Transcript
Page 1: AWS Webcast - Introduction to AWS Support Services

AWS Support Overview

Forest Johns, Sr. Manager, Support Product Management

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AWS Support Overview

AWS Trusted Advisor Demo

Enterprise Support

Q&A

Agenda

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A one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and very technical support engineers

Offers a range of plans that provide customers an unlimited number of support cases with pay-by-the-month pricing and no long-term commitments

In addition to providing industry standard reactive troubleshooting, we provide support for:

• Getting started on AWS

• Recommendations to save money, improve security, performance, and availability

• Implementing architectural best practices

• Integration of new AWS features (150 releases + in 2012)

• Configuration and troubleshooting for a growing list of 3rd party software

What is AWS Support

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AWS Support is a Global Organization

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Support Locations Remote TAM Locations Future Site Plans

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Plans Tailored to a Wide Range of Customers

Customers are Responsible for

Selecting a Plan That Meets Their Business

Requirements

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AWS Support Pricing

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Built on top of Legacy of Customer Obsession

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Focus on innovating on behalf of customers, often through technology, with our team submitting 13 patents in the last year alone

Built a dedicated software development team to carry out innovation for customers and internal support team

Continuously making AWS Support better:

1. Lowered Prices, Twice in 24 Months, for Paid Plans

2. Expanded to 365x24x7 Customer Service with Phone Access

3. Expanded to Third Party Software Support

4. Launched Trusted Advisor Best Practice Auditing Service (Pioneering Feature with Multiple Patent Apps)

5. Improved Customer Communication Channels – Added Support via Chat, WebEx Case, API Access

6. Launched Infrastructure Event Management to Help With Large Events (e.g. Super Bowls, Olympics)

7. Launched Free “Basic Support” Plan

8. Made it Easier for Enterprises by Integrating Identity Access Management (IAM) for Support Center

Our Culture of Customer Obsession, Leads to Significant Investment and Innovation in Support

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AWS Trusted Advisor

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AWS Trusted Advisor audits a customers infrastructure against known best practices, in order to: • Save Money

• Improve Availability

• Close Security Gaps

• Increase Performance

Over the last 90 days, AWS customers reviewed 135K AWS Trusted Advisor recommendations and took action that resulted in an estimated at $18M in annualized savings

AWS Trusted Advisor – Demo

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“Enterprises used to spend big bucks on consultants to optimize their IT. Now there is AWS Trusted Advisor”

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Enterprise Support

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Built to Address the Needs of Internet, Partner, and Enterprise Customers

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Enterprise Account Team

Enterprise Support

TAM

Support Team

Solutions Architect

Account Manager

Dedicated enterprise engineer for technical

inquiries and escalations

Works with the TAM to provide architectural help with projects

and design needs

Helps ensure customers are receiving the best value from

AWS services

365x24x7 Team of Engineers Available

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Intimately familiar with the customer’s specific AWS architecture

Provides access to technical expertise for the full range of AWS services

Provides oversight of ongoing support needs - customers have a direct communications channel with their TAM

Conducts Periodic business reviews for infrastructure planning, report metrics, collaborate on launches

Works with AWS Solution Architects to help customers launch new projects and give best practices recommendations throughout the implementation life cycle

Technical Account Manager (TAM) Role

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Orchestrate resources within AWS to help Enterprise customers in the best possible way

Resource optimization review – prepare recommendations to help increase availability, reduce costs, and improve security

New product introduction review – highlight where new products benefit the customer’s use case and architecture

Keep the customer aware of AWS roadmap and advocate for their development interests with the right AWS teams

Event Management – coordinate AWS service teams and AWS Support for important launches

Consultation on resource planning and operational plans for instance management

Regular meetings to review support cases & general technical queries

Participate in meetings as an AWS expert

Common Customer TAM Requests

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Customer Stories

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Harper Reed, CTO at Obama for America To make sure that we were successful, we relied extensively on the support options that Amazon Web Services offered. We worked closely with AWS Support to troubleshoot and solve the varied issues that arose. One of the keys to our success was having a Technical Account Manager who knew our infrastructure and advocated for our needs to all the internal AWS groups. Our TAM was monitoring our AWS resources during high volume events like the debates and Election night and proactively mitigating potential issues before they impacted our users. Our experience was well beyond the traditional break-fix reactive support mode, instead we truly felt we had a partner with our TAM and the entire AWS support team. They were as much committed to our success as we were.

Amit Vora, CTO, Hungama AWS Trusted Advisor helped Hungama save over 12% on our monthly bill with AWS. We will continue leveraging features and checks such as "Underutilized Instances" and "Reserved Instance Recommendations" to keep optimizing our infrastructure and costs on AWS.

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Customer Stories

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Jason Titus, CTO, Shazam A large contributor to the success of Shazam’s Super Bowl event was the work done beforehand with the help of AWS Enterprise Support. Working hand in hand with a dedicated Technical Account Manager, the support team provided real-time assistance, ensuring our application would scale to meet the anticipated demand of the event. In addition to the upfront support, the AWS Enterprise Support team also provided around the clock monitoring and assistance from the US and Europe during the event, and had AWS engineering resources on standby should their assistance be required.

Yury Izrailevsky, VP, Cloud Computing and Platform Engineering, Netflix AWS Support and our dedicated Technical Account Manager continuously work with our teams to ensure the availability, cost effectiveness and security of our infrastructure running on AWS. We’ve been pleased with the technical skills of the support team, but also their ability to act as a central point of contact to engage resources throughout AWS as needed. This translates to providing a great experience for our customers.

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Questions?

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Customer Feedback – Twitter

“Have I mentioned, lately, how much #aws Premium Support just plain rocks?

@awscloud”

“Just did my first ‘live chat’ support with AWS Premium support. Got a real person in

seconds, and my EIP limit increased. #aws #support”

“Amazon AWS has incredible customer service. ‘We're reaching out because of your tweet about AWS

availability’”

“Opened two premium support tickets on AWS today. The

response was the best support I've ever gotten. Worth every

penny!”

“I just wanna say. AWS support rocks! A lot can be said about a company that

cares enough to ensure post-sales is as good as its

sales.”

“Very impressed by the quality of @awscloud's

support/helpdesk. That's how it should be everywhere. #aws #cloud #support #impressive”

“Impressed with #aws tech support. Responsive, knowledgeable and helpful.”

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