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c r e a t i v e n d u s t r i e si

creativeindustries.qut.com

Happy Together?Happy Together?

‘All the Love Together’ by marie-ll under Creative Commons Attribution-NonCommercial-ShareAlike 2.0, http://flickr.com/photos/grrrl/96473317


creativeindustries.qut.comhttp://www.facebook.com/applications/



Source: Farnham, S. (2008). Source: Farnham, S. (2008). The Facebook Application The Facebook Application EcosystemEcosystem. O’Reilly.. O’Reilly.



Zeitgeist

Flickr folksonomy: http://flickr.com/photos/tags/



http://www.couchsurfing.com/

‘Couch surfing’: http://www.youtube.com/watch?v=CTFOsXor0Q8


creativeindustries.qut.com‘Couchsurfing’ http://www.youtube.com/watch?v=_6Rrao08bC4

‘‘Participate in Creating a Better World, One Couch at a Time’Participate in Creating a Better World, One Couch at a Time’



‘Hello, Is It Me You’re Looking For?’o Look for a host with similar interests.o Read their profile to see if you’re

compatible.o Try to contact newer & less busy hosts

to increase your chances.o If travelling with friends, make sure

they have profiles.o Get verified!

‘Slouch on the Couch’ by sparktography, CC BY-NC 2.0, http://flickr.com/photos/sparktography/65005867/

http://wiki.couchsurfing.com/

CouchSurfingWikiCouchSurfingWiki



Virtual Community

‘Social aggregations that emerge from the Net when enough people carry on public discussions long enough, with sufficient human feeling, to form webs of personal relationships in cyberspace’ (Rheingold, 1994)

‘Togetherness’ by Mexicanwave, CC BY-NC-ND 2.0, http://flickr.com/photos/mexicanwave/101273198/



Virtual Communities‒ Usenet‒ Blogs: LiveJournal, Xanga, Blogger ‒ Comics: UserFriendly, Ctrl+Alt+Del, Piled Higher and Deeper‒ Internet Fora: The WELL (Whole Earth 'Lectronic Link), The Meta Network‒ IM: ICQ, AIM, Windows Live Messenger‒ MMORPGs: WoW, EverQuest, Guild Wars‒ MOOs: LamdaMOO ‒ News: Slashdot, BoingBoing, CurrentTV, Digg‒ P2P: Napster, Limewire, SoulSeek, Morpheus, KaZaa‒ Social Networking: MySpace, Facebook, Bebo, Orkut‒ Virtual Worlds: Second Life, The Sims‒ Wikis: Wikipedia, PBWiki, WikiWikiWeb



Communis = Common, Public, Shared

• ‘Sense of (Virtual) Community’:• Feelings of

membership;• Feelings of influence;• Integration and

fulfilment of needs;• Shared emotional

connection. (McMillan & Chavis, 1986; Blanchard & Markus, 2003)



Commons-Based Creativity

‒ Yochai Benkler (2006) ‘Commons-Based Peer Production’:

‒ Linux‒ Wikipedia: ‘free knowledge for

free minds’‒ Flickr’s collaborative efforts

http://www.flickr.com/groups/remix explains its philosophy as follows:'put simply: we are here to draw upon the freedom of the commons, the talent of our community, and the depth of our imaginations.and that is all very fun.’ http://www.krazydad.com/squaredcircle/



Commons-Based Creativity‒ Rip, Mix, and Share‒ Open APIs: Mashups

1. ‘exhibition-ism’ by striatic, CC BY-SA 2.0, http://flickr.com/photos/striatic/41397778/

2. ‘Striatic Remixed: Exhibition-ism II’ by Eric Rice, CC BY-NC-ND 2.0, http://flickr.com/photos/ericrice/42035639/

3. ‘striatic in photoshop’ by zen, CC BY-NC-SA 2.0, http://flickr.com/photos/zen/116641521/



A Swarm of Angels

‘ ‘ Remixing Cinema’Remixing Cinema’

http://aswarmofangels.com/



Shared Space

Verkeersbordvrij (Monderman): Removing the Rules

• ‘What are the technical tools and social structures that inspire people to act humanely online?’

Zittrain (2008, p. 126)

‘Everybody is connected to everybody else, all data that can be shared will be shared: get used to it.’ Eben Moglen ‘sharing is caring’ by imagesbyk2 Photography,

CC BY-ND 2.0,http://www.flickr.com/photos/imagesbyk2/27263706/



Why Participate?

‒ ‘Social psychology has found that people join groups in general for both feelings of affiliation and belonging as well as for information and aid in goal achievement.’ (Ridings & Gefen, 2004)

‒ Self/other motivational framework (Hemetsberger, 2003)advocacy, altruism, belonging, challenge, collaboration, competency, connection, control, egoism, egotism, emotional support, empathy, equity, fairness, hedonic value, identity, information, knowledge, moral obligation, power, reciprocity, reputation, self-efficacy, self-expression, skills, social significance, wisdom



Bonds of Trust

‒ ‘Social capital’: Robert Putnam’s (1995) Tuning In, Tuning Out:‘features of social life - networks, norms, trust - that enable participants to act together more effectively to pursue shared interests’ (2000) Bowling Alone

innovation & sharing

http://www.gapingvoid.com/virtual%20online%20community2.jpg



Wikipedia Fraud

‒ ‘EssJay, a Wikipedia editor understood by the site and its users to be a tenured professor of religion at a private university with expertise in canon law, was in fact a 24 year old from Kentucky called Ryan Jordan with no higher educational qualifications to speak of.’James Doran, Times Online, 6 March 2007

Wilcox, http://www.theage.com.au/news/web/pms-staff-edited-wikipedia/2007/08/23/1187462443308.html?page=2



Wii’re Not Amused‒ Yahoo!’s ‘Brand Universe’ portal‒ Violation of Flickr/API TOS/

CC NC licences?‒ ‘Flickr off’ civil disobedience‒ Nintendo-endorsed? Branding?‒ Stewart Butterfield’s response:

‘Even if it is legal, that doesn't mean it should be happening. If it's something that makes people who use Flickr feel taken advantage of or exploited, it is not something that should be done.’

http://wii.yahoo.com/

http://www.flickr.com/help/forum/32752/page3/



Flickrsoft

‘Microsoft: Keep Your Evil Grubby Hands

Off Flickr’

http://www.flickr.com/groups/microsoft-keep-your-evil-grubby-hands-off-our-flickr/



Switching Costs

‒ Site Stickiness/ Barriers to Exit Value of social network

‒ Clay Shirky’s ‘social fiction’ on ownership of surrounds‒ Platform alternatives?

http://www.smugmug.com/ http://www.ipernity.com/ vsvs



@

Rachel Cobcroft

Institute for Creative Industries and Innovation

Ph. +61 7 3138 9593

Skype felixfortytwo

Email [email protected]

Flickr http://www.flickr.com/photos/felix42

MySpace http://www.myspace.com/felixfortytwo

del.icio.us http://del.icio.us/felix42

Download - KCB201 Online Communities

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