easy radio night package date: 1 june 2011. easy radio night package concept: –individual pricing...

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EASY Radio Night Package Date: 1 JUNE 2011

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Page 1: EASY Radio Night Package Date: 1 JUNE 2011. EASY RADIO Night Package Concept: –Individual pricing for each station –Stations are divided into 2 categories

EASY Radio Night Package

Date: 1 JUNE 2011

Page 2: EASY Radio Night Package Date: 1 JUNE 2011. EASY RADIO Night Package Concept: –Individual pricing for each station –Stations are divided into 2 categories

EASY RADIO Night PackageEASY RADIO Night Package

Concept:

– Individual pricing for each station

– Stations are divided into 2 categories

– Enjoy 15% more spots when advertisers take a minimum of 3 stations within same category or has a cross-category buy.

Date: 1 June 2011

Page 3: EASY Radio Night Package Date: 1 JUNE 2011. EASY RADIO Night Package Concept: –Individual pricing for each station –Stations are divided into 2 categories

Category A Station

Nett Package

Cost Timebelt

Entitlements Savings

Single Station

Multi Station within

same Cat(Min 3)

Cross Category (Min 2)

Single MultiCross

Category

Gold 90.5FM $ 900 Night 15 18 18

60% 67% 67%MN 15 18 18

Class 95 $ 1,500 Night 15 18 18

57% 64% 64%MN 15 18 18

987FM $ 550 MN 30 36 36 63% 69% 69%

YES 93.3FM $ 550 MN 30 36 36 63% 69% 69%

Capital 95.8FM $ 700 Night 15 18 18

61% 68% 68%MN 15 18 18

Love 97.2FM $ 700Night 15 18 18

61% 68% 68%MN 15 18 18

Warna $ 700 Night 15 18 18

61% 68% 68%MN 15 18 18

EASY Radio Night PackageEASY Radio Night PackagePackage ID: IMR 10-0268Package ID: IMR 10-0268

Date: 1 June 2011

Page 4: EASY Radio Night Package Date: 1 JUNE 2011. EASY RADIO Night Package Concept: –Individual pricing for each station –Stations are divided into 2 categories

Category B Station

Nett Package

CostTimebelt

Entitlements Savings

Single Station

Multi Station within

same Cat(Min 3)

Cross Category (Min 2)

Single MultiCross

Category

93.8Live $ 600 Night 15 18 18

64% 70% 70%MN 15 18 18

Symphony 92.4FM

$ 750 Night 15 18 18

67% 72% 72%MN 15 18 18

Lush 99.5FM $ 750 Night 15 18 18

67% 72% 72%MN 15 18 18

Ria 89.7FM $ 600 Night 15 18 18

64% 70% 70%MN 15 18 18

Oli 96.8FM $ 600 Night 15 18 18

64% 70% 70%MN 15 18 18

EASY Radio Night PackageEASY Radio Night PackagePackage ID: IMR 10-0268Package ID: IMR 10-0268

Date: 1 June 2011

Page 5: EASY Radio Night Package Date: 1 JUNE 2011. EASY RADIO Night Package Concept: –Individual pricing for each station –Stations are divided into 2 categories

Terms & Conditions Terms & Conditions

• Media Booking Form must be signed and submitted to MediaCorp Ad Admin prior to booking.• Packages are valid till 31 March 2012.• All entitlements must be utilised by 31 March 2012.• All entitlements must be utilised within the following periods:

- Single-station buy: 2 weeks- Multi-station or cross-category buy: 4 weeks

• Package price is based on 30-sec radio commercial. For other durations, please refer to thebase rates in the rate book.

• Expenditure is taken as fulfillment of master contract.• Expenditure is nett, and not entitled to discounts, bonuses or any other privileges stated in master

contract.• Package price is not inclusive of production cost.• All spots are planned by advertisers/ agencies.• Limited to single advertiser/campaign per order. • To enjoy multi-station and cross-category buys’ entitlement, all selected stations must be stated in one

MBF.• Bonus entitlement cannot be used to buy the packages. • No premium positioning is allowed.• Package is subject to airtime availability at the point of media bookings.• Package price is in Singapore Dollars and subject to prevailing GST. • Package price is subject to a festive loading of 15% for the period of June, November to February for

selected stations namely; 938Live,Class 95FM, Gold 90.5FM, Capital 95.8FM, Love 97.2FM and Y.E.S. 93.3FM.

• Package price is subject to a festive loading of 15% four weeks prior to Hari Raya Puasa and Deepavali for the Malay and Tamil language stations respectively.

Date: 1 June 2011

Page 6: EASY Radio Night Package Date: 1 JUNE 2011. EASY RADIO Night Package Concept: –Individual pricing for each station –Stations are divided into 2 categories

Thank you

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