Download - Twitter Next Steps
Twitter: Next StepsSchool of Environmental and Biological Sciences
October 22, 2013
Andy Campbell - @ac_andycampbellSEBS ITS - @SEBS_ITS
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
What Is Twitter?
• twit·ter /ˈtwitər/– Verb - (of a bird) Give a call consisting of repeated light tremulous
sounds.– Noun - A series of short, high-pitched calls or sounds.– Synonyms verb: chirp - tweet - chirrup - chatter – warble noun: chirp - tweet - chirrup - warble – chatter
• Twitter (twitter.com)– Information network made up of 140-character posts called Tweets– Social (friends/connections) Media (news/information)– Personal Learning Network– Networking, Marketing, Information Exchange
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Why Twitter?
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Terminology & Culture
• Tweet – a post of up to 140 characters• Followers – accounts that follow you publicly• Following – accounts that you follow publicly• Handle – your Twitter Username (@ac_andycampbell)• #Hashtag – an index/keyword feature using the # symbol• Trending – the most popular topics being discussed• RT – Retweet, like an email forward • MT – Modified Tweet, forward with modifications• DM – Direct Message, private message • @Reply – to respond to a Tweet• Favorite – to mark a Tweet as a favorite• Mentions/Interactions – list of activity for interaction with your account• Lists – a means to organize information & accounts• Search – powerful tool to locate information in Twitter
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Information Overload
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Getting Started with Twitter
Engagement is Key
• Send a tweet• Follow some accounts • Reply to messages, ask questions, favorite items, retweet • Search for hashtags & keywords, add them to your tweets or
use them to discover new accounts, new conversations• Look for scheduled, topical chats – great way to engage with
others and learn the community norms• The line between professional & personal lives blurring• Safety & security• Be yourself
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Compose a Tweet
Start Here
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Our first Tweets!
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Engagement & Interactions
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Getting Started with Twitter
Basic Retweet
Reply Retweet using RT
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
#Hashtags & Keywords
• Search for information via # Hashtag or keyword• Tag Your Tweets with Hashtags• Helpful to organize, analyze & collect data• Anything goes #icanmakeupanythingiwanthere• Create unique hashtags for events,
presentations, etc.- search for them first to avoid cross-conversations
• Include Hashtags on promotional materials to get people talking & searching
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Using Lists in Twitter
• Lists help organize & filter information• You can add Twitter accounts to multiple
lists• Don’t need to follow the account to add to
a lists• Lists can be Public or Private• Make your personal news/information
network
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Change Your Search Mindest
• Twitter vs. Google• Real-Time Information• Valid vs. Invalid Sources• Trending Topics• Use Your Lists
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Why the 140 Limit: http://www.mediabistro.com/alltwitter/twitter-basics-why-140-characters-and-how-to-write-more_b1124Twitter Glossary: https://support.twitter.com/articles/166337-the-twitter-glossary25 Tips to Tweet Like a Pro: http://list25.com/25-twitter-tips-to-help-you-tweet-like-a-pro/Twitter for Beginners: http://mashable.com/2012/06/05/twitter-for-beginners/Visual Guide for Beginners: http://www.edudemic.com/a-visual-guide-to-twitter-for-beginners/Top 10 Tips for Beginners: http://www.pcmag.com/article2/0,2817,2341095,00.aspTwitter 101: http://socialmediatoday.com/justin-wilson/1252026/twitter-101-beginners-guideBeginners Guide: http://readwrite.com/2012/01/09/a-beginners-guide-to-twitterHashtags: http://www.hashtags.org/Proper Use of Hashtags Rant: http://socialmediatoday.com/node/1613406Hashtags Guide: http://www.makeuseof.com/tag/clueless-everything-you-need-to-know-about-twitter-hashtags/
SEBS ITS: https://twitter.com/SEBS_ITSAndy Campbell: https://twitter.com/AC_AndyCampbellGetting Started with Twitter: http://www.slideshare.net/ac_andycampbell/getting-started-with-twitter-26557442SEBS & NJAES Social Media Channels: http://execdeanagriculture.rutgers.edu/community/ Rutgers Guide to Social Media: http://ur.rutgers.edu/web-ecommunications/using-social-media
SEBS ITS - @SEBS_ITS
Getting Started with Twitter
Thank you!
