“ecommerce” is for all businesses & all consumers valerie r. wagoner founder & ceo,...
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“Ecommerce” is for all businesses & all
consumers
Valerie R. WagonerFounder & CEO, ZipDial
valrozycki
080 300 88 572
What is your business?ZipDial your response!
080 300 500 17 for Ecommerce
080 300 500 42 for Retail
080 300 500 36 for Goods
080 300 500 43 for Services
New project – villas starting at 50 lakh. ZipDial 08030050022
Turn All Media into Interactive & “Online”
SMS Campaigns
Outdoor Hoardings
Newspaper & Print Ads
ZipDial in campaigns across all media, online & offline
Double to 20 timesmore responses
than other call-to-action
Online Banners
Television
1.0x
.0x .5x 1.0x 1.5x 2.0x 2.5x
Marie Claire
Femina - Abaran
Marwar
Harpers Bazaar
India Today Spice (Jul)
Hello India - Abaran
Offline “Click-Through-Rates”
Delivered 2.3x
Responses than Harpers!
Delivered 30% fewer responses
than Harpers.
Feedback Please! 080 300 500 02 –
Positive
080 300 500 16 – Neutral
080 300 500 18 –
Negative
Valerie R. Wagoner
Founder & CEO, ZipDial
valrozycki 080 300 88 572
What are the right tools for Mobile Engagement?
Handsets are Not Internet-Enabled“Only 6% of ‘most used handsets’ are
internet enabled (WAP/GPRS/EDGE/Wi-Fi).”~ Juxt Consult, July, 2011
2010 20110
200
400
600
344 419
1127
Active Handsets in India (Millions)*
Internet EnabledNon-Internet Enabled
* Juxt Consult, 2011. Figures as of June, based on individual surveys of 201,839 people / 48,765 households
48%
25%
27%
Indian Usage of SMS
Indians Never SMS
SMS Weekly or Less
SMS Daily
Source: TNS Mobile Life Survey, Jan 2011
Half of Indians never SMS, but everyone can call
100% Reach to All Consumers
PATENT PENDING - ZipDial PROPRIETARY & CONFIDENTIAL
• ZipDial to vote for a stronger Lokpal Bill• ZipDial enabled more reach than Facebook or
Twitter with 7.6 Million votes over 4.5 Million voters, more than 100x the no. of Facebook supporters in 2 weeks time
OnlineTelevision