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E-Learning Guide

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Contents Ta

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INTRODUCTION

Learning outcomes

Product Concept

Positioning

Target Profile

Selling Points

Seating

New Sensation

Fuel Efficient Engine

Driving Stability

Equipment

Exterior

Design

Air Intake

Body Colours

Size Comparison

Interior

Instrument Panel

Cabin

Seat Arrangement

Entry/Exit

Luggage Area

Tailgate

Comfort

Audio

Adjustments

Keyless Entry

Air-Conditioning

Antenna

Spare Tyre

Fuel Tank

Performance

Engine

Platform

Handling

NVH

Safety

Security

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Intro

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Welcome to the e-learning product manual of the Ertiga.

Our flexible e-learning study courses have been designed to give you the

convenience of studying online, from the comfort of your office or own home and

at a time that suits you.

You do not have a time limit per page and can also page backwards or forward

through the manual.

This training module has been designed to assist the Suzuki Sales Executive to

gather product knowledge and key selling features of the Ertiga and to effectively

communicate these to the potential customer during the sales process.

The concept is to provide easily digestible and concise information regarding the

product features, advantages and benefits and to set out this information in a

manner that will give the Sales Executive the ‘language’ to transfer their

knowledge and can be used as a supporting tool during the product evaluation

with the customer.

Live life with LUV

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Learning Outcomes Le

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As a result of the training, participants should be able to effectively and

professionally engage potential customers during the sales process and be

able to:

• Know how to qualify a customer

• Know all the features of the Ertiga

• Explain their advantages (functions)

• Explain how they work

• Explain their benefits to customers

• Understand the 6 point walk around process

• Be able to fluently demonstrate features to customers using this process

• Know the specifications of competitor vehicles

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Background: The Suzuki Ertiga, is a seven-seat compact MPV developed by the Japanese manufacturer Suzuki and its Indian subsidiary Maruti Suzuki. It was launched in 2012 in India and in Indonesia. Maruti Suzuki proclaims it to be the first LUV (Life Utility Vehicle). It competes with the Toyota Avanza in South Africa.

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Feel the Global DNA

The Suzuki Ertiga is based on extended Suzuki Swift platform. This means that the Ertiga is a monocoque MPV. It is also considered to be a cross between a saloon/hatchback and an MPV. The name Ertiga is said to be an adaptation of R-Tiga where "Tiga" means "three" in Indonesian. The "R" stands for Rows. Therefore "Ertiga" is derived from "R3" which in turn means "(Swift with) Three Rows".

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A fresh driving Experience

For a normal 3-row seat vehicle of this size, the 3rd row seat is usually just an emergency seat. In order to accommodate two adults in the 3rd row seat, our engineering team put in tremendous efforts into achieving the best possible packaging though measures that include optimising configuration of the fuel tank, seats and floor.

The Ertiga not only offers comfort and roominess – as a member of the Swift family, agile handling and lively performance are part of its DNA.

It strikes an exciting balance of looks and style, without having to compromise on fuel and space efficiency.

Bold sleek looks

Vibrant & youthful appeal

Stylish classy interior

3-rows of seats, 7-passenger MPV with the taste of a

passenger car.

Newly developed

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Lively Performance

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Excellent Fuel Economy

A fresh driving Experience

The Ertiga was crafted with tastes and aspirations of a dynamic growing society in mind. A closer analysis of the market highlighted the absence of a model that matched the needs of modern owners for space and versatility. Suzuki addressed this need and in the process, created a whole new class of car. Set to create new benchmarks in the industry, the Ertiga embodies the true essence of innovation and class evolution.

1.4 litre petrol engine

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Your Excitement

Targ

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rofile

City

driving

Weekend

getaways Highway

driving

Positioning

Target Market – Race

66% - Black

23% - White

6% - Coloured

5% - Asian

Target Profile

Gender: Male and female

Age: Main target 25-45 years

Married Young family of 3-5 persons

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Seat arrangement with 7 persons in vehicle

240mm long sliding 2nd row seat

Extensive luggage area space

7-passenger seating

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Looks like a passenger car, but with 3 rows of

seats

Interior: Easy to use and sporty image

A New Sensation

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Fuel Efficient Engine

The Ertiga’s 1.4-litre engine is the class-leader in fuel efficiency.

