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To ignite your thought processTo ignite your thought process

ObjectiveObjective

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SomeSome thoughtsthoughts ……..……..SomeSome thoughtsthoughts ……..……..

Your mind is the most powerful force in your universe. Your mind is the most powerful force in your universe.

You are where you are and what you are because of You are where you are and what you are because of your habitual ways of thinking. your habitual ways of thinking.

Your thoughts are Your thoughts are creative,creative, and they ultimately create and they ultimately create your reality. your reality.

As Emerson said, “A man becomes what he thinks As Emerson said, “A man becomes what he thinks about most of the time.” Therefore, if you change your about most of the time.” Therefore, if you change your thinking, you change your life. thinking, you change your life.

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SomeSome quotesquotes ……..……..SomeSome quotesquotes ……..……..

"Creativity is digging deeper...it's singing in your "Creativity is digging deeper...it's singing in your own key." - James Earl Jones, actor.own key." - James Earl Jones, actor.

"There are lots of things to do, but it's not for me to "There are lots of things to do, but it's not for me to tell you what they are. You have hobbies, think of tell you what they are. You have hobbies, think of something..." - Jane Curtain, actorsomething..." - Jane Curtain, actor

"My creativity is inspired by life and everything "My creativity is inspired by life and everything surrounding me.- " Donna Karan, fashion designersurrounding me.- " Donna Karan, fashion designer

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There is a short poem that says, “Two men looked out There is a short poem that says, “Two men looked out through prison bars. One saw the mud, the other saw through prison bars. One saw the mud, the other saw the stars.”the stars.”

Shakespeare wrote that, “Nothing is but thinking makes Shakespeare wrote that, “Nothing is but thinking makes it so.”it so.”

SomeSome quotes quotes ……..……..SomeSome quotes quotes ……..……..

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Is creative thinking Is creative thinking accidental accidental or or deliberatedeliberate? ?

If you were asked to come up with 100 funny If you were asked to come up with 100 funny captions for this cartoon, could you do it? captions for this cartoon, could you do it?

• • How would you go about it? How would you go about it? • • How long would it take you to come up How long would it take you to come up with one hundred ideas? with one hundred ideas? • • What tools would you use? What tools would you use? • • Would you just stare at it until ideas Would you just stare at it until ideas popped into your head? popped into your head?

SomeSome thoughts thoughts

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Fortune 500Fortune 500 SurveySurvey

CEOs are asking for Creativity CEOs are asking for Creativity

A Fortune 500 CEO’s survey says that when hiring employees A Fortune 500 CEO’s survey says that when hiring employees and promoting managers a whopping and promoting managers a whopping 100 percent100 percent of the CEO’s of the CEO’s mentioned creativity as one of the primary characteristics. mentioned creativity as one of the primary characteristics.

In fact, In fact, almost 60 percent of the CEOs surveyed ranked almost 60 percent of the CEOs surveyed ranked creativity higher than intelligence.creativity higher than intelligence.

Simple definition is that creativity is the Simple definition is that creativity is the ability to imagine or invent something new.ability to imagine or invent something new.

Creativity brings into being something that Creativity brings into being something that did not exist before, either as a product, a did not exist before, either as a product, a process or a thought. process or a thought.

Pretty straight forward, huh? You don’t have Pretty straight forward, huh? You don’t have to be a rocket scientist to understand this to be a rocket scientist to understand this one. one.

What is CreativityWhat is Creativity

But what is creative thinking?But what is creative thinking?

Creative thinking is “the process we use when we come Creative thinking is “the process we use when we come up with a new idea. It can be accidental or deliberateup with a new idea. It can be accidental or deliberate.” .”

Thought is CreativeThought is Creative

Perhaps the most important corollary of the Law of Perhaps the most important corollary of the Law of Cause and Effect is this:Cause and Effect is this:““Thoughts are causes, and conditions are effects.”Thoughts are causes, and conditions are effects.”

What is Creativity thinking ?What is Creativity thinking ?

