Download - Local Advertising

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Page 1: Local Advertising

Local AdvertisingFor BubbleLife.com Powered Businesses

For more: http://localadvertisingtoolkit.com

Page 2: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Where Are Your Customers?

0 Your best customers are your closest customers0 Closest customers are most likely to be repeat

customers0 Closest customers are most likely to refer their friends

and family0 Target your neighborhood for best results

Page 3: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Getting More Customers

0 Customers need to know you exist0 Customers need to be able to learn about you0 Customers need a positive experience0 Customers need follow-up0 Checklist approach to solving problem

0 http://bit.ly/rmUJpN

Page 4: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Reaching Your Customers

0 Customers find you in a variety of ways0 Branding lets you shortcut a buyers investigative

process0 Be where people search – online, friends

Page 5: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Building Your Brand

0 Brands are stories0 Give people something to talk about0 Give people the stories you want them to repeat0 Don’t let them forget your stories

Page 6: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Effective Online Advertising

0 It takes more than banners to succeed0 It takes different types of online exposures working

together0 It still takes word-of-mouth references from friends

and family

Page 7: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Writing Your Content

0 People learn about your business from content0 Content is something interesting to the reader0 Interesting content becomes your brand

Page 8: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Monitoring Your Results

0 Ineffective marketing wastes money0 Tracking results prevents ineffective marketing0 Tracking results improves results

Page 9: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Designing Your Website

0 Websites are for customers and Google0 Website text must match Google searches0 Websites should convert visitors to new customers

Page 10: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Hosting Your Website

0 If you don’t monitor your website, who will?0 Your website is too important for just anyone to host

Page 11: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Watching Your Reviews

0 A negative review is hard to make go away0 Encourage customers to review their experience0 A disgruntled customer can cause a lot of problems

Page 12: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Getting Found Online

0 Yellow pages are giving way to online directories0 Google, Yelp and BubbleLife directories are a must0 BubbleLife’s neighborhood focus gets you targeted

exposure

Page 13: Local Advertising

© Copyright 2011 – BubbleLife Media LLC

Free Book

0 Neighborhood Brands helps you acquire local customers

0 Its free.0 Download it at:

0 http://bit.ly/o57ZKp0 Purchase it at:

0 http://bit.ly/n5iFNd


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