Siriis my
StylistSXSW 2013 panel
#siriismystylist
Cher used photos, because she didn’t trust mirrors
She had an electronic closet to browse her outfits
A computer program told her what to wear
In 1995, Clueless showed us the future of fashion
#siriismystylist
Today, these technologies are not only real,
they are accessible to everyone on their favorite accessory.
The smartphone
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Hardware such as GPS can help us know when to dress for rain, and find us a cute raincoat in case we forget
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Visual search lets us recreate designer looks at a price point we’re comfortable with.
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Mobile social lets us follow the lives of designers and models and buy the products
they buy#siriismystylist
Seth Porges Alisa Gould-Simon Sarah KunstRachel Youens
#siriismystylist
Director of BizDev, KaleidoscopeVP Creative & Partnerships, PoseCo-Founder, ClothMobile Manager, Forever 21
How are mobile fashion apps taking cues from some of today’s top apps?
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Why is the intimacy with our mobile device, and the power of women in mobile social so important for
fashion?
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What fashion content works best on mobile and what are some of the innovative new ways we are letting
users browse and discover?
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Siriis my
StylistSXSW 2013 panel
#siriismystylist
