dont stop now

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Don’t Stop Now! August Mack Environmental August 2009

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Discussion on why sustainability efforts should be maintained through the economic downturn.

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Page 1: Dont Stop Now

Don’t Stop Now!

August Mack Environmental

August 2009

Page 2: Dont Stop Now

© August Mack Environmental, Inc.

Don’t Stop Now!

• Do Less with More• Change the Status Quo• Increased Consumer Awareness & Demand• Government Influence• Three R’s

Page 3: Dont Stop Now

© August Mack Environmental, Inc.

Do Less with More

• Avoid short term fixes to long term issues• Maximize inputs• Minimize outputs• Remove inefficiencies

Page 4: Dont Stop Now

© August Mack Environmental, Inc.

Change the Status Quo

• Carpe Diem– Strategic vs. Tactical Sustainability

Page 5: Dont Stop Now

© August Mack Environmental, Inc.

Change the Status Quo

• Short term sacrifice can lead to long term survival

• Buck the trends

Page 6: Dont Stop Now

© August Mack Environmental, Inc.

Change the Status Quo

• Get out of the silo

Economy Environment

Society

Page 7: Dont Stop Now

© August Mack Environmental, Inc.

Change the Status Quo

• What do you want to be know for, this?

Page 8: Dont Stop Now

© August Mack Environmental, Inc.

Change the Status Quo

• Or this?

Page 9: Dont Stop Now

© August Mack Environmental, Inc.

Increased Consumer Savvy

• Demand more• Expectations based on name recognition

Page 10: Dont Stop Now

© August Mack Environmental, Inc.

Increased Consumer Savvy

• Demanding corporate transparency

Page 11: Dont Stop Now

© August Mack Environmental, Inc.

Increased Consumer Savvy

• Purchasing shifts

• Consumer product requirements

Page 12: Dont Stop Now

© August Mack Environmental, Inc.

Government Influence

The Carrot:• $3 billion to Renewable Energy Developers• $20 million to a Green Jobs program• $1.1 billion to water related projects

Page 13: Dont Stop Now

© August Mack Environmental, Inc.

Government Influence

The Stick:• American Clean Energy & Security Act• Sarbanes-Oxley• Water Usage• E.U. Cap & Trade

Page 14: Dont Stop Now

© August Mack Environmental, Inc.

Three R’s

Risk• Financial• Supply chain• Partnerships

Page 15: Dont Stop Now

© August Mack Environmental, Inc.

Three R’s

Reputation:• Finish what you start

Page 16: Dont Stop Now

© August Mack Environmental, Inc.

Three R’s

• Reputation– Which is more accurate?

Page 17: Dont Stop Now

© August Mack Environmental, Inc.

Three R’s

• Relevancy– Adapt

– Give them what they want

– Maintain market presences

Page 18: Dont Stop Now

© August Mack Environmental, Inc.

Don’t Stop Now!

• Do Less with More• Change the Status Quo• Increased Consumer Awareness & Demand• Government Influence• Three R’s

Page 19: Dont Stop Now

© August Mack Environmental, Inc.

Questions

Dave Rice

[email protected]

614-798-9922

www.augustmack.com