Communities:
Learning through knowledge sharing
Nancy KinderTotal Learning, The Brewery, London
27th November 2014
Nancy Kinder was working at…
….ignited a
love for Communities!*
*A specific group of people who have developed relationships around a strong common interest.
…..a Global Company….
• Consultancy of community
experts
• Driven by social science
• Driven by data
• Delivered hundreds of
successful communities!
.
Rich’s Blog
Over 10k
subscribers
2200 blog posts
Over 500 page
views per day
www.FeverBee.co
m
@RichMillington
6,221 followers
6,284 tweets
Virtual Community
Summit
♯VirComm14
Sprint USA
♯fbsprint
Sprint Europe
How do learning communities help Organizations?
Increase revenue
Reduce costs
Accelerate research and development
Increase productivity
Fulfill the organizations mission
How do learning
communities help people?
Sense of belonging
Mutual Support
Great Influence
Up Skill
Communities:
How can communities
accelerate learning?
People
Process
Technology
A Community needs
People
A Community needs
1.What is the biggest
barrier to learning in a
community?
2. What can you do to
accelerate learning in a
community?
People
What is the biggest
barrier to learning in a
community?
People
What is the biggest
barrier to learning in a
community?
People
Fear
Research the….
• Objective
• Audience • Common Biggest Challenge?
• Collaboration on Resources?
• Hot Discussion topics?
• Coach them to go first -Something to learn, something to share
And let members influence!
People – Address the Fear!
People – Fear of missing out -RESEARCH
$2million saved
What is the biggest
barrier to learning in a
community?
People
Fear
1.What is the biggest
barrier to learning in a
community?
2. What can you do to
accelerate learning in a
community?
People
What can you do to accelerate learning in a community?
People
What can you do to
accelerate learning in a
community?
People
Relationships
• Building real relationships - one to one between members
• Events for core groups within the community
• Make them part of the journey and the learning outcomes!
• Create a strong sense of community
People – Relationships
People – Relationships
People – Relationships
Up 1200%
What can you do to accelerate learningin a community?
People
Relationships
1.What is the biggest
barrier to learning in a
community?
2. What can you do to
accelerate learning in a
community?
People
3. How do measure it?
People
How do we measure? – Link to Return on Investment
http://resources.feverbee.com/online-community-roi/
We use tools like Survey Monkey……..
Most useful:• Trouble Shooting (Q&A)• Product Knowledge• Internal Contacts
.
And site analytics like Google Analytics…….
.
And back them up with interviews, research and quantify anecdotes
Direct quotes:
“I now know who to contact with a particular technical question and it hasdeepened my expertise and understanding”
“I asked the community for help on specific questions, the expert gave me a supplier contact and I got a good answer quickly”
“I like that community enables me to direct other people to join up with others and reapply techniques I didn’t know”
“Getting the project updates, means I get visibility of what’s going on which I didn’t have before the community existed”
“I now know more of experts in this field ”
How? Sense of Belonging, Mutual support, great influence and up skilling
How? – Reduced Costs, Accelerate Research and Development and Increased Productivity.
$1.5 million saved
How? – Increased Production and Revenue
Increased sales by $20 million
Community
Research
Relationships
Report
Research,
Relationships
And Report Progress =
Accelerate learning through
knowledge sharing communities!
Nancy Kinder
@RichMillington
@FeverBee
www.feverbee.com
http://resources.feverbee.com/online-community-roi
http://course.feverbee.com
https://communitygeek.com
