Transcript
Page 1: Startup Communication for Co-Founders, July 2014

Startup

Photo by Heisenberg Media [link]

Communication

Ed Batista

@ Flixster

July 24, 2014

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Photo: Seth Anderson

Who am I?

Executive coach

Instructor @ Stanford GSB

www.edbatista.com

HBR Guide to Coaching Your Employees

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Photo by Alex Eflon [link]

Where are we1:1 communication

Group norms

You & your colleagues

going?

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How will weConcepts

Exercises & debriefs

1:1 feedback

get there?

Photo by Chloe Fan [link]

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Startups ashuman systems

Photo by Heisenberg Media [link]

Complex group dynamics

Communication = survival

Feedback = learning

Relationships matter

Leaders as levers

ReadMore

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Founder as avatarAvatara

The ideal made real

Company made in your image

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Concepts #1Today’s headline

The simplest feedback model

Feelings

The net

Photo by Lee Nachtigal [link]

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The headlineFeedback is stressful

So criticize with skill

& give more heartfelt praise

Photo by Garry Knight [link]

ReadMore

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The simplest

When you do [X], I feel [Y].

feedback model

Photo by Ed Yourdon [link]

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The simplest

When you do [X], I feel [Y].

feedback model

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FeelingsDisclosing feelings = vulnerable

But feelings influence

And vulnerability closeness

Comfort with discomfort

Photo by Rebecca Krebs [link]

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The netDavid Bradford

How to improve communication?

How to create closeness and connection?

ReadMore

Photo by The Mighty Tim Inconnu [link]

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The net

Me You

Yourrespons

e

Mybehavi

or

Myintention

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The netStay on our side of the net

Focus on observed behavior

Disclose our response

When you do [X], I feel [Y].

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Concepts #2

Photo by Lee Nachtigal [link]

5 levels

Hierarchy of needs

Safety, trust, intimacy

Social threat

SCARF model

Relationships

The net (again)

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5 levels

Photo by Rita Willaert [link]

Richard Francisco

In what ways do we communicate?

Increasing levels of difficulty, risk &

learning

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5 levels1: Ritual

2: Extended Ritual

3: Content

4: Feelings About Content

5: Feelings About Each Other

Photo by Rita Willaert [link]

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5 levels

5: Feelings About Each Other

Hardest

Riskiest

Most powerful for feedback

Photo by Rita Willaert [link]

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Hierarchy of needs

Photo by Wilhelm Joys Anderson [link]

Abraham Maslow

What motivates us as human beings?

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Hierarchy of needs

Photo by Wilhelm Joys Anderson [link]

Physiological

Safety

Love & belonging

Esteem

Self-actualization

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Hierarchy of needs

Photo by Wilhelm Joys Anderson [link]

Parallels in groups & relationships

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Hierarchy of needs

Photo by Wilhelm Joys Anderson [link]

Psychological safety, trust & intimacy

Experiments, risk-taking & vulnerability

Learning, self-awareness & change

In groups &

relationships…

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Safety, trust,

Photo by Carly Lesser & Art Drauglis [link]

intimacy

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Safety, trust,intimacy

Safety = I won’t get hurt

Trust = I believe you & you believe me

Intimacy = We can make the private

public

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Safety, trust,intimacy

Feedback can create these qualities

But there’s a problem…

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Can I give you

Photo by Robbie Grubbs [link]

some feedback?

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Feedback and

Photo by Mykl Roventine [link]

social threat

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Threat responseaka “Fight, flight or freeze”

Physiological signs?

Photo by State Farm [link]

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Threat responseaka “Fight, flight or freeze”

Emotional signs?

Photo by State Farm [link]

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Threat responseaka “Fight, flight or freeze”

Cognitive signs

Decision-making

Problem-solving

Collaboration

Photo by State Farm [link]

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Social threat(Some) social situations ≈ Physical

threats

Many times/day

Most common location?