The proven 1.4 litre engine’s impressive environmental credentials

include fuel consumption of only 6.6l/100km (combined cycle), which

explains its effortless ability to drive in the city and on the highways.

The intake variable valve timing makes it the most fuel-efficient people

mover in its class.

Then all you have to do is fire her up and see how promptly she will

settle down to a very refined idle.

Maximum output:

70kW @ 6,000rpm

Maximum torque:

130Nm @ 4,000rpm

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Driving Stability

Typical of a front engine, front wheel drive layout

Since the engine weight is applied to the drive

wheels, traction is high too.

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Equipment It’s all about Comfort & Convenience

Factory fitted Audio System

- Keyless entry alarm system

- USB port + 12V socket

- Seat height adjuster

Tilt-adjustable steering

wheel: can be adjusted

40mm up/down

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Exterior It’s all about Comfort & Convenience

Side turn built-in

door mirrors

Aluminium

wheels

Rear combination

lamps

Fog lamps

Multi-reflector

headlamps

The aerodynamic shape allows the vehicle to use less fuel. Air

flows easily, therefore less energy is needed to move it forward.

The air intake is situated 805 mm from the ground. It is designed to inhibit the entry of water, even when large puddles form or flooding occurs following a downpour.

Serene Blue Metallic (ZTM)

Superior White (26U)

Silky Silver Metallic (Z2S)

Granite Grey Metallic (ZTN)

Ecru Beige Metallic (ZPY)

Dusky Brown Metallic (ZRB)

Firebrick Red Metallic (ZNW)

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Size Comparison Front

Rear

Side

Bold & streamlined

Black front grille

Large trapezoidal bumper grille

Front fog light bezels

Dominant presence

Multi-reflector headlamps

The rear design is clean and

creates a sense of stability.

Rear combination lamps, which

cut deeply into the side panels

from the rear, make an edgy

impression.

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Size Comparison

The overall length and width of the ERTIGA is larger

than the Avanza. Additionally, the long wheel base

and lower centre of gravity provides a sense of

driving stability.

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Interior Design quality that like the Swift, is chic, composed and measures up to global standards

Shaped like spreading wings, the dashboard spices up the instrument panel and creates an impression of sportiness.

INSTRUMENT PANEL

A layout that is all about visibility

Dynamic shape

Sophisticated quality

Silver accents, meticulous detail

Information Display

Standard info: Tripmeter, Odometer, Digital clock, Instant fuel consumption, Average fuel consumption, Range on remaining fuel. Additional info on all grades: Outside temperature (GLX)

Standard info: Tripmeter, Odometer, Digital clock, Fuel gauge. Additional info based on grades: Instant fuel consumption, Average fuel consumption, Range on remaining fuel (All 1.5 Veloz)

Ertiga Avanza

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Size Comparison

Taking advantage of being a FWD and therefore having no prop-shaft, the Ertiga has more cabin space and a lower overall height. All the dimensions whether hip point to ceiling, seat-to-seat height difference and distance or other dimensions all exude spaciousness.

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Seat Arrangement

3 row seats for 7 passengers. Enables driving with a large group, like with family and friends.

5 persons on board. When taking a trip with the family, even large suitcases can be loaded.

3-4 persons on board. Convenient when loading long items with space for rear passengers as well.

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Rear Space

Plenty of knee room

240mm sliding length

Centre armrest GLX & GL

60mm sliding length

No centre armrest

ERTIGA

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Rear Space 2nd row seat floor space

Roomy interior comfort. The front seat position shown here is at the same position based on Suzuki’s internal measurement condition.

3rd row seat comfort

The rear seat offers a relaxing ride as well. The position shows the condition with the 2nd row seat slid fully forward.

Access to 3rd row seat

Ertiga’s one-action walk-in mechanism tilts the seat when the lever is pushed upwards.

Avanza’s tumble mechanism

Easy single action

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Rear Space Rear door opening angle: The rear doors have a wide

opening angle. This design was made to ease the ingress and egress for 3rd row seat passengers.

