Kindle Books Promotion:Efficient Ways to Promote Your Kindle Books

“I’ve read a lot of information on Kindle promoting and I was pleasantly surprised to find many tips in this book that I had not read before.” – Karen Boyette, manicreaders.com

This book contains a lot of helpful information for authors, whether they are writing books for Kindle, Createspace, or another online platform. – Randall Martinez, CEO, Bookshop Publishing Inc.

“I have published several kindle eBooks, and I wish I had this guide when I first put them up. This book is easy to use, concise, informative, and the tips are completely doable! I know that I will see an improvement in my sales, and I can't wait for that. Great purchase for anyone looking to improve their kindle sales. ” – Jesse Brown, Founder, BookScape magazine

“This book had tons of information on a lot of topics related to Kindle self-publishing. From upscaling to writing the manuscript quickly and efficiently, this book nearly has it all.” – Joshua Brown

“I bought this book out of desperation and I am so glad I did! I've implemented a few of it's suggestions and I'm hoping for the best. I especially liked how easy some of the advice is to implement.” – Jon Andersonf, Founder, bookzoo.com

DISCLAIMER

This book is only written for educational purposes. The author of this book holds no responsibility on how you’ll use the information provided or what you’ll do with them. All information is based on author’s research and as such, any content from this book cannot be copied or sold. You take full responsibility for the actions you do.

All copyright goes to Anthony Heaven, the author of this book.

Table of Contents:

DISCLAIMER

FOREWORD

1. Two Types of Promotion

4. Thinking Out of the Box

5. Write, write and write

8. Take What Amazon Offers

9. Twist on Increasing Amazon Reviews

9. I Heard Some Buzz

10. Amazon Clans Uncovered

11. Observe, Deduce, Act.

13. Doppelgangers

14. Promote Inside the Promotion of the Promotion

15. One-Whose-Name-We-Cannot-Mention

16. Video Killed the Radio Star

17. M(a)niac Reader

17. M(a)niac Reader

18. Authoritah

19. The Feeling

20. Conclusion

21. About Me

FOREWORD

Firstly, thanks for buying this book and supporting my work as an author and researcher. This is my fourth book overall and the first in series that talks about Kindle. In this book, I will introduce you to various ways on how I promoted my first books online and teach you some techniques that will skyrocket your newly-written book up high.

As an author, one cannot spend much time promoting his book because, let’s face it, it’s very boring job. Promotion can be very dull for authors because it takes a lot of time to write about your book on various social marketing networks, forums or blogs online. We, as authors, love to write about different things that we find interesting. Some people write novels and fiction based on their imagination and some write non-fiction for a purpose of helping others in an issue that they know about. We all have ideas and we all have one great passion. It’s passion to write that results in a reward of feeling special when we publish our book(s) and, of course, when somebody reads them.

As a Kindle Junior author, mainly junior because I just started to write here, I discovered many pros and cons when I first started to promote my books. You know, it’s easy to publish a book and let it float around Amazon, don’t get me wrong, Amazon has a great promotion service with its headquarters in UK, Germany, Italy, Japan etc. but one must ask himself, is that enough? There are over 2 million books in Kindle store alone and this data means that your new book has a competition of over 2 million other books.

Before you go blue and pessimistic, I say don’t worry because you can succeed if you follow my guidance here. I’m not guru (actually don’t even know what that means) or a master teacher who knows everything about kindle promotion and “secret ways” to make a bestselling book. What I can offer here is my procedure that I follow when I publish my book on Amazon. As you can see on my author page here, I had written three books before this one. One was about website marketing and doing it the proper way. And two others were about how to make money online with and without a site, where I explain 30 innovative ways to make money online. In this book I changed my subject to kindle itself...

1. Two Types of Promotion

When it comes to Kindle, no promotion isn’t necessary a bad promotion. If you look at example of many books on bestseller list, you’ll easily see that they’ve been added recently and achieved that status in no time. The question we ask here is how did they manage to do that? One can think of a massive promotion that the author did to make a book hit, and others can think that book was famous even before it hit the kindle store list.

As in every case, both parties can be right because both options are possible. If you take Harry Potter series as an example, you’ll see that it’s still a bestselling book, firstly made as hardcover and later as a kindle product. Also most of the “New York Times Bestselling books” are also a hit on kindle. Even though, they were published very early as paperback books. This type of promotion is called Offline because it happens before the book is put on kindle. If you, before you write a book, make a “big” thing about its release, it can easily end up as a bestseller, but I’m going to talk about it later. So in Offline promotion we use the same sources as the first authors used when they promoted their books. This consists of giving your book to your friends and families, giving it to local magazines or newspapers for a review or giving it to a radio host which can announce it via his radio.

Second type of promotion is called Online and it’s basically book promotion on the internet. In this book, I’m going to mainly write about online promotion because of following reasons. One is that with online promotion we can reach a high audience which consists of 2 billion people who currently have internet and are from various countries. Second one is that we can promote our book on various groups on social networks such as Facebook, Twitter or Pinterest. The third one consists of forums and communication with other authors. You can easily give your book to an author who is interested in your niche and he can tell you his opinion because he understands about what you’re writing.

Not to forget, Kindle’s competitors such as Google’s program of Goodreads and online reading book sites such as Booktalk, Wattpad or WritersNet. They can easily promote your book to other audience, from which you can also get potential readers, who knows, I also got a reader via YouTube so everything is possible.

2. What Everyone Uses?

In the last decade, sites such as Facebook and Twitter took the global control over the attention of the users. I still remember time when Myspace was hit but strangely it never hit the top spot like Facebook. This is mainly because of marketing and millions invested in that product – same with Twitter. One can see a great potential using these tools to promote his books. There are also lots of author groups or pages on both networks that you can use to create a hush about your newly written book.

So where to start? Once you finish your book and upload to kindle, the promotion time starts. In this chapter we are going to concentrate on “What everyone uses” type of marketing called “social marketing”. Firstly I’m going to tell you about ways on promoting your book via Facebook, and later about Twitter.

So when using Facebook as a promotion tool, the first step is, logically, to be the member of the various groups on Facebook. I’m currently the member of 20 groups on Facebook related to Amazon and kindle book promotion. I don’t think it would be useful for me to share all links here, because it would look like spam. However, I found the links here so check it out. I must say that this isn’t my site and I’m not related to it in any way – but the fact is that the site is very useful.

Except Facebook group promotion, you can also use Facebook’s advertising method to get the word about your book out. Facebook has good advertising model, similar to Google’s Adsense model, and it can really make your book promotion up at a large scale to a large community of people who are interested in it. The good thing is that Facebook offers pay per click model which is based on the number of the clicks your ad gets. So basically you pay for the click your ads attract, which is simply fair. When it comes to Twitter, there are lots of good authors you can follow and similar to previous method – there are lots of groups or “hashtags” in which you can participate when promoting your book. Among other things Amazon’s kindle account has lots of followers, so your first step is to follow the ones you think are interesting like “Kindle Promotion”, “Online book promotion”, “eBook promoter” etc. You get the point. Follow them, contact them and ask them to promote your book via their tweets.

4. Thinking Out of the Box