Transcript
Page 1: Hummer vs Cottonelle (Challenge your assumptions)
Page 2: Hummer vs Cottonelle (Challenge your assumptions)

Worse to the environment?

CottonelleHummer

Page 3: Hummer vs Cottonelle (Challenge your assumptions)

Worse to the environment?

CottonelleHummer

Page 4: Hummer vs Cottonelle (Challenge your assumptions)

Worse to the environment?

"Be Kind to Your Behind" campaign

H2 and H3 drivers get 4.63 times as many tickets as the average driver.

http://blog.wired.com/cars/2009/01/hummers-can-hid.html

Page 5: Hummer vs Cottonelle (Challenge your assumptions)
Page 6: Hummer vs Cottonelle (Challenge your assumptions)

"This is a product that we use for less than three seconds and the ecological consequences of manufacturing it from trees is

enormous"

Allen Hershkowitz

Page 7: Hummer vs Cottonelle (Challenge your assumptions)

Making toilet paper from virgin wood is a lot worse than driving

Hummers in terms of global warming

Page 8: Hummer vs Cottonelle (Challenge your assumptions)

Making toilet paper has a significant impact because of

chemicals used in pulp manufacture and cutting down

forests

Page 9: Hummer vs Cottonelle (Challenge your assumptions)

http://www.cottonelle.com/ca/faq.aspx

Page 10: Hummer vs Cottonelle (Challenge your assumptions)

More than 98% of the toilet roll sold in America comes from

virgin wood. In Europe and Latin America,

up to 40% of toilet paper comes from recycled products.

Page 11: Hummer vs Cottonelle (Challenge your assumptions)

"Americans in particular like the

softness and strength that virgin fibres provides. It's the

quality and softness the consumers in

America have come to expect."

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What can you do?

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www.greenpeace.org/usa/campaigns/forests/tissueguide

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http://discovermagazine.com/

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http://www.thegreenguide.com/

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http://perc.ca/waste-line/hidden/

On a daily basis people are faced with options. Should I drive to work or take the bus? Should I walk to school or get a ride? Should I be using a polystyrene foam cup or a paper one? Should I

buy cloth or disposable diapers for my newborn? Should I accept paper or plastic bags at the

grocery store? Sometimes the answer may be obvious but often times there are heated debates behind

these seemingly simple questions

Page 19: Hummer vs Cottonelle (Challenge your assumptions)

Be informedBe critical

Be coherent

http://savetheplasticbag.com

Page 20: Hummer vs Cottonelle (Challenge your assumptions)

Think systemic


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