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Page 1: · Web viewFollow the hashtags and you might even see some pics from cricketing legends when they were little tackers! Social posts:

GET SOCIAL AND SPREAD THE WORD

Online & Social

We use the hashtag #PinkStumpsDay to help us create momentum and share the magic of the McGrath Foundation’s cricketing summer. Use the #PinkStumpsDay hashtag whenever you share your messages, posts, images and videos. Please encourage all parents, players and supporters to show their support by sharing your posts and to create posts themselves!

Nothing brings people together like a game of cricket and in 2017 we’ll be reminiscing about the cricket we played when we were growing up. This year, share photos of you, your family, your team or your backyard on those days where it was all about a bat, a ball, and finding a pitch wherever you could.

Follow us:Don’t forget to follow us – we’ll be keeping an eye on the hashtag and sharing our favourites!

Twitter: @McGrathFdn

Facebook: McGrath Foundation

Instagram: @Mcgrathfoundation

Website URL:www.pinkstumpsday.com.au

Hashtags:

Pink Stumps Day - #PinkStumpsDay

McGrath Foundation - #McGrathFoundation

Cricket; part of the Aussie way of life – we want to see your memories!

Cricket is like many events in our lives, we have the desire to collect mementos; programs, tickets, autographs and souvenirs – a tangible way of reliving and remembering a day at the cricket spent with family and friends, children with parents, gathered around a TV or listening to the radio at a beach or BBQ. A bat and a ball were never far away, seemingly making an appearance at most family and friend gatherings; we all have very fond memories of grandpa hitting a ball over the fence or your son diving for the catch which saved the game… and got you out!

Page 2: · Web viewFollow the hashtags and you might even see some pics from cricketing legends when they were little tackers! Social posts:

The McGrath Foundation wants you to share the memories that give you the most cricket nostalgia by posting photos on your social media and tagging #PinkStumpsDay. We would love to know which backyard rules applied, if you ever got in trouble for hitting it into the neighbours’ yard, who your idols were, what you used as stumps! Our best cricketing legends never forget their humble beginnings or their backyard battles, and we don’t want you to either!

Just for fun…Did you know Thursdays are traditionally a day for sharing old photos? It’s called #ThrowbackThursday. So why not do some posts on Thursdays leading up to your game, tag @Mcgrathfoundation and use the hashtags #throwbackthursday and #PinkStumpsDay. Follow the hashtags and you might even see some pics from cricketing legends when they were little tackers!

Social posts:The social posts below are examples to help you get your message out. Feel free to get creative with them.

Note: Please tag the McGrath Foundation with the relevant social media handle as above and use the hashtag #PinkStumpsDay

3-4 weeks before eventFacebook

Guess what! <Insert team name> are making a real difference to families with breast cancer by holding a #PinkStumpsDay, turning <insert team/oval> pink on <insert date> in support of the McGrath Foundation. #PinkStumpsDay helps raise funds to place McGrath Breast Care Nurses in communities across the country like <insert community name>! For more info, visit: <team URL or www.pinkstumpsday.com.au> and please donate to our GoFundraise page to help us on our way! <insert GoFundraise page>

<Insert cricket team> are bringing the magic of the Pink Test to <insert community> by holding a #PinkStumpsDay for the @McGrathFoundation! Come down to <insert location> on <insert date> in your best pink outfit to raise money for families experiencing breast cancer.

Instagram

We’re supporting the @McGrathFoundation, bringing the magic of the Pink Test to <insert community> and turning pink for #PinkStumpsDay to raise vital funds for families experiencing breast cancer. For more info, visit: <insert team URL or www.pinkstumpsday.com.au>. We are pumped for the big day and hope to see you all on <insert date> at <insert location> wearing your best pink of course!

Page 3: · Web viewFollow the hashtags and you might even see some pics from cricketing legends when they were little tackers! Social posts:

Twitter

<Insert team name> are stepping up to the crease on <insert date> for @mcgrathfdn #PinkStumpsDay! Find out more at pinkstumpsday.com.au

One week before your eventFacebook

The <Insert team> are holding our McGrath Foundation #PinkStumpsDay on <insert date> to support families across Australia experiencing breast cancer. Join our GoFundraise page <insert GoFundraise page> to help us raise money for this great cause and bring the Pink Test magic home! We would love to see everyone come along to <insert location> at <insert time> on <insert date> to show your support! We’ve planned for <insert fundraising activities> and of course, wear your best pink outfit! For more info about our event, visit: <insert team URL or www.pinkstumpsday.com.au>

Instagram

Help <insert team> bring the magic of the Pink Test to <insert community> by supporting our #PinkStumpsDay for the @McGrathFoundation! We’re turning pink on <insert date> at <insert location> and will be raising money for families experiencing breast cancer. See you there!

Twitter

Help us support the @mcgrathfdn #PinkStumpsDay and come on down to <insert location> on <insert date> and enjoy the pink fun!

Join in and go pink with our #PinkStumpsDay event at <insert location> on <insert date> and help us support the @McGrathFdn!

On the dayFacebook

Today you might mistake <insert location/oval> for the SCG Pink Test because <insert team> are bringing that magic all the way to the <insert community> for McGrath Foundation’s #PinkStumpsDay! We have lots of activities planned <if applicable> so come down in your best pink from <insert time> and help us raise some money for families experiencing breast cancer. See you soon!

Instagram

Today is the day! <Insert team> are ‘pinking’ up <insert location> to support families experiencing breast cancer for @McGrathFoundation #PinkStumpsDay! Come along today to from <insert time> for a day full of fun and don’t forget to wear your very best pink!

Page 4: · Web viewFollow the hashtags and you might even see some pics from cricketing legends when they were little tackers! Social posts:

Twitter

Come on down to <insert location> today and join us for #PinkStumpsDay and help us raise funds for the @mcgrathfdn – wear your best pink!

After the eventFacebook

Thank you to everyone who came along and supported our #PinkStumpsDay event on <insert date>. It was great to see everyone dressing up in pink and raising funds for the McGrath Foundation to help families experiencing breast cancer. [If applicable: Together, we raised X!]

Thanks everyone for your support for our #PinkStumpsDay to help us raise money for the McGrath Foundation. Together, we raised <insert dollar amount>! Here are our best pink pics of the day.

Instagram

Thank you to everyone who came along and supported our #PinkStumpsDay event on <insert date>. It was great to see everyone dressing head to toe in pink and raising funds for the @McGrathFoundation! Together, we raised <insert dollar amount!>

Twitter

Thanks everyone for your support for our #PinkStumpsDay on <insert date> to help us raise money for the @mcgrathfdn

Sharing your PSD fun with videos and photos

We love to see how much fun everyone is having at their Pink Stumps Day so take plenty of photos and videos – don’t forget to tag us!

Here are some simple guidelines and tips to make your video the best it can be.

1. Keep it fun! We want to see just how much fun you’re having at your Pink Stumps Day. You might even want to show us some of your fundraising tips and tricks.

2. Light it up. Make sure your video is shot in good light. You don’t want to hide your faces.

3. A little bit louder now. Remember to speak up so your voice is clear.

Page 5: · Web viewFollow the hashtags and you might even see some pics from cricketing legends when they were little tackers! Social posts:

4. Good things come in threes. Interviews don’t always have to face the camera. Think of having three people involved; the cameraman, the interviewer and the interviewee (it feels less formal that way).

5. Take your time. If you don’t get it right in the first take, just try again. That’s the beauty of editing! Also, keep your videos short and sweet – 30 seconds works well.


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