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    WinnerPsychology of the

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    w w w . c u l t - b r a n d i n g . c o m

    CREATED BYsalim bueno DESIGNED BYmelissa thornton

    2009 The Cul t B rand ing Company

    Monday, June 29, 2009

    http://www.cultbranding.com/http://www.cultbranding.com/
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    winnersTrain and Gain

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    losersSeek Attention

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    winnersEarn Respect

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    losersBlame Others ForTheir Problems

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    losersLive In The Past

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    winnersLearn From Their Past To

    Better Their Futures

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    losing.

    Winningis not a sometime thing;its an all the time thing. You dontwin once in a while; you dont dothings right once in a while; youdo them right all the time.

    is a habit.

    Unfortunately, so is

    -Vince Lombardi

    Winning

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    winners5 shareHere are habits all

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    winners#1

    havePositive Self-Esteem

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    Self-Esteemis a personsoverallevaluationor appraisal

    of her or hisown worth.

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    The measure of success in lifeis

    not based on external conditionsas it is with the deep-seated beliefin ones own worth.Of all our judgments through life

    none is as important as theestimate we place on ourselvesaccording to our own standards.

    -Denis Waitley,The Psychology of Winning

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    For Positive Self-Esteem...

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    For Positive Self-Esteem...

    1.Set your own internal standard

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    For Positive Self-Esteem...

    1.Set your own internal standard

    2.Use positive self-talk

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    For Positive Self-Esteem...

    1.Set your own internal standard

    2.Use positive self-talk

    3.Receive all compliments with a genuinethank you

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    For Positive Self-Esteem...

    1.Set your own internal standard

    2.Use positive self-talk

    3.Receive all compliments with a genuinethank you

    4.Accept yourself as you are right now

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    For Positive Self-Esteem...

    1.Set your own internal standard

    2.Use positive self-talk

    3.Receive all compliments with a genuinethank you

    4.Accept yourself as you are right now

    5.Commit to continuous growth and improvement

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    winners#2

    areOptimistic

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    Optimismis expecting the mostfavorable result fromyour actions.

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    My expectation was excellenceeach and every time I stepped on

    the court. Whether it was practice

    -Michael Jordan

    or a game, I was there to win.

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    winnersNot Only Think Positively,

    They Obsess About It

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    6-timeNBA Champion: 1991, 1992, 1993, 1996, 1997, 1998

    5-time NBA Most Valuable Player:1988, 1991, 1992, 1996, 1998

    10-time Scoring Champion: 1987, 1988, 1989, 1990, 1991, 1992, 1993, 1996, 1997, 1998

    14-time NBA All-Star: 1985, 1986, 1987, 1988, 1989, 1990, 1991, 1992, 1993, 1996, 1997, 1998, 2002, 2003

    6-time NBA Finals Most Valuable Player: 1991, 1992, 1993, 1996, 1997, 1998

    2-time NBA Defensive Player of the Year: 1987, 1988

    11-timeAll-NBA First Team: 1987, 1988, 1989, 1990, 1991, 1992, 1993, 1996, 1997, 1998

    9-timeAll-Defensive First Team: 1988, 1989, 1990, 1991, 1992, 1993, 1996, 1997, 1998

    2-time NBA Slam Dunk Contest Champions: 1987, 1988

    Michael JordanCareer Achievements

    Mental Obsessions have Physical Manifestations.

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    http://en.wikipedia.org/wiki/NBA_All-Star_Weekend_Slam_Dunk_Contesthttp://en.wikipedia.org/wiki/NBA_All-Star_Weekend_Slam_Dunk_Contesthttp://en.wikipedia.org/wiki/NBA_All-Defensive_Teamhttp://en.wikipedia.org/wiki/All-NBA_Teamhttp://en.wikipedia.org/wiki/NBA_Defensive_Player_of_the_Year_Awardhttp://en.wikipedia.org/wiki/NBA_Defensive_Player_of_the_Year_Awardhttp://en.wikipedia.org/wiki/Bill_Russell_NBA_Finals_Most_Valuable_Player_Awardhttp://en.wikipedia.org/wiki/Bill_Russell_NBA_Finals_Most_Valuable_Player_Awardhttp://en.wikipedia.org/wiki/List_of_NBA_All-Starshttp://en.wikipedia.org/wiki/List_of_individual_National_Basketball_Association_scoring_leadershttp://en.wikipedia.org/wiki/NBA_Most_Valuable_Player_Awardhttp://en.wikipedia.org/wiki/NBA_All-Defensive_Teamhttp://en.wikipedia.org/wiki/NBA_All-Star_Weekend_Slam_Dunk_Contesthttp://en.wikipedia.org/wiki/NBA_All-Star_Weekend_Slam_Dunk_Contesthttp://en.wikipedia.org/wiki/NBA_All-Defensive_Teamhttp://en.wikipedia.org/wiki/NBA_All-Defensive_Teamhttp://en.wikipedia.org/wiki/All-NBA_Teamhttp://en.wikipedia.org/wiki/All-NBA_Teamhttp://en.wikipedia.org/wiki/NBA_Defensive_Player_of_the_Year_Awardhttp://en.wikipedia.org/wiki/NBA_Defensive_Player_of_the_Year_Awardhttp://en.wikipedia.org/wiki/Bill_Russell_NBA_Finals_Most_Valuable_Player_Awardhttp://en.wikipedia.org/wiki/Bill_Russell_NBA_Finals_Most_Valuable_Player_Awardhttp://en.wikipedia.org/wiki/List_of_NBA_All-Starshttp://en.wikipedia.org/wiki/List_of_NBA_All-Starshttp://en.wikipedia.org/wiki/List_of_individual_National_Basketball_Association_scoring_leadershttp://en.wikipedia.org/wiki/List_of_individual_National_Basketball_Association_scoring_leadershttp://en.wikipedia.org/wiki/NBA_Most_Valuable_Player_Awardhttp://en.wikipedia.org/wiki/NBA_Most_Valuable_Player_Award
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    For GreaterOptimism...

