Transcript

Discovering the Customer Journey

Janis RozenblatsFounder / CEOMailigen.com

UX?  

UX?  

human-computer-human

UX source:  acclaimimages.com  

businessneeds

userneeds UX

Found  on  Google  

Visited  Website  

Viewed  Pricing  

Signed    Up  

onboarding source:  acclaimimages.com  

Ac;vated  

Created    a  List  

Sent  a  Campaign  

Saw    Reports  

easy? source:  acclaimimages.com  

NPS invite Trello Desk VotingNPS survey

Engaged Clients Customer Interviews

Persona Validation through Interviews

Customer Journey Mapping

Customer Journey Optimization

job’s done! source:  outsideonline.com  

business needs? source:  outsideonline.com  

 Lifecycle  Email  Strategy  

 Lifecycle  Email  Strategy  

support source:  acclaimimages.com  

Be  always  available  

support! source:  mailigen  J  

320 pages of brain food

Designing UX is influencing someone by designing something

for them.

I believe…

Thoughts, ideas, questions...

Janis Rozenblats

cell: +371 29652066email: [email protected]


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