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Social threatPhysiological/emotional response plus…

Cognitive impairment

Decision-making

Problem-solving

Collaboration

Photo by Heisenberg Media [link]

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Social threatResult?

Massive communication failure

We give feedback ineffectively

We receive it poorly

Photo by Heisenberg Media [link]

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Photo by Andrew Vargas [link]

SCARF model

ReadMore

David RockWhat social situationstrigger a threatresponse?

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Photo by Andrew Vargas [link]

SCARF modelDavid Rock

What social situations trigger a threat

response?

How can we minimize the risk of social

threat?

How can we create safety?

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SCARF modelStatus

Certainty

Autonomy

Relatedness

Fairness

ReadMore

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Founder as avatarThink about you and your partner

How might you trigger social threats in

others?

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Photo by Andrew Vargas [link]

Use the modelWhen giving feedback…

Be mindful of status

Minimize uncertainty

Maximize autonomy

Build the relationship*

Play fair*

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Use the modelWhen getting feedback…

Cultivate in-the-moment awareness

Recognize our threat response

Manage our emotions (norms help*)

Create safety for ourselves

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Photo by Harsha KR [link]

Relationships

John Gottman

What characterizes successful

relationships?ReadMore

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RelationshipsFeeling known by the other

A culture of appreciation

Responding to “bids”

Mutual influence

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5:1 positive to negative

“Emotional bank account”

Relationships& conflict

Photo by Connor Tartar [link]

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Founder as avatarThink about your partner

How’s your emotional bank account?

What are you doing to build the

relationship?

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The net

Photo by The Mighty Tim Inconnu [link]

(again)

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The netHow to improve communication?

How to minimize defensiveness?

How can we play fair?

Photo by The Mighty Tim Inconnu [link]

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The net

Me You

Yourrespons

e

Mybehavi

or

Myintention

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What I know

Me

Myintention

Mybehavi

or

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What I don’t

You

Yourrespons

e

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What you know

You

Yourrespons

e

Mybehavi

or

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What you don’t

Me

Myintention

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Use the modelIntent ≠ impact

My intention doesn’t guarantee your

response

Impact ≠ intent

Your response wasn’t necessarily my

intention

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Use the modelWhen we…

Stay on our side of the net

Focus on observed behavior

Disclose our response

When you do [X], I feel [Y].

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Use the modelResult?

Lower risk of social threat

Less chance of defensiveness

Increased sense of fairness

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Founder as avatarThink about your partner

When do you cross their net?

When do they cross yours?

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To sum up

Photo by Pranav Yaddanapudi [link]

Build safety, trust & intimacy

Use the models

Minimize social threat

Less stressful feedback

More learning

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Concepts #3

Photo by Lee Nachtigal [link]

Emotional intelligence & groups

Talking about feelings

Group norms

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EQ and groupsWhy care?

Effective teams

Participation, cooperation,

collaboration

Can’t mandate behavior

Photo by Woodleywonderworks [link]

ReadMore

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EQ and groupsEssential conditions…

Mutual trust

Group identity (feeling of belonging)

Group efficacy (belief in value of the

team)

Strongly affected by group EQ

Photo by Woodleywonderworks [link]

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EQ and groupsIndividual EQ

Emotional awareness

Emotion regulation (≠ suppression)

Inward (one’s own emotions)

Outward (others’ emotions)

Photo by Woodleywonderworks [link]

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EQ and groupsHigh EQ individuals ≠ High EQ group

Group norms determine group EQ

Create awareness of emotion

Help regulate emotion

Photo by Woodleywonderworks [link]

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Founder as avatarYour behavior = company norms

How aware are you of your emotions?

How well do you regulate your

emotions?

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Talking aboutAffect labeling

Amygdala

Talking disrupts negative emotion

Talking about emotion > Thinking about

emotion

feelings

Photo by Andrew Yee [link]

ReadMore

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Talking aboutGroup norms

Norms define what’s normative

Can we talk about feelings here?

