Eastern Division Relay For Life Business Unit Fight Back TrainingJanuary 2010

Learning Objectives

By the end of the session participants will be able to:

• List who should be on the Regional Fight Back Implementation Team and their roles

• Describe the recommended Fight Back structure and roles for each relay

• Identify the minimum Fight Back recommendations for each Relay

• Demonstrate how to find the Fight Back resources that FB chairs will need to create and implement a Relay Fight Back plan

Introduction

• Background and brief history of Mission Delivery / Fight Back through Relay

Martha Ryan

Michael Seserman

Fight Back Support Structure

Relay Business UnitRelay Business UnitRelay Business UnitRelay Business Unit

Upstate Upstate DSHIDSHI

Upstate Upstate DSHIDSHI Metro DSHIMetro DSHIMetro DSHIMetro DSHI

NJ DSHINJ DSHINJ DSHINJ DSHI

Regional Fight Back Implementation TeamsRegional Fight Back Implementation TeamsCommunity Mission Managers (CMM) and Relay Point of Contacts (POC)Community Mission Managers (CMM) and Relay Point of Contacts (POC)

Regional Fight Back Implementation TeamsRegional Fight Back Implementation TeamsCommunity Mission Managers (CMM) and Relay Point of Contacts (POC)Community Mission Managers (CMM) and Relay Point of Contacts (POC)

Relay Fight Back Chairs and Regional Relay StaffRelay Fight Back Chairs and Regional Relay StaffRelay Fight Back Chairs and Regional Relay StaffRelay Fight Back Chairs and Regional Relay Staff

Natasha ColemanLaurie Vokes

Advocacy and Survivor ChairsAdvocacy and Survivor ChairsAdvocacy and Survivor ChairsAdvocacy and Survivor Chairs

Regional Fight Back Implementation Team

• Led by Community Mission Manager

and Regional RFL Point of Contact

• Include:

– Regional Director of Advocacy

– Regional Patient and Family Service Staff

– Legislative Ambassador

– Experienced Fight Back Chair

– Other key volunteers (i.e., Advisory Board member involved in Relay)

Regional Fight Back Implementation Team

• Develop a Regional Fight Back Plan that takes into account the Division Fight Back Plan priority strategies for the region

• Regional Plan is a guide for each Relay FB Plan

• Each region’s plan should consider how to build activities and messages into:– pre-event gatherings (regional summits,

kickoffs, committee and TC meetings) – fundraisers – email and other communication – day-of-activities

Regional Fight Back Implementation Team

• The Regional Implementation Team should train and support the RFL Directors and Fight Back Chairs to incorporate these strategies into each event

• Recommend:– 1 Regional training for Relay staff– 1 regional training with all Relay

Fight Back Chairs and staff partners

Roles of Event LevelFight Back Volunteers

• Fight Back Chair• Oversees creation and overall

implementation of the Fight Back Plan for the Relay

• Focuses on Prevention/Detection and Research

• Advocacy Chair – Advocacy Activities

• Survivor Chair – Survivorship activities

Fight Back Plan

• Each Relay should choose at least one activity from each category (for a minimum of four Fight Back Activities)

– Prevention and Detection

– Survivorship– Research– Advocacy

Prevention and Detection

• Colorectal Cancer Awareness Zone

• Tobacco Free Awareness Zone

• Tobacco Free Supermarket and Pharmacies

• Healthy Relays

Colorectal Cancer Awareness Zone

• Colon Cancer Awareness Zone is a fun campaign to raise awareness and to collect screening pledges for colon cancer.

– Pledge Cards – have all committee members, team captains and participants sign the Colon Cancer Pledge card.

– Announcements - Make announcements about the importance of colon cancer screening

– Colon Cancer Screening Lap – Honor anyone who is current with their screening according to the guidelines.

Tobacco Free Awareness ZoneThe Tobacco Free Awareness Zone

is defined as a Relay with at least the first three activities:

• Signs - “Relay For Life is Tobacco Free” signs at all entrances

• Announcements • Tear sheets • Quitters lap• Quit table

Tobacco Free Supermarket and Pharmacies

• The more tobacco retailers there are in a community the more likely children will start smoking

• An ongoing campaign to reduce advertising and tobacco retailers

• Postcards / Petitions• Sample letters and emails• A website with chains’ email -www.tobaccofreegrocery.org

Healthy Relays

• Events should support our Nutrition Guidelines

• See RFL Nutrition Guide• Use at least 3 new

ideas from Guide– Grilled chicken vs

hot dogs and other processed meats

– Ground turkey vs red meat

– Water or seltzer vs regular soda

• Post calories next to menu at one or more vendors

• Tell Relayers why we are making changes

Food or beverage commonly offered at Relay

for Life

Calories (Average adult needs 2000 calories per day)

Hot dog on a bun 373

Hamburger on a bun 378

Sausage (6 oz sausage) 250

Italian sub (6 inch) 586

Cheese Pizza (Avg. slice) 230

Potato Chips (1 oz bag) 155

Tortilla chips w/cheese (1 serving)

430

Cotton Candy 220

Popcorn (1 cup) 40

Cola or other soda (16 oz bottle)

182

Fruit Punch (20 oz bottle) 240

Diet soda (16 oz) 5

Water 0

Survivorship

• Heroes of Hope

• Survivor Guidebook

• Centralized Survivor Invite

• Survivor Data Survivor Data CaptureCapture

Research

• CPS3 • Research in a

box

2010 CPS 3 Sites

Bridgewater, NJ

Chenango County, NY

Clark, NJ

Cortland, NY

Egg Harbor, NJ

Green Island, NY

Kingston, NY

Lockport NY

Middle Village, NY

Saratoga Springs, NY

Syracuse/Liverpool, NY

Two Rivers, NJ

Advocacy

• ACS CAN member recruitment (3)

• Relay Advocacy Guidebook

• ACS CAN flip book and calendar

• ACS CAN recruitment email & 2 legislative action alert emails

• College and Community Relay Activities - TBD

Finding Fight Back Materials Online

Prevention and Detection

Survivorship

Research

Advocacy

Relay Central - http://relay.acsevents.org/site/PageServer?pagename=RFL_EA_Relay_Central_Home

Fight Back Chair >

Questions