Download - Software Oxígeno Creativo
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© Copyright 2010 Hewlett-Packard Development Company, L.P. 1
SOFTWARE / O2 CREATIVOFederico Fernández PratoCo-Fundador Insite & VP AMDIA
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¿Por qué el software se está comiendo al mundo?“Mi teoría personal es que estamos en medio de un cambio tecnológico y económico espectacular, en el que las empresas de software están preparadas para hacerse cargo de grandes sectores de la economía.”
Marc Andreessen
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(Ha + Co + So + Us) - C = ExD
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© Copyright 2010 Hewlett-Packard Development Company, L.P. 4Fuente: R/GA
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© Copyright 2010 Hewlett-Packard Development Company, L.P. 5Fuente: R/GA
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(Hardware + Conectividad + Software + Usabilidad) - Costo = Explosión Digital
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Metafóricas Utilitarias
Campañas Plataformas
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Campañas Plataformas
HistoriasMensajes
InformaciónHerramienta
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“Creatividad es el proceso de generar ideas originales que agregan valor”
Ken Robinson
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@feke #brothersinhate