Created By: Michelle M. Airdo
Graphic Design Student
Graphic Design
• Associates Degree in Graphic Design• Bachelors Degree in Visual Communications
Where Creativity Starts & Comes to Life…
What is Graphic Design??
Graphic Design is a creative process involving a client & a designer. The designer usually completes a form of procedures using printers, programmers, and sign makers trying to convey a specific message to a targeted audience.
“Graphic Design” is also referred to as Visual Communications.
Visual Communications is using symbols, images and creative words to create a visual representation of ideas and messages.
It was created by William Addison Dwiggins in 1922
THE ANATOMY OF GRAPHIC DESIGN
Graphic Designers use many techniques to produce the final result:
Typography Visual Arts Page Layout Interface Design Printmaking Chromatics
Computers & the Creative Process
Graphic Designers often use multiple computer software to create designs, such as:
Adobe Photoshop Adobe Illustrator Adobe Dream Weaver Adobe In-Design
Designers also create hand-rendered comps and thumbnail sketches during the preliminary phase
as part of the creative thinking process.
Different Graphic Design Occupations
GRAPHIC DESIGN CAREER PATHS COVER ALL ENDS OF THE CREATIVE
SPECTRUM THE MAIN RESPONSIBILITY OF A GRAPHIC DESIGNER IS
THE ARRANGEMENT OF VISUAL ELEMENTS IN SOME TYPE OF MEDIA.
Main Job Titles are: Graphic Designer Art Director Creative Director Entry Level Production Artist DTP Associate Graphic Artist
Visual Communications is my major and the way I determine what it means to me, is it’s the creative speckle to ones eye.
Visual Communications/Graphic Design requires judgment, creativity, critical & observational thinking.
All About
•Typography is the art and technique of arranging type, type design & modifying type glyphs.
•Type glyphs are created & modified using a variety of illustration techniques.
•The arrangement of type involves a selection of typefaces, point size, line length, leading & adjusting space between letters.
•Typography is performed by typesetters, compositions, typographers, graphic designers, art directors, comic book artists, graffiti artists & clerical workers.
•Digitalization, also known as the “Digital Age” opened up typography to new generations of visual designers & layout users.
•There are over 10,000 different typefaces used in creating typography.
•Some well known typefaces are: Helvetica, Garamond, Baskerville & many, many more.
…
1. Nicholas Jenson- (1420-1480)- The First Old Style Faces
2. William Caxton- (1421-1490)- The First English Language Book
3. Aldus Manutius- (1450-1550)- The First Book Publisher
4. Claude Garamond- (1490-1567)- The First Type Foundry
5. William Caslon- (1692-1766)- The First British Newspaper Standard
6. John Baskerville- (1706-1775)- The First “Book” Faces & “Hot Pressed” Paper
7. Paul Simon Fournier- (1712-1768)- The First to Develop the Point Measurement System
8. Francois Didot- (1730-1804)- The First Didot Point System of Measuring Type
9. Giambatista Bodoni- (1740-1813)- The Father of the “Modern” Type Style
In Graphic Design, We Learn to Speak With Typography…
Michelle’s Page: It’s My WorldMy name is Michelle Airdo…I am an artist and graphic designer living in the suburbs outside of Chicago. My Goal is to be a future Graphic Designer when I graduate from the Illinois Institute of Art-Chicago. My Major is: BFA in Graphic Design. The two biggest people who inspire me are my mom & Milton Glaser, a famous graphic designer. Art, Graphic Design, Photography & Music are my passions. I love to be creative. That’s why I absolutely love art because you’re always creating something different. I owe a huge thanks to my mom for inspiring me to have an artistic ability and a knowledge for creativity.
I Graphic Design
Michelle’s Designs
CD Album Cover-2010
Gra
phic
Des
ign
Rock
s!!
Graphic Design is Everywhere!!!
•Posters•Billboards•Menus, Business Cards & Brochures•Magazines, DVDs & CDs•Advertisements
It is the 21st Century and Design will continue to grow…Theres always a need for
it…
The End!
Graphic
Design
