Working Demo on EVK

Evaluation and Selection of

Basic Components

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Main concerns:

Difficult (OOB) Configuration

Insecure

Unreliable

Problem #2: IoT is tricky for the users

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Problem #3: IoT is complex and diverse by itself

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IoT Stakeholders?

IoT

Traditional consumer and

industrial device vendors

Booming number of startups with

innovative ideas

Users

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Minimum Requirements from an IoT Device

Low Power Consumption

Small Low Cost

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…and some more

Secure

Reliable

Easy to Use Upgradable

Interoperable

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Econais Strategic Prospective

Our Mission

Provide connectivity to any network agnostic electronic device

…in the easiest way

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Econais – Added Value

Timeline:

Selection of Components & Evaluation

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Timeline:


Schematics / Routing -> First Draft Design

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Timeline:



Production of Engineering Samples

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Timeline:




Evaluation / RF Calibration

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Timeline:





1st Re-Spin / Production of Engineering Samples

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Timeline:






RF optimization

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Econais EC19W

Timeline:






RF optimization

Design / Production of Custom RF Shield

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Econais EC19W

Timeline:






RF optimization

Design / Production of Custom RF Shield

Certifications (FCC, CE, IC etc)

And this is only the HW point of view….

EC19D 8x8mm

EC19W 14x16mm

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Manufacturer: Ok, I have Econais’ module. Now what?

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Typical Approach

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…vs Econais Approach

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IoT Market – Econais Strategy

Addressable Market:

10B by 2020

Target:

Companies that lack the know-

how

OR

Expected Volume

Focus on Development of:

First to Market Advanced SW

Features

Minimize Time to Market

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Who are we?

Athens: (2)

Europe Sales

Europe FAE

Patras: (11)

R&D

Administration

California: (3)

VP Sales

US FAE

Marketing

Hong Kong: (2)

Asia Sales

Asia FAE

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Econais European

Design Center Econais HQ

Global Sales

Office

US Distributors China

Distributors &

Office

Korea

Distributors

Econais Channel Partners 2014

* Manufacturing with Ampak (member of Gemtek Group)

European

Distributors

Channel

North America: 10 Reps

Europe: 4 Reps/2 Distributors

SE Asia: 8 Reps/Distributors

Global Distributor: Digi-key

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What’s next

We are working on the idea of developing:

“An Embedded SW Platform, fully abstract from HW, that simplifies the IoT App development & creates a new Market in IoT App distribution”

©Econais 2014 -38- Thank You!

For any feedback, comments, questions or resume submission

Meet me later

OR

contact me at:

[email protected]

econais at open coffee athens lxx - iot (feb 27, 2015)

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