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History Lesson
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100’s of Others• Google+• StumbleUpon• Reddit• Flickr• Yelp • Gentlemint• DailyBooth• Plurk• Classmates
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Trends To More Visuals• Pinterest Created a Monster • Facebook Timeline• Reply/Comment with Image• Instagram Videos• Larger Head/Cover Images
Mind Blowing Stats (up next)Visual Social Media Marketing – Krista Neher
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• Images get 50% more interaction than other content• 6 Billion photos uploaded each month• Photos get 7x more likes and 10x more shares than links
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# 1
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4000% growth in the last year80% of Pins are Repins
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We Are Visual People
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For Example
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Graphic Showing Time On Site
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Shopify Stats
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Purchased for 1 Billion with over 100 Million users
575 likes and 81 comments per second
1,278,915 photos posted of Hurricane Sandy during storm
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90% of info submitted tothe brain is visual
Images process 60,000xfaster than text
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So How Do Businesses Succeed
Using Visuals in Social Media?
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•
NOT
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CreateA
PublishingCalendar
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Start With
What’s Working
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TwoWords:NewsJack
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How To Infuse Personality
-Naming of Boards-Descriptions-Know your Audience-Have a Theme -Tell a Story with your Brand-Be the Expert
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Utilize Your SM Assets•Tweet it (A LOT, and again)
• Facebook – Average post from your brand only reaches 16% of your fans
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Social MEowDIA: The Cast Study
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Social MEowDIA: The Case Study
“Avalaunch Media dropped this SWEET infographic”“I think this infographic is genius”“PURE GENIUS”“Best, cutest, funniest infographic ever”“This infographic is AWESOME”“LOL!”“Social Meowdia is beyond absurd. So absurd, that I LOVE
IT”… the list goes on and on
“All other infographics can now go home!”
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What’s Next for Social MEowDIA?
• Memes (10)• Motion Graphic• Blog Post Series (10)• Wall Posters• Cause Campaign on 7/1
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Download Here:
http://avalaunchmedia.com/social-media-explained-ebooks
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Matt Siltala, [email protected]
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Thank You!
Deck @ http://www.slideshare.net/MattSiltala