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Spend more time in the upper right hand area. This is where we can be creative Spend more time in the upper right hand area. This is where we can be creative and generate new ideas to solve problems before they happen.and generate new ideas to solve problems before they happen.

How we spend our time ?How we spend our time ?

The diagram below shows some examples of the The diagram below shows some examples of the various ways we spend our time. various ways we spend our time.

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Do you want to solve business problems ?Do you want to solve business problems ?

Do not take the advice of Creative experts ! Experts Do not take the advice of Creative experts ! Experts are likely to use “tried and true” solutions rather than are likely to use “tried and true” solutions rather than look for the most innovative, creative ideas. look for the most innovative, creative ideas.

The best way to find someone to help you with new The best way to find someone to help you with new and creative ideas is to and creative ideas is to look for someone who look for someone who knows nothing about the business or knows nothing about the business or subjectsubject..

They will typically propose creative solutions that you They will typically propose creative solutions that you have never thought of before !.have never thought of before !.

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CREATIVE CREATIVE THINKINGTHINKING

CREATIVE CREATIVE THINKINGTHINKING

GOALGOALGOALGOAL PLAN / TAKEPLAN / TAKEACTIONACTION

PLAN / TAKEPLAN / TAKEACTIONACTION

EVALUATIONEVALUATIONEVALUATIONEVALUATION

PROBLEM PROBLEM SOLVING SOLVING PROCESSPROCESS

Problem solving processProblem solving process5 Basic steps5 Basic steps

PRIORITIZEPRIORITIZEPRIORITIZEPRIORITIZE

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Determine a Goal.Determine a Goal.Determine a Goal.Determine a Goal.

It’s important to have a firm, targeted goal before It’s important to have a firm, targeted goal before

you go to the next stepyou go to the next step..

Creative thinking tools can help you step back and Creative thinking tools can help you step back and evaluate your objective.evaluate your objective.

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Generate Creative Generate Creative ThinkingThinking..

Generate Creative Generate Creative ThinkingThinking..

You want to generate as many new and creative You want to generate as many new and creative

ideas as you can.. ideas as you can..

The ideal scenario is to take your time and The ideal scenario is to take your time and

generate as many ideas as you can. generate as many ideas as you can.

More ideas you have to choose from, the better More ideas you have to choose from, the better

chance that you’ll find a superior solution. chance that you’ll find a superior solution.

Creative thinking tools will help you expand ten Creative thinking tools will help you expand ten

good ideas into those hundreds or thousands.good ideas into those hundreds or thousands.

Prioritize it….Prioritize it….Prioritize it….Prioritize it….

The prioritization phase is pretty straightThe prioritization phase is pretty straight

forward and most of us are good at it. forward and most of us are good at it.

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Plan and Execute Plan and Execute it….it….

Plan and Execute Plan and Execute it….it….

Most of the time, we move to this step too quickly. Most of the time, we move to this step too quickly.

Your key to success in creative problem solving is to Your key to success in creative problem solving is to

spend a lot more time up front generating newspend a lot more time up front generating new

and innovative ideas before trying to build a plan and innovative ideas before trying to build a plan

around themaround them..

Assess your resultsAssess your resultsAssess your resultsAssess your results

If you’ve taken the right amount of time to create new If you’ve taken the right amount of time to create new and innovative ideas, this step should be easy.and innovative ideas, this step should be easy.

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Strong reason or a Dream or a Strong reason or a Dream or a problemproblem

Idea GenerationIdea Generation IncubationIncubation IlluminationIllumination Verification or EvaluationVerification or Evaluation

Creativity processCreativity processCreativity processCreativity process

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Fundamental SkillsFundamental SkillsFundamental SkillsFundamental Skills

Seizing The OpportunitySeizing The OpportunitySeizing The OpportunitySeizing The Opportunity Challenging AssumptionsChallenging AssumptionsChallenging AssumptionsChallenging Assumptions

Taking RisksTaking RisksTaking RisksTaking Risks Looking At Problems From A New Looking At Problems From A New PerspectivePerspective

Looking At Problems From A New Looking At Problems From A New PerspectivePerspective

Thinking AmbiguouslyThinking Ambiguously

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The The TenTen Guiding Principles Guiding PrinciplesThe The TenTen Guiding Principles Guiding Principles

1. There is no one right answer.1. There is no one right answer.

2. The virtue is thinking and free-associating.2. The virtue is thinking and free-associating.

3. Always harness the power of your whole BRAIN (not half).3. Always harness the power of your whole BRAIN (not half).

4. Suspend judgment - especially during the idea generation phase.4. Suspend judgment - especially during the idea generation phase.

