DOES YOUR FAVORITE COLOR BIAS YOUR CHOICES

QUESTION

Do our color preferences affect our choices?

PURPOSE

The purpose we did this is to determine if our color preferences affect our choices. This is important because if I owned a store, I would want to fill it with my customer’s favorite colors in order to sell as much as I could.

HYPOTHESIS

We hypothesize that color preference doesn’t matter. We believe this because we think picking your favorite colors is tied to specific things like taste. If we had a jar of M and M’s people may pick their favorite flavor, not color.

PROCEDURES

MATERIALS

Skittles Silly bands Snap cubes Erasers Paper clips Clear jar Paper Pencil

VARIABLES

MANIPULATED : objects

RESPONDING : percentage of favorite colors picked

CONSTANT: number of objects picked out in each trial and number of objects in jar

Directions

1.Get a clear jar. Fill it with colored cubes 2. Ask test subjects to pick 103.Record their color picks4.Ask the their favorite color 5.Do 1-4 with snap cubes 6.Do 1-4 with skittles 7.Do 1-6 with pencils also 1-4 gram cubes and 1-4 paper clips8.Determine the percentege of estimators that picked their favorite color the most in each trial

SUBJECTS WHO PICKED THEIR FAVORITE COLORSUBJECTS WHO PICKED THEIR FAVORITE COLOR

TRAIL

1 TRAIL

2 TRIAL

3 TRIAL

4 TRIAL

5 AVERAGE

PERCENTAGE

OF SUBJECTS

WHO PICKED THEIR

FAVORITE COLOR

30 10 50 40 60 38

CONCLUSION

Our hypothesis was correct. Color preferences does not effect your choices. 38% of the people chose their favorite color. If we did this experiment again, we would change favorite color to favorite taste because if people eat food they have to have a favorite taste. In my opinion, we should do this experiment again. Instead of using objects, we would use food.