Overcome embarrassment

feelings

Photo by Andrew Yee [link]

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Our norms

Photo by jm3 [link]

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Our normsConsider company norms

Create awareness of emotions

Help regulate emotions

ReadMore

Photo by jm3 [link]

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We never… We

always…

1. Spend time getting to knowothers personally.

Norms that createawareness

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We never… We

always…

2. Regularly ask how others are doing.

Norms that createawareness

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We never… We

always…

3. Share thoughts and emotionswith others in the moment.

Norms that createawareness

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We never… We

always…

4. Ask others who have been quiet in a discussion what they think.

Norms that createawareness

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We never… We

always…

5. Fully explore others’ resistanceto our decisions.

Norms that createawareness

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We never… We

always…

6. Set aside time to discuss and evaluateour own effectiveness.

Norms that createawareness

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We never… We

always…

7. Acknowledge and discuss the feelingin the group in the moment.

Norms that createawareness

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We never… We

always…

1. Have clear ground rules for productive behavior in meetings.

Norms that help regulate

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We never… We

always…

2. Call out behavior that violatesthose ground rules.

Norms that help regulate

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We never… We

always…

3. Express acceptance ofothers’ emotions.

Norms that help regulate

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We never… We

always…

4. Make time to discuss difficulties within the team

and the emotions they generate.

Norms that help regulate

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We never… We

always…

5. Use playfulness to acknowledgeand relieve stress.

Norms that help regulate

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We never… We

always…

6. Express optimism aboutthe team’s capabilities.

Norms that help regulate

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We never… We

always…

7. Provide others with positivefeedback in the moment.

Norms that help regulate

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Our normsWhat norms do we have?

What norms do we need?

What can you do as leaders?

Photo by jm3 [link]

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Concepts #4

Photo by Lee Nachtigal [link]

Positive feedback

Mindset

Soft start

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Positive feedbackA paradox

So important

So often ineffective

What’s wrong?

Photo by Aaron Matthews [link]

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Positive feedbackWe may not trust it

We may even resent it

We often praise the wrong things

ReadMore

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Positive feedbackDon’t praise to buffer criticism

Use a soft start*

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Positive feedbackDon’t praise to overcome resistance

Use other means of influence

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Positive feedbackDon’t praise ability

Praise effort and persistence

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Carol Dweck

How do we feel about our abilities?

How do we feel about our mistakes?

Mindset

Photo by Tuomas Puikkonen [link]

ReadMore

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Talent & intelligence are inherent traits

Mistakes are failures or character flaws

Negative emotional response to mistakes

Talent & intelligence can be developed

Mistakes are learning opportunities

Pay close attention to mistakes & learn more

Fixed Growth

Mindset

ReadMore

Page 89: Startup Communication for Co-Founders, July 2014

Soft start

Photo by Phil McElhinney [link]

Not like this

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Soft start

Photo by OakleyOriginals [link]

Like this

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Soft startBegin with positive intent

(But don’t bullshit)

Emphasize mutual goals

Be mindful of your stress

ReadMore

Page 92: Startup Communication for Co-Founders, July 2014

5 levels (again)

Photo by Rita Willaert [link]

Page 93: Startup Communication for Co-Founders, July 2014

5 levels1: Ritual

2: Extended Ritual

3: Content

4: Feelings About Content

5: Feelings About Each Other

Photo by Rita Willaert [link]

Page 94: Startup Communication for Co-Founders, July 2014

5 levels

5: Feelings About Each Other

Hardest

Riskiest

Most powerful for feedback

Photo by Rita Willaert [link]

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1:1 feedback

Photo by Ana Karenina [link]

ReadMore

Page 96: Startup Communication for Co-Founders, July 2014

1:1 feedbackWhen getting feedback…

Observe your threat response

Ask for specific feedback?

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1:1 feedbackWhen giving feedback…

Positive feedback encouraged

Stay on your side of the net

When you do [X], I feel [Y].

Use the Vocabulary of Emotions

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Challengeyourself

Photo by Daniel Oines [link]

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Thank you!

Photo by Brett Casadonte [link]


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