5. Let there be FUN!5. Let there be FUN!

6. Learning is must be fundamentally a MENTAL process.6. Learning is must be fundamentally a MENTAL process.

7. If at first you can't think of it, think again. And again. And again.7. If at first you can't think of it, think again. And again. And again.

8. The best way to get good ideas is to have lots of them.8. The best way to get good ideas is to have lots of them.

9. Involve as many senses as possible.9. Involve as many senses as possible.

10. For sense of completeness have a beginning, a middle, 10. For sense of completeness have a beginning, a middle,

and an end.and an end.

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Creativity Creativity TipsTipsCreativity Creativity TipsTips

1.1. Exercise regularlyExercise regularly

2.2. Take enough restTake enough rest

3.3. Get rid of rulesGet rid of rules

4.4. Try to find different ideas in different environmentTry to find different ideas in different environment

5.5. Change your routines.Change your routines.

6.6. Make time for reflection and day dreamingMake time for reflection and day dreaming..

7.7. Don’t force Creative thinking when solving a Don’t force Creative thinking when solving a

problemproblem

8.8. Do not start filtering out ideasDo not start filtering out ideas..

9.9. Develop and trust your intuition.Develop and trust your intuition.

10.10.Visualise success and hold this vision in your mindVisualise success and hold this vision in your mind

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Creativity Creativity TipsTipsCreativity Creativity TipsTips

11.11. Do not put off, if your ideas fail at first.Do not put off, if your ideas fail at first.

12.12. Do not be afraid of crazy ideasDo not be afraid of crazy ideas..

13.13. Look for unusual connections.Look for unusual connections.

14.14. Try listening to different types of music each dayTry listening to different types of music each day..

15.15. Exercise your mind with Puzzles.Exercise your mind with Puzzles.

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Key MythsKey Myths About Creativity About Creativity Key MythsKey Myths About Creativity About Creativity

Only a few special people possess it.Only a few special people possess it. Creativity is a gift and not a skill.Creativity is a gift and not a skill.

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Methods for producing creative results Methods for producing creative results Methods for producing creative results Methods for producing creative results

Evolution Evolution This is the method of incremental improvement. New ideas stem This is the method of incremental improvement. New ideas stem

from other ideas.from other ideas.

Synthesis Synthesis With this method, two or more existing ideas are combined into a With this method, two or more existing ideas are combined into a

third, new idea. third, new idea.

RevolutionRevolution Sometimes the best new idea is a completely different one, a Sometimes the best new idea is a completely different one, a

marked change from the previous ones.marked change from the previous ones.

Reapplication Reapplication

Look at something old in a new way.Look at something old in a new way.

Changing Direction Changing Direction

Many creative breakthroughs occur when attention is shifted from Many creative breakthroughs occur when attention is shifted from

one angle of a problem to another. This is sometimes called one angle of a problem to another. This is sometimes called

creative insight.creative insight.

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Characteristics of a Creative Characteristics of a Creative PersonPerson

Characteristics of a Creative Characteristics of a Creative PersonPerson

Curious Curious Seeks problems Seeks problems Enjoys challenge Enjoys challenge Optimistic Optimistic Able to suspend judgment Able to suspend judgment Comfortable with imagination Comfortable with imagination Sees problems as opportunities Sees problems as opportunities Sees problems as interesting Sees problems as interesting Problems are emotionally acceptable Problems are emotionally acceptable Challenges assumptions Challenges assumptions Doesn't give up easily: perseveres, works hard Doesn't give up easily: perseveres, works hard

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Determined

IndependentInventive

Enthusiastic

Individualistic

Industrious versatile

daring

dynamic

Informal Impulsive

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Is Creativity Is Creativity Logical ?Logical ?