Rear door opening width: The rear door opening is a wide 915mm. This not only eases passengers’ access but also luggage loading and unloading.

Ertiga: 68o opening angle, 915mm opening width

Avanza: 68o opening angle, 872mm opening width

915mm opening width

Persons on board

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Rear Space Each of the 2nd and 3rd row seats is folded down. Since the

luggage area is nearly flat with only minimal difference in level from rear to front, long items can easily be loaded.

3rd row seat folded down. With long items - either of the 60/40 split folding seats of 2nd row seat can be folded down.

The luggage space and floor underbox (GLX, GL) can be used.

Persons on board

3rd row seat folding operation: The seat can

easily be folded forward by pulling (with both hands) the straps up that is attached to the seat shoulder,

which will unlock the seat.

Tailgate opening & closing Equipped with a handle, making it easy to open from the outside as well.

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Tailgate Tailgate height

The height of the tailgate was restrained to 1,940mm.

Coupled with the luggage area’s opening height of 706mm, this height makes it easy to open and close the door and load and unload luggage.

Storage box There is a box with 22 litres capacity under the floor at the rear of the luggage area. Convenient for storing long items or wet umbrellas.

Quarter trim The side trim for the 3rd row seat can store a 1 litre plastic bottle, and can also be used as an armrest.

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Storage Pocket areas

Several storage areas have been provided for convenience of not only the driver but the passengers as well. Maps, beverages and other items can be neatly stored.

Glove box

Dashboard rack

Centre-lower box

Front door pocket

Rear door pocket

Seatback pocket

Volume push power knob

ON / OFF

Seek / Track

Mode selector

Tune / FLD push sound knob

Mute/RPT/RDM/Display button

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rt Keyless Entry Alarm

The key unit’s switches can be used to lock the door from a distance. Convenient in situations such as when the driver is holding items in one hand. The range of the keyless operation depends on the surrounding environment, but is generally operable at a distance of 5 metres from the vehicle.

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rt Air-conditioning

Air from the instrument panel’s centre side vents keep occupants in every seat comfortable.

GLX and GL grades also offer rear AC vents to provide cool air to passengers in 2nd and 3rd row seats.

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rt Air-conditioning

Air-conditioner

Simple dial-type switches can be used to easily set the temperature and airflow

Rear AC vents

(GLX & GL) Dedicated AC vents in the roof keep 2nd and 3rd row seat passengers more comfortable. The vents can be adjusted to control airflow volume and direction (up & down )

Side vents

In combination with the centre vents, these can be used to set the airflow direction according to the situation

Centre vents

Up/down adjustments of these air outlets are made by louvres, while left/right adjustments are made by horizontal dials.

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Antenna

The antenna has excellent receiving sensitivity, making the raising and lowering unnecessary. It also has a stylish design

Spare Tyre

A standard spare tyre size is mounted to the rear underfloor area. When the back door is opened, a spare tyre holder hook bolt can be found at the rear of the luggage area. When the cap is opened and the bolt is turned with a wrench, the spare tyre can be removed.

Fuel Tank capacity

45 litres

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Performance

With the adoption of an intake VVT, combustion efficiency is improved and lower fuel consumption is achieved.

The Ertiga features a light, compact 1.4 L petrol engine that has high Praise on a global level.

1.4 litre Engine

The intake Side is equipped with a VVT mechanism that optimally controls the valve timing, while measures aimed at reducing frication have been implemented throughout. While improving fuel efficiency and environmental performance, the engine ensures smooth driving with incremental torque even when fully loaded with 7 passengers.

Make and Model Consumption

L/100KM Emissions G/KM

Consumption Advantage

Emissions Advantage

SUZUKI Ertiga 1.4 6.6 157 - - SUZUKI Ertiga 1.4 AT 6.6 157 - - TOYOTA Avanza 1.3 7.2 172 8.33% 8.72% TOYOTA Avanza 1.5 7.7 183 14.29% 14.21%

TOYOTA Avanza 1.5 AT 7.6 181 5.26% 4.97%

Fuel Saving Technologies

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Performance

Unnecessary portions were eliminated, while both body rigidity and weight reduction were achieved at a high level. This ensures driving stability when 7 persons are in the same vehicle and/or the vehicle’s weight increases due to luggage.

