Falcon Computer

Falcon Computer

A case study from Peter C. Reynolds ,

“Imposing a corporate culture”

Presenters are:

M. Usman Arshad08-arid-1539

08-arid-1535

Outline of presentation

Falcon computer • A new firm having being created just

eight months earlier.

• Managers decide to create and instill the type of culture they thought would be most appropriate for their organization

Creation of “Falcon Culture”

• Meetings were held on regular basis.

• After several weeks of B. W. D. R. , they eventually produced a document called “FALCON VALUES”.

Culture statement covered the following topics.

• Treatment with Customers• Relations among work Colleague• Preferred style of

communication• Decision making process• Nature of the working

environment.

Entry of “Peter Richards”

• A new software trainer in the company.

• He got struck by the wide discrepancy between the values expressed in document and actual practices.

…

QUALITY:»“Attention to the details is our

trademark; our goal is to do it right the first time. We intend to deliver defect free products and services to our customers on the date promised”

Communication..

Managing by personal communication is part of falcon way. We value and encourage open, direct, person to person communication as part of our daily routine. ”

What Richard Confided??

• The falcon values document was so at variance

• Employees learned what was truly emphasized in organization like:

–Hierarchy–Secrecy–Expediency–Formal chain of command.

He thought to himself:

“I will pay more attention to what is actually going on, and less what top management says is true.”

Furthermore, he thought ,

“I GUESS YOU JUST CAN’T CREATE VALUES.”

DISCUSSION QUESTIONS

Can values be created by the meeting of a small group of people?