NNOO !!

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Break some RulesRules

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POKE FUN AT MEPOKE FUN AT ME

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GROWING ECONOMYGROWING ECONOMY

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JOINT VENTUREJOINT VENTURE

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WORK IN PROGRESSWORK IN PROGRESS

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DIVISION OF LABORDIVISION OF LABOR

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BACKWARD INTEGRATIONBACKWARD INTEGRATION

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GOOD AFTERNOONGOOD AFTERNOON

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YEAR END SALEYEAR END SALE

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Second to Nun !Second to Nun !

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NOW PALESTINE ISREALNOW PALESTINE ISREAL

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CreCreatativeive AdvAdveertisrtisememententss

CreCreatativeive AdvAdveertisrtisememententss

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This is an advertisement found in Vancouver during the National This is an advertisement found in Vancouver during the National Non-Smoking Week. The car was placed at the Vancouver Art Non-Smoking Week. The car was placed at the Vancouver Art Gallery and the message readsGallery and the message reads

'Death from car accidents: 370, Death from smoking-'Death from car accidents: 370, Death from smoking-related causes: 6,027, Quit now before it kills you.'related causes: 6,027, Quit now before it kills you.'

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A very cost-effective advertisement in Hong Kong for a yoga school. It A very cost-effective advertisement in Hong Kong for a yoga school. It showcases the prowess of a yoga practitioner on the flexible stems of showcases the prowess of a yoga practitioner on the flexible stems of drink straws. Enrollment went after up this promotional stunt.drink straws. Enrollment went after up this promotional stunt.

Ad for YOGA SCHOOLAd for YOGA SCHOOL

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This is a creative ad by Mini Cooper placed at the This is a creative ad by Mini Cooper placed at the Zurich, Switzerland train station. It gives the Zurich, Switzerland train station. It gives the

perception that the Mini Cooper has perception that the Mini Cooper has

L A R G E S P A C E.L A R G E S P A C E.

Ad forAd for Mini Cooper Mini Cooper

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Ad for Glass cleanerAd for Glass cleaner

Life size images were stuck Life size images were stuck on glass doors at shops, on glass doors at shops, airports in South Africa for the airports in South Africa for the advertisement of glass and advertisement of glass and window cleaner I.C.U. The window cleaner I.C.U. The expression on the face is expression on the face is priceless.priceless.

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A sticker has been placed on the high voltage A sticker has been placed on the high voltage box depicting that Duracell's batteries were box depicting that Duracell's batteries were used. Cool advertisement found in Malaysia used. Cool advertisement found in Malaysia

Ad for Duracell BatteriesAd for Duracell Batteries

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Ad for a DrinkAd for a Drink

An innovative idea on a large billboard in An innovative idea on a large billboard in Amsterdam, Netherlands. It really makes Amsterdam, Netherlands. It really makes you want that 'Heineken' you want that 'Heineken'

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An advertisement by Jung von for watchmaker IWC. Bus straps An advertisement by Jung von for watchmaker IWC. Bus straps have been fashioned from images of IWC's Big Pilot's Watch to have been fashioned from images of IWC's Big Pilot's Watch to allow bus travellers near the airport to try before they buy at allow bus travellers near the airport to try before they buy at Berlin, Germany.Berlin, Germany.

Ad for WatchesAd for Watches

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A huge mirror was built that allowed passersby to stop and look at themselves A huge mirror was built that allowed passersby to stop and look at themselves wearing Indivi clothes at a shopping mall in Tokyo, Japan. So, you will not dirty the wearing Indivi clothes at a shopping mall in Tokyo, Japan. So, you will not dirty the clothes and can have a quick look at it after u wear it. clothes and can have a quick look at it after u wear it.

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A Creative Ad by Hyndai Motor Co.

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A Creative Ad by AK Bank

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A Creative Ad by Citreon Car