don’t forget the ux (when developing a product)
TRANSCRIPT
Don’t forget the UX(when developing a product)
Sebas&an Ullherr eulenherr
Unicorns in Tech2017-03-23
Hi, I’m Sebas&an, Co-founder & Crea&ve Director at interfacewerk.
Let’s talk about user’s experiences!
PROBLEM I’ve got a great product idea. How do I make it succeed?
SOLUTION Let’s have a mee&ng.
SOLUTION Let’s have a mee&ng.
”It is a capital mistake to theorize before one has data. Insensibly one
begins to twist facts to suit theories, instead of theories to suit facts.
SHERLOCK HOLMES
Technology Users
Business
Technology Users
Business
Technology Users
Business
Technology Users
Business
SOLUTION Balance business, technology
and users by building simple hypothesis instead of complex theories.
Bringing in the user’s perspec/ve will check your assump/ons
against reality.
”Make the user’s problem your problem.
JEREMY KEITH
RECAP I. Balance business, technology & users II. Do frequent reality checks III. Anyone can do “UX” – if they care
Thank you for having me! Talk to you later.
I’m eulenherr on Twi_er.