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TRANSCRIPT
Cidnee Stephen
SMALL BUSINESS AND ONLINE MARKETING SPEAKER
Keynote Presentations | Seminars | Workshops
Humor
Content
Impact
“Cidnee is a funny, energetic speaker that
breaks down the marketing process into easy to
understand pieces!”
Megan Straker
St. Albert Business Development
“Your talk on Marketing was fantastic! In all
the training I have done in the last 17 years,
this 1 hour seminar was by far the most “to
the point” training I have received. It tied
everything together.”
Jeff Andersen, Asst Branch Manager
St. George Moving & Storage
SEMINARS & WORKSHOPS Duration: 1 Hour – 1 Day
Savvy Marketing on a Shoestring Budget
The time has never been better for small businesses to succeed with their marketing. Expensive tactics like radio and TV
advertising are losing some of their grip to the new age world of online marketing and social media. But with this new wave
of tools, comes a new set of problems.
• How do you choose what tactics will work best for your company?
• How do you best use them?
• How do you make the best use of the time now required to stay
• up with all this online “stuff?”
• How do you convert these new online tactics to actual customers?
In this workshop, seasoned small business marketer Cidnee Stephen,
will introduce a less complicated way to look at your marketing and
help you navigate through all of today’s shiny marketing objects to help
you define the RIGHT tools for you, and an AFFORDABLE approach to
take for YOUR BUSINESS.
Getting More Referrals FACT – we hold more credibility when someone ELSE recommends
us. While many small business owners and entrepreneurs know
the value of getting referrals from their customers, very few make
it a point of doing business. More IMPORTANTLY, even less
develop a system to obtain referrals from OUTSIDE their client
base. Cidnee Stephen will work with participants to develop a
systematic approach to opening the floodgates to way more
referrals!
“You are an amazing and dynamic speaker.
Thank you for presenting to our group. We
look forward to working you in the
future.”
Majeda Fyith – Alberta Women
Entrepreneurs
To Book Cidnee and for Additional Information
403-212-0099 | www.strategiesforsuccess.ca | [email protected]
Savvy Social Media Marketing
Social media is not just today’s trendy marketing tool and it’s definitely not going
away. In fact surveys show that it is becoming more and more of a key player in
driving consumers’ beliefs and actions. The good news is, for the most part it
doesn’t even touch your marketing budget. But getting results and not
drowning in the abyss of boring posts and useless content takes a strategic
approach. In this workshop you will be guided step-by-step through the key
elements needed to develop the type of social media system that is sure to
engage your target audience, while keeping your time at a minimum and your
head well above water.
KEYNOTES & SEMINARS Duration: 30 Min – 1 Hour
Managing The Madness & Your Marketing Content (30 – 45 minutes)
You know you could do more when it comes to producing some incredible content, uploading videos to You Tube or even
posting updates via Social Media. The challenge lies in implementing all your great ideas! Let’s face it, turning marketing
concepts into reality takes time, money and some pretty savvy tools if you plan on implementing them before they (or
you) become obsolete.
Cidnee will show you some amazing tools and tricks you can use immediately to take one simple concept and turn it into
a series of cool marketing pieces from Videos, to Facebook posts, to webinars, and even white papers. The key is in
retooling the content and getting it in the hands of the prospect and customers as quickly and inexpensively as you can
without losing quality, relevancy, and most importantly, your sanity!
Attracting and Engaging More Prospects (30 – 45 minutes)
Are you frustrated with your marketing? Do you feel like you’ve tried different techniques and are just getting so-so
results? Chances are you can significantly increase your success rate if you simply learn how to engage both your
prospects and your customers. Let them get to know, like and trust your products and services enough that they will try
them, buy them, come back for more and refer you to their friends and peers.
7 Steps to More Effective Marketing (45 minutes to 1 hour)
What do you do to grow your business when you are too busy to sell or you HATE cold calling? Did you know that the
number 1 reason businesses fail is the lack of a sound strategic marketing plan to generate QUALIFIED LEADS? Cidnee
Stephen will share with you the 7 basic steps for marketing success. These proven techniques are tailored for the
small business owner to build a strategy that is both affordable and effective for attracting new customers.
To Book Cidnee and for Additional Information
403-212-0099 | www.strategiesforsuccess.ca | [email protected]
“I have seen Cidnee speak twice on
separate topics and both times I was
impressed with her knowledge of the
topic and realistic methods of
implementation. She is very smart as
well as realistic and down to earth!”
Mike Robinson – Signature Financial
Security
“Thank you for you continuing to be a part of the
National Women in Business Expo. Your session is
always one of our most popular and top ranked
sessions. You’re a pleasure to deal with, Cidnee and
such a great person!”
Shelley Whyte – National Women In Business Expo
National Women in Business Expo
Professional Organizers of Canada
eWomen Network
Speedpro Signs
Canadian Car Wash Association
Travel Alberta
Investors Group
To Book Cidnee and for Additional Information
403-212-0099 | www.strategiesforsuccess.ca | [email protected]
Satisfied Clients
And LCidnee Stephen – Small Business Marketing Speaker
Cidnee is a sought after speaker on small business marketing, online
marketing and content marketing. She is also the author of the
popular online publication the Marketing EXCELerator and guest blogs
for Constant Contact, Business Plan Pro and the Duct Tape Marketing
Consultant Network. Cidnee loves to inspire business owners and
service based professionals on the sometimes daunting and ever
changing world of marketing .
University of Alberta Alumni
Tourism Calgary
Alberta Women Entrepreneurs
Calgary Real Estate Board
Women in the North
Edmonton Association of
Professional Coaches
Numerous Chambers of Commerce