Download - Product design slideshow
![Page 1: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/1.jpg)
PRODUCT DESIGN
AND PACKAGING
Visual Puns and/or Catchy Slogans
Above: “Light as a Feather”
Group (2-4) or Individual Project
![Page 2: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/2.jpg)
The Project: Visual Pun OR Visual Representation of a Slogan.
Create a visual representation of selected pun or words that will be used to develop a new product.
If you don’t want to create a Visual Pen, Create a slogan or a catch phrase.
“Time on my hands”
![Page 3: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/3.jpg)
Visual Pun? The use of symbols
to suggest two or more meanings or different associations.
Combine two or more symbols (picture and/or text) to form a new meaning.
“Eyeball”* What could be the product here?
![Page 4: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/4.jpg)
Invent, Design, Create 3D Product and Advertisement.
Student will Invent a product,
Design the packaging and produce in 3D form
Create a video OR graphic advertisement for it.
“Hairspray”
![Page 5: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/5.jpg)
“Firedrill”
“Breadknife”
Buggy Software
Base guitar
![Page 6: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/6.jpg)
Being Clever… or just Obvious?
Chocolate ______? ______ glasses?
![Page 7: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/7.jpg)
Catchy Slogans
![Page 8: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/8.jpg)
Principle of Design - Emphasis
Something dominant.
Where your eye goes first.
Exaggerate size, shapes, text.
Contrast! But, you don’t get
stuck there!
![Page 9: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/9.jpg)
Package Design …Clever and Eye catching
Genki Juice Skull Candy
![Page 10: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/10.jpg)
Colors, patterns, symbols and containers.
Benefit Cosmetics
Vajo
![Page 11: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/11.jpg)
Fun and playful! Selling the Product!
![Page 12: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/12.jpg)
What Sells? Packaging design of
any product has the value of an eye candy.
An effective packaging design can attract more customers and persuade them buy your products.
![Page 13: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/13.jpg)
Target Audience? It is human psychology that
he judges the quality of products with its packaging.
a unique edge by designing a creative packaging for it.
![Page 14: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/14.jpg)
Where’s the catch? Visually? Functionally?
Imajen Exploration Tools
Milagros Tea Packaging
![Page 15: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/15.jpg)
Selling something Everyday
![Page 16: Product design slideshow](https://reader031.vdocuments.mx/reader031/viewer/2022013003/555b023fd8b42ae0418b48f7/html5/thumbnails/16.jpg)
To Review… This means thinking of
your own product to design,
Creating it in 3D form. Then creating an
advertisement for it through graphic design or through video.
2 Ideas and 2 sketches or 2 examples due by next class.
-How could you make small 3D models of these?-Slogan?