LIS 2012

BRAND

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LIS 2012

Where

It

Comes

From

?

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What exactly means “Branding” ?

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Brand needs more. Let`s add color!

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5

And name – identity.

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and VALUE!..and we have happy child

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LIS 2012

How about that?

Resource

Purpose

Product

Logo

Message

Values

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What is a BRAND?

Why is BRANDING important?

What does BRANDING mean

for YOU?

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Which are these brands?Why did you recognize them?

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FORMAL CASUAL

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LIS 2012

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12

WORD MAP OF AIESEC NETWORK

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EVERYBODY HAS A PURPOSE.

HAS A GOAL.

HAS A WAY.

HAS A FALLS.

AND EVERYBODY BELONGS TO AN IDEA.

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AIESEC is YOUNG PEOPLE. FRIENDS.

FAMILY.

YOUTH.

YOU.

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So…at the end remember : If you want –

Don`t think about brands , Think about

YOU!

AND SHOW/TELL/POST/SPREAD

HOW AWESOME YOU ARE!