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    For GreaterOptimism...

    1.Stay relaxed and friendly

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    For GreaterOptimism...

    1.Stay relaxed and friendly

    2.Get excited about your own dream

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    For GreaterOptimism...

    1.Stay relaxed and friendly

    2.Get excited about your own dream

    3.Turn problems into opportunities bysearching for the favorable aspect of everysituation

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    winners#3

    havePositive Self-Motivation

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    Instead of waiting for the next big thing to transformour lives, why dont we give it a shot ourselves?

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    What holds people back?Sometimes its the fear ofsucceeding, and they dont evenknow it. There is a part of usthat is so self-conscious that it

    keeps many people fromreaching a destiny that theydont even know is out there.

    -HowardHWhite,Jordans Friend

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    fearDont allowtorestrictordefeatyour goals.

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    instead of the obstaclesin your path.Driveandpersistencewill take you

    to your desired destination.

    Focus on whereyou want to go

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    High

    Internal Standardyoure driven from withinand not affected by what

    others think or theoutcome of the situation.

    With a

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    Flying around all day just wont cut itsooner or later,youre going to have to fight some evil.

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    You could never sayI Cantaround our family.How do you know you cant?Go Try It.

    -DelorisJordan,Michaels Mom

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    For a

    Higher Internal Standard...

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    For a

    Higher Internal Standard...

    1.EliminateI have toandI cantfromyour vocabulary

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    F

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    For a

    Higher Internal Standard...

    1.EliminateI have toandI cantfromyour vocabulary

    2.Replace unsupportive habits withempowering alternatives

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    F

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    For a

    Higher Internal Standard...

    1.EliminateI have toandI cantfromyour vocabulary

    2.Replace unsupportive habits withempowering alternatives

    3.Take responsibility for your decisions

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    F

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    For a

    Higher Internal Standard...

    1.EliminateI have toandI cantfromyour vocabulary

    2.Replace unsupportive habits withempowering alternatives

    3.Take responsibility for your decisions

    4.Remember that your rewards in life are thedirect result of your contributions to others

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    winners#5

    havePositive Self-Discipline

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    Excellence isnt a one-week orone-year ideal. Its a constant.There will be days when you dont

    feel on top of your game, ormeetings in which you arent atyour best, but your commitmentremains constant.

    -Michael Jordan

    Commitment cannot be

    compromised by rewards.

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    Practice, Practice, Practice.

    You may bemotivated to succeedbut you have toconstantly worktowards your goals.

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    Mental Simulation:When You Are Without

    Practice Within

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    I rarely fallbecause I practice eachsequence in my imagination atnight with my eyes closed. I can

    successfully perform my entireroutine with my eyes closedwithout hesitation.

    -Irina Slutskaya,Olympic Figure Skater

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    winnersMentally Simulateand

    PracticeWinning UntilIt BecomesA Habit

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    For

    Positive Self-Discipline...

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    F

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    For

    Positive Self-Discipline...

    1.Relax and set up time to rehearse in yourmind

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    For

    Positive Self-Discipline...

    1.Relax and set up time to rehearse in yourmind

    2.Rehearse every important act as if youhave already perfected that act

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    For

    Positive Self-Discipline...

    1.Relax and set up time to rehearse in yourmind

    2.Rehearse every important act as if youhave already perfected that act

    3.Every small step counts. Every repetitionstrengthens the desired habit

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    Put all the work in, and then let thefuture emerge. Thats a lot different

    than forcing the issue because you areworried about an outcome that hasntbeen determined yet. Anything canhappen if you are willing to put in thework and remain open to the possibility.

    Why me?Why not me?

    -Michael Jordan

    Dreams are realized by effort,determination, passion and staying

    connected to the sense of who you are.

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    Special Thanks to:

    Denis Waitley

    author of The Psychology of Winning.

    Michael Jordanauthor of Driven From Within.

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