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Page 1: Matrix - PPT

Cost-effective, Convenient Connectivity

International Mobile & Data solutionsMatrix Cellular (International) Services Pvt. Ltd.

ANALYZING & ACQUIRING CLIENTS IN VARIOUS SEGMENTS & INCREASING ONLINE PRESENCE

Page 2: Matrix - PPT

Flow of Presentation

Corporate Profile

About The Project

Project Objectives

Execution

Results

Achievements

Recommendations

Key Learning’s

Page 3: Matrix - PPT

An Introduction

©Matrix Cellular (International) Services Pvt. Ltd. All rights reserved.

Provider of international mobile & data solutions; catering to national/international clients, individuals & corporate

Partnerships with international service providers like Vodafone, AT&T, T-Mobile, NTT DoCoMo, etc

Offers mobile & data solutions for Business, Leisure, Student and Group Travel

Pan-India presence - Delhi, Mumbai, Pune, Bangalore, Chennai, Hyderabad, Chandigarh, Jalandhar, Ludhiana, Ahmedabad, Kolkata, Coimbatore & Kerala

Page 4: Matrix - PPT

Connectivity expectations of a traveler

©Matrix Cellular (International) Services Pvt. Ltd. All rights reserved.

While roaming internationally, travellers need:

To be accessible anywhere, anytime

Economical mode of connectivity

Hassle free connectivity

Value for money

Page 5: Matrix - PPT

The common connectivity mistakes

©Matrix Cellular (International) Services Pvt. Ltd. All rights reserved.

Pay international roaming rates for all calls you receive or make

High call rates

Hassle of being accessible on your Indian number at odd hours (remember those calls from telemarketers)

Business associates in the country you are visiting have to dial ISD to reach you on your Indian mobile number

Page 6: Matrix - PPT

Benefits of using Matrix SIM card

©Matrix Cellular (International) Services Pvt. Ltd. All rights reserved.

Offers country-specific mobile connectivity, providing local SIM cards for 30 countries

Up to 60% savings* on International Roaming bills: Free incoming calls in most countries* Free minutes of talk time, No connection charges and security deposits.

Get post-paid mobile number before your departure

Billing in Indian Rupees: Saves foreign exchange Payment through credit card/ Cheque Free itemised bills given

*Con

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Benefits of using Matrix SIM card

©Matrix Cellular (International) Services Pvt. Ltd. All rights reserved.

More effective than using pre-paid or calling cards

Get seamless connectivity in the country you are travelling to

Get a separate International mobile number

Avoid all unwanted calls from telemarketers at odd hours, thereby considerable saving on phone bills

Get mobile connections for short term & long term use

Page 8: Matrix - PPT

Local mobile numbers available for…

Australia Argentina Brazil Belgium China Dubai France Germany Greece Holland Hong Kong Israel Italy Malaysia Mauritius

Mexico Switzerland Japan South Korea New Zealand Netherlands Singapore South Africa Spain Sri Lanka Taiwan Thailand UK USA Western Europe

Page 9: Matrix - PPT

Benefits of using Matrix 3G Data card

©Matrix Cellular (International) Services Pvt. Ltd. All rights reserved.

Get instant access to Internet while traveling abroad with the

Matrix 3G Global data card

Benefits of Matrix 3G data card:

Cost-effective: 90% cheaper* vis-à-vis Indian GSM data cards abroad

Convenience: Freedom to connect; anytime, anywhere

3G Connectivity: Excellent quality of network & coverage

Top speeds: fast mobile broadband speeds upto 1.8 Mbps

Obtain the 3G data card before departure Payment in Indian rupees

*Con

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Page 10: Matrix - PPT

Alliance Partnerships

©Matrix Cellular (International) Services Pvt. Ltd. All rights reserved.

Page 11: Matrix - PPT

About The Project

ANALYZING & ACQUIRING CLIENTS IN VARIOUS SEGMENTS

& INCREASING ONLINE PRESENCE

Page 12: Matrix - PPT

Project Objectives

Analyzing customer segments

Acquiring potential clients in various segments

Acquiring corporates that provide bulk biz

Analyzing web space & estimating the level of

company presence

Business opportunities from international events

& trade fairs

Page 13: Matrix - PPT

The Breakup• Tapping customer segments

and acquiring clientsCustomer Segmentation

• Acquiring corporate that provide bulk businessCorporate Tie

Ups

• Increasing company footprint in the digital spaceOnline

Presence

• Finding out international events

• Tapping corporate group travel

Special Events

Page 14: Matrix - PPT

Customer Segmentation

Corporate•Bulk Users at once•Special Events

Small Medium Enterprises•Frequent users•Less complexity

High net Individuals•CEO’s and

Celebrities•Opportunity for

networking

Page 15: Matrix - PPT

Corporate Tie Ups

The Initial Research

Meeting Concerned

Person

Corporate Presentati

on

Signing of MOU

Mode of Payment

Page 16: Matrix - PPT

Online Presence

The Initial

Research

Finding out

possible Avenues

Initiation and

Execution

Monitoring Client

Inflow

Assessing &

Correction

Page 17: Matrix - PPT

Special Events

Trade Fair

China Expo

Idea Cellular

Sony Entertainm

ent

Special Events

Page 18: Matrix - PPT

Results

1. Analyzed and Acquired clients from various customer segments

a. Ayan Mukherjee - Director “Wake Up Sid”

b. Sanjeev Reddy - CEO “ALD Automotive”

c. Vishal N. Kampani - Managing Director for “J.M financial Products Ltd”

d. Aditya Puri - Managing Director “HDFC Mumbai”

2. Made corporate tie-up’s with two companies

1. SBI Life Insurance

2. INOX Air Products

Page 19: Matrix - PPT

Results

3. Increased online brand presence for matrix through social

networking sites

4. Acquired clients travelling for trade fairs and other special

events

1. CHINA Expo

2. Trade Fair in Germany

3. IDEA Cellular (Corporate group travel) to Malaysia

4. SONY Entertainment (Corporate group travel) to

Europe

Page 20: Matrix - PPT

Achievements

1. Achieved a sales volume of 300 in two months

2. Able to deal HNI’s effectively

3. Able to enhance the reach of Matrix through social

networking sites

4. Successful in acquiring clients travelling abroad

Page 21: Matrix - PPT

Recommendations

1. Making an efficient use of outlets present in the airports

would reduce the operational expenses of the company.

2. Introduction of other payment modes i.e., through debit

cards will enable the company to get more sales.

3. Making the whole process digitally enabled would reduce

the transaction time of the sim cards and data cards.

4. The process of getting the authorization of credit cards

has to be fastened in order to reduce the customer wait

time.

Page 22: Matrix - PPT

Key Learning’s

1. Time management

2. Dealing with corporate clients and HNI’s

3. Pressure handling

4. Dealing with organizational politics

5. Tackling customer service

6. Handling customer touch points

 

Page 23: Matrix - PPT

Thank You!!

@ Call

Pradnesh Kachare - +919819091909

Matrix Cellular (International) Services Pvt. Ltd.


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