don't @tweet me, maybe: 5 mistakes you’re (likely) making with influencers on twitter, and...

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#outreachmarketing #dttm DON’T @Tweet Me, Maybe? 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide. Laura @Pistachio Fitton #outreachmarketing #dttm

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Page 1: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm

DON’T @Tweet Me, Maybe?

5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide.

Laura @Pistachio Fitton #outreachmarketing #dttm

Page 2: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

1 DON’T @Tweet Me, Maybe?

2  Ask NOT What Influencers Can Do for You…

3 Don’t touch that RT button!

4  Credit Where Credit’s Due

5  Stay Classy

Page 3: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm

The Message is the Influencer.

http://twitpic.com/135xa by @JKrums #outreachmarketing #dttm

Page 4: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

1 DON’T @Tweet Me, Maybe?

Are you @Spamming?

Page 5: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

Page 6: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm

build relationships

#outreachmarketing #dttm

Page 7: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

2 Ask NOT What Influencers Can Do for You…

(Please tell me you know the next line!?)

Page 8: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

Page 9: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

3 Don’t Touch that RT Button!

There’s a much better way to share

Page 10: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

PAY COMPLIMENTS: RT right! 1.  copy/paste

2.  cleanup 3.  edit 4.  append

http://bit.ly/RTright #outreachmarketing #dttm

Page 11: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

4 Credit Where Credit’s Due

Is actually extremely good for you

Page 12: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

for heaven’s sake, when you get mentioned, @mention the reporter who wrote it.

THANK THE @REPORTER

#outreachmarketing #dttm

Page 13: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

5 Stay Classy

Support, don’t stalk

Page 14: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm

Don’t cross the line between

OUTREACH

and

STALKING!

Page 15: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

Page 16: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm

Listen. Learn. Care. Serve.

Page 17: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm #outreachmarketing #dttm

1 DON’T @Tweet Me, Maybe?

2  Ask NOT What Influencers Can Do for You…

3 Don’t touch that RT button!

4  Credit Where Credit’s Due

5  Stay Classy

Page 18: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm

Why @Tweet When You Can @Connect?

DON’T: •  @Spam

•  Beg for attention

•  Ask for… … a followback … a RT or share … an @mention … help …“feedback” “check out”

DO: •  Find their contact info

•  Earn attention

•  Give instead Follow RT their stuff Answer their questions Provide help Show what’s in it for their audience

Page 19: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm

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Page 20: DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide

#outreachmarketing #dttm

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#outreachmarketing #dttm