e2 wine and cheese
TRANSCRIPT
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Enterprise 2.0Haymo Meran suppa
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entertaining entre
preneur
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Kommunikation als Information und Dialog.Integrierte
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Stammesgesellschaft: Kommunikation ist gesprochenes Wort - bis 3400 v. Chr.Reichweite: lokal
Verbreitungsgeschwindigkeit: langsam
Problem.
Informationsverteilung
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antike Hochkultur: Kommunikation ist geschriebens Wort - 3400 v. Chr.Reichweite: lokal
Verbreitungsgeschwindigkeit: langsam
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antike Hochkultur: Kommunikation ist geschriebens Wort - 3400 v. Chr.Reichweite: überregional
Verbreitungsgeschwindigkeit: mittel
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moderne Gesellschaft: Kommunikation ist gedrucktes Wort - vor 1500 n. Chr.Reichweite: weltweit
Verbreitungsgeschwindigkeit: schnell
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Computergesellschaft: Kommunikation ist digitales Wort - vor 1980 n. Chr.Reichweite: weltweit
Verbreitungsgeschwindigkeit: sehr schnell
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Computergesellschaft: Kommunikation ist digitaler Ton und Bild - heuteReichweite: weltweit
Verbreitungsgeschwindigkeit: instantan
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Markus
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Markus
Markus hüpft oberflächlich von einer Information zur Nächsten im Gegensatz zu closed reading.
multitasking optimistisch
teamplayer offenherzig aktiv
spass netzwerkaffin
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irgendwie wie
surfen.
An der Oberfläche
auf der Welle,
das Umfeld und den Strand
klar im Blick.
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Gen Ygeb. 1975-2000
1961-1981 Generation X1946-1964 Baby Boom Generation
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Andrew P. McAfeeAssociate Professor of Business AdministrationHarvard Business School
2006
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2007
Dion HinchcliffeEntrepreneur, Blogger, thought leader
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hat’s uns gezeigt.
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•Making it easier to contribute. Offering a wiki help centre, tutorial information and resources for users can help familiarize users with the environment and allow them to feel more comfortable contributing
•Encouraging editing over creating. For most new users, the thought of a blank white page is frightening. Instead, offer templates and examples which users can reformat to fit their content without having to come up with everything themselves.
•Reward participants. Identify your contributors and reward them using small incentives (i.e. gold stars on personal spaces, or Duke Stars on sun forums).
http://www.wikipatterns.com/display/wikipatterns/90-9-1+TheorySo funktioniert’s.
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Jakob Nielsen's Alertbox, October 9, 2006:
Aber nicht alle
arbeiten mit...
Was nun?
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100%Wir wollen alle!
Bestimme das Team gibt Ziel - Zeit vor
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“Enterprise 2.0 wird alle Aspekte unseres Lebens beeinflußen und unser Verhalten verändern.”
Haymo Meran
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NeinKulturpessi
mismus
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JaÖkonomieoptimismus
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Sichern von Wissen
schnellerer Zugriff auf KnowHow
einfach schneller arbeiten
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Enterprise 2.0 Einführen
1 Problemidentifikation
2 Umfrage / Auswertung
3 Die Lösung
4 Vision
5 Tool Selektion
6 Umsetzungzeitraum
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Danke.