The platform was developed based on the light, highly rigid platform of the new Swift, which has earned high praise at a global level.

New Platform

In addition to having the characteristic handling and driving stability of the Swift, its wheelbase was expanded to 2,740mm, contributing to roomier interior space.

Fuel Saving Technologies

Suspension

The Ertiga’s suspension was tuned to ensure stability over a wide range of roads. Also, body roll is suppressed during high-speed cornering, giving confidence in the Ertiga’s drivability.

Efforts were made to optimise the structure and materials of the reinforcements through effectively placing high-tensile steel.

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Handling

Since a propeller shaft is not needed to transmit power to the driven wheels, roomier cabin space can be obtained.

3 Major features

Since power transmission components (the number of parts) are minimal, this contributes to reduce vehicle weight and improved fuel economy.

Cabin space

Fuel economy contribution

Since the engine weight acts on the driven wheels, traction increases and stabilised driving is secured.

Fuel economy contribution

A 60A high-torque motor is used for the electric power steering, enabling easy handling even when 7 persons are on board. Specialised tuning improves the steering feel.

Electric Power Steering

ERTIGA

1st row seat -3dB (A)

2nd row seat -2.2dB(A)

3rd row seat -2.2dB(A)

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NVH Effective measures have been implemented through repeated wind tunnel tests and actual vehicle driving tests. A comfortable driving space is provided, with only minimal noise and vibration.

What causes NVH?

Colours: Areas where anti-noise &

anti-vibration measures have been taken

Cabin noise comparison

- Engine vibration - Tyre vibration - Wind noise - Road vibrations

Compared to the Avanza, there is 2.25 to 3 dB less noise inside the ERTIGA cabin.

Wind noise test in progress. Actual driving conditions are reproduced using state-of-the-art equipment. Measurements are taken using multiple microphones, sources of noise are then pin-pointed and corrective measures are taken. In this way wind noise is reduced.

*100km/h in 5th gear: dB (decibel): Unit that expresses the size of sound

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Safety SRS Airbags

In the event of a frontal collision, SRS airbags may deploy as auxiliary equipment to the seatbelts. Together with the seat belts they lessen impacts to the head and chest of both driver and front passenger.

Head Restraints: Should the

vehicle be struck from the rear, the head restraints reduce the impact to the head region and reduce over-extension of the neck.

Seatbelts: 3-point ELR seatbelts are

installed (2-point in the centre of the 2nd row only). The front seat of the GLX and GL is equipped with a height adjuster.

ABS + EBD Visibility

ABS prevents the wheels from locking by automatically releasing and operating the brakes when the wheels loose grip under harsh braking. In this way drivers can brake and steer to avoid obstructions. EBD proportions brake force to ensure that the vehicle brakes without spinning due to uneven traction on the road surface.

Wide Rear Window The wide rear glass provides excellent visibility.

Front Door Triangle Windows These contribute to safety by reducing blind spots.

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Safety Safe Body

Security

High Strength, Safe Body

To increase rigidity, high tensile steels are used for the main frame around the occupants, and framework members (shared with the new Swift) are used for the front underfloor and main floor. There are also built-in side impact door beams which further improve side strength.

Side-door Beams

The beams reduce the chances of the door being crushed and lessens impact on the passengers.

Immobiliser With this system the engine cannot be started if the key and the car ID do not match, reducing theft using duplicate keys.

Front Door Triangle Windows These contribute to safety by reducing blind spots.

Security Alarm After the doors are locked by the keyless entry, an alarm will sound if an attempt is made to open the door.

Hooter Confirmation When the doors are locked/unlocked by keyless entry, the hooter will sound and the hazard lamps will flash to confirm.

Warnings and Buzzers For passenger (and car safety), lamps and sounds are used to warn drivers of issues.

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Grades

Exterior &

Interior

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Grades

Amenities

Air-conditioner on all grades

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Comparison

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Specifications

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This concludes the Ertiga e-learning module.

for your participation