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Some people host parties, others get dressed-up, thousands of you take to the social networks! SDL’s Social Intelligence Division prefer to get ‘sentimental’ about the Eurovision Song Contest…

..We recorded the social data behind the performances of three key acts over the period of the show using SDL SM2. Look how the time of the performance and online reactions tell the story of the event through the aggregate sentiment data.

Like this? Follow @SDLsocial on